Content 12

Being the expert is valuable. You must know your product and company in order to influence and persuade. Sometimes our sales professionals believe that is the only focus needed to succeed. What is just as, if not more important, is the way you make your client feel. Listen to this episode for some perspective about United Kingdom politics to illustrate how important that skill is. Thank you for the continued support and feedback. Please keep it coming at [email protected]. Get Up!!!

Many times our folks wan the latest and greatest tech or weight room. Maybe even we as leaders want those things however, the fancy and new doesn’t replace the fundamentals that need to occur to have a successful organization,. Sometimes the desire for technology to help us do our job keeps us from seeing the opportunities right in front of us. If you have been a part of that, listen on and you may see that the answer is right in front of you. Thank you for your participation in the Content 12 podcast. Any feedback welcome, [email protected].

Today’s episode is about getting up in front of your leaders. At times in our leadership journey we make the results about us. About our name and we mention that we are disappointed with our teams performance. Episode 5 tells a tale about what is like to shift the focus off of you and make it about the team. When you decide to be a leader, it’s not about you anymore. I appreciate your time. Thank you for the feedback you have given. Keep it coming at [email protected]. Get Up!!!!

With a small company or a team no one knows about, sometimes we fall victim to thinking that we can’t compete or even win. We think that “big guy” has the advantage. We have it backwards - No red tape, agility and creativity carry the day. New or smaller have great advantages. Focus on your advantages and rule the day. All feedback is welcome, [email protected].

As the leader, we all want to finish in first place. I would love to tell you that everyone on your team wants that as bad as you do. That is not reality though. Some may think you are never satisfied and become turned off by your ambition. Maybe this episode can help. Add the right content in my allow you to keep your passion for finishing first and get your team behind you. All feedback welcome at [email protected]. Thank you for your time.

Every leader wants a strong team and there are a number of necessary actions needed to accomplish that outcome. One of them is to develop traditions to help build your identity and develop pride from your team members. This episodes focuses on a great story that focuses on the value of traditions. If you need anything further, [email protected].

This is the introductory podcast for Content 12. Content 12 is about public speaking, “getting up” in front of your group whether it be a group of leaders that you lead, a sports team that you are the coach of or as the leader of a sales team. Whether you lead 5, 20, 100 or 500 team members, you will still find value here. The focus will be on your use of content to tell a relevant story in hopes that your people will hear you, and make a decision to be better because of your content, not because you told them to do so. The first episode is about finishing a month or a season strong even though you are short of the goal you set out for the team. Each episode will contain a leadership tip that you can add to your tool belt. This weeks tip is “The 80/20 rule”. Here is to adding value to the lives of the people you lead not because of your title but because of your content.