Lucy speaks to Katie Nuttall of Nimble Film Chick about creating valuable video content that resonates with audiences and generates business growth. Katie shares her tips for creating video and maximising its impact.

Lucy Mowatt speaks to PR expert Amanda Bunn about PR and content marketing.

They discuss how the two disciplines overlap, how to plan a PR strategy, how measure the success of your activity, and working with influencers. Plus, Amanda provides a few handy tips along the way.

Lucy Mowatt speaks to Wedge Black of Clearbox about internal communications strategy, before discussing the importance of setting up an intranet.

Lucy Mowatt speaks to film producer and director Justina Rosu about video marketing. 

They discuss how to get started with video marketing, equipment and the challenges marketers may face when adding video to their content marketing strategies.

Lucy Mowatt speaks to Lucy Woods, a freelance marketing communications consultant, about working with tech start-ups. They discuss a range of topics, including the challenges surrounding funding and resources,  ROI on marketing activity and translating technical terminology into plain English.

Lucy Mowatt speaks to Joe Glover about the importance of empathy in marketing. They discuss personas, focus groups and how to create empathy at scale, alongside the challenge of being perceived as 'airy fairy'.

Lucy Mowatt speaks to Harry Harris, Director at SwarmBe, about content can affect internal communications and company culture. He provides his tips for getting it right.