Black Friday is a week from tomorrow to unofficially open the holiday shopping season. Then there’s Cyber Monday for online shopping too. The holiday shopping season is make or break time for many retailers who see it as the best chance their bottom lines get into the “black.” The nation’s economy has not followed traditional patterns since the COIVID pandemic. For the most part, consumers have been flush with cash and have continued to spend. That’s even though overall inflation increased prices substantially for some products. The latest government report indicates inflation has leveled off from last year, but it still is the number one complaint and concern for consumers. So, what will the holiday shopping season look like? We’re joined on The Spark today by Dr. Matias Vernengo, Professor of Economics at Bucknell University.

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