Content Crusaders

In this special episode of Content Crusaders we let Dominic Loneragan, a photographer for 15 years, vent his frustrations over copyright infringement and usages in the age of social media.

Why is this relevant to you as a business owner or even a casual social media user?

Meghan acts as the stand-in for marketers, brand owners and regular people who have been raised on the copy-paste culture of social media who might not know the rules.

Or are there any rules anymore?

She asks Dom questions about attribution, usages, how to navigate the trickiness and murky water of how usages work in a global marketplace.

She also asks Dom how photographers and businesses owners can both be ‘realistic’ when it comes to copyright.

Some of it is Dominic just yelling at the sky, most of it is quite helpful. We’ll let you guys decide which parts.

Scotland. A land of pristine natural beauty ripped straight from a fairytale, rich folklore and history, awesome friendly locals… and some of the most curious B&B’s we’ve ever stayed in.

However — this episode of Content Crusaders isn’t about hotels and hostels, this is ALL about honey. @lochnesshoney (https://instagram.com/lochnesshoney) specifically.

It’s a little start-up business we found via the Inverness geotag on Instagram and we think you’ll agree that we could help them build some extra buzz around their biz. (Sorry couldn’t help ourselves).

Remember the great Instagram bot purge of 2014? For the uninitiated, it was the first time the platform pulled an Expecto Patronum on millions of fake accounts, much to the chagrin of many a popstar and influencer who not-so-craftily used these accounts to inflate their clout.

Most notably: Mase. The rapper was forced to delete his account from the shame of losing almost three-quarters of his falsified following. It has since never recovered. AND WE HATE SEEING IT LIKE THAT.

This is MASE! MASE! He of ‘All I Ever Wanted’ and the ‘Mo’ Money Mo’ Problems’ remix.

We couldn’t stand by and let this go on. So we decided to dedicate episode 4 to fixing @rsvpmase’s Instagram.

You’re welcome!

PS: Guys, we had a LOT of mishaps recording this so please forgive us. We are but mere humans.

In this episode, we're going to Toronto, Canada and specifically focusing on a real estate agent account. Pondering the question -- how do you sell the dream during a time when the reality is so painful (aka Corona time).

As always guys, the businesses and business people that we feature on this podcast have no idea that we’re doing this. We just discovered them from the content they’ve been sharing and tagging on Instagram geolocations. So @realcondoestatewithstyle, this means YOU.

How do you make something potentially unpalatable palatable to someone like, maybe, your mother? In episode 2 we explore the wonderful world of cannabis dispensary Instagram accounts and ponder life's big questions, such as, 'what color-scheme speaks 'marijuana' without being *too* stoner-y?'

So turn on your black light and put your Ben Harper posters back up and let's get in the mood to help out @grasshopper.cannabis.company in Wynnewood, Oklahoma (yes, home of the Tiger King).

Gird your loins listeners because we are talking through the Instagram account of @duncanoilpropane from Beavercreek, Ohio — and they've got NO IDEA we're doing it.

In this first ep we’ll be giving off a little tough love in order to help them wash their hands of the cardinal sins of content for business, including mixing politics and propane. Unless you want to fire people up — and not in a good way...