Consulting Success Podcast

In this day and age where things happen at the touch of a button, it can be so easy to overlook the value of human connections. For Eduardo Placer, the CEO and Founder of Fearless Communicators, there is power in face-to-face networking, especially at a time of screens dividing us. In this episode, he joins Michael Zipursky to share with us how he came to this realization along with the story of how he transitioned from actor to entrepreneur. Eduardo talks about how he leveraged his relationships, going out there and meeting real people who can help him. What is more, he imparts some great tips on how to build those relationships and network to grow your business. Join this conversation and learn key insights to put yourself at the top of your game.

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Every consultant wants to attract clients. It is that element that keeps the consulting business going. In this episode, Mindy Weinstein, the Founder of Market Mindshift, shares how consultants can use The Power of Scarcity to influence customers’ decisions and attract better clients. She explains the psychology behind scarcity, which consultants should correctly and ethically use to influence potential clients. Drive customer’s into your business not just by playing hard-to-get but also giving value to yourself and your business. This episode is well-packed with Mindy’s wisdom on sales and marketing. Tune in now and apply some tactical ways to help grow your consulting business.

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Referrals can be a great avenue in building your consulting business. But how can you achieve that? In this episode, Jaime Klein, Founder and CEO of Inspire Human Resources, discusses how thought leadership creates consulting referrals. She shares with Michael Zipursky how these have helped build her business by putting her networks and relationships to work. She explains that the more people you bring to help you in running your consulting business, the more it can flourish and grow. Find out more with Jaime Klein in this informative episode.

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Are you considering a career shift? Keep in mind that you don’t have to go far from your industry just to find the right one. Consulting is a great choice, and it can elevate your career to a completely different level. Nabeel Mahmood, Founding Partner at Mahmood Ventures, joins Michael Zipursky to talk about his journey from the realm of corporate to the world of consulting. He shares his stories of business success, advising various companies on effective technology adoption. Tune in as Nabeel sheds light on how to make your mark in your industry through consulting.

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Business is a war between problems and solutions. As a business owner, imagination is the best weapon to bring in this war. Imagination is the most crucial ingredient to success. In this episode, Martin Reeves, the co-author of The Imagination Machine: How to Spark New Ideas and Create Your Company’s Future, shares his insights on the principles of the consulting craft. Martin argues that the skill needed for improving problem-solving is the skill of abstraction or drilling down. This skill has been at the forefront of his mind since he started his career. Find the true value of imagination in this talk with Martin Reeves and Michael Zipursky by tuning in to this episode!

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In the consulting space, your world revolves around human interaction. So when growing your business, we must also look at human behavior, what motivates them, and how we can leverage that. In today’s episode, Melina Palmer, CEO of The Brainy Business, explains how behavioral economics for consultants helps grow the business. She explains how presenting information makes a difference in consulting because bad framing does not motivate anyone to take action. Melina also touches on some key concepts to help grow your business. Tune in to this episode now!

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If you know how to unlock scalability, you already have the key to building a successful consulting business. What is the right way to do this while managing market competition and dealing with challenges in brand building? That’s what we’re here to find out! In this episode, Michael Zipursky is joined by Chris Ronzio, Founder and CEO of Trainual. He shares how process unlocks scalability for consultants, allowing them to expand and grow exponentially. He shares the impact of having a strong, stable process and how to get started with establishing one. Chris also drops information bombs on network building, social media marketing, and more! Tune in now and learn how to get that key to success!

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Consumers are an essential part of any consulting business. Ensuring they have the best customer journey will help you keep going and growing. How do you consistently deliver an excellent experience to them when they get your services? In this episode, Michael Zipursky welcomes George Bryant, the host of The Mind Of George Show. They discuss how to design the best customer journey and why marketing is a two-way value-based long-term relationship. Learn how to create an equal ground endowed on a relationship agnostic of the traction with George Bryant today! Tune in, take notes, and start driving your consulting business toward success.

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Do you want to transition from employee to consultant? Do you want to know the best exit strategies for doing so? In this episode, Dr. Nika White shares her experiences building a successful consulting business and what it took her to make such a transition. She’s here to help many people who are just starting to figure out how to take control of their lives by leaving their corporate roles in favor of building their own business. Tune in now and learn the best from the best! 

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In this episode, we’re going to show you how to build your consulting firm into the fastest-growing one! Special guest Monica Hernandez walks you through how she built her consulting firm from scratch into one of the fastest-growing in the world, giving you all the tools you need to do it too! Monica Hernandez, the CEO of MAS Global Consultant, helps other entrepreneurs find their voice and build their consulting businesses. Tune in to learn her secrets, from finding your niche and identifying your target customers to making sure you have the right team in place so that when you finally launch, everything goes off without a hitch!

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