Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents

Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents

By Braiden McKee | Marketing Tips for Real Estate Agents and Lead GenerationBusinessMarketing
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Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents episodes

  • 99: Summer Social Media Ideas for Real Estate Agents [Summer Marketing Series Part 1]

    ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


    ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠


    Beat the summer slump in your real estate business with this summer marketing series! Today, I'm giving you 3 social media ideas for this summer that you can use to stay consistent and top of mind with your audience.


    Listen today for 3 real estate agent social media ideas that you can use on repeat this summer!


    Sign Up for the 7-Day Summer Social Media Challenge!



    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about business and marketing strategies for real estate moms, realtor moms routines and scheduling tips, encouragement for moms in real estate, navigating managing a business and their family.

    ⁠⁠⁠Join ⁠⁠⁠⁠⁠⁠⁠⁠The Modern Real Estate Mama Facebook Group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow The Modern Real Estate Mama on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Follow Braiden on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. 💜 Merch Collab: ⁠⁠⁠⁠⁠⁠TMREM x Basically Kasie ⁠⁠⁠⁠⁠⁠💜 SHOP ⁠⁠⁠⁠⁠⁠CLOSING GIFTS⁠⁠⁠⁠⁠⁠ AND GET A FREE GIFT (USE THIS LINK)


    Real estate marketing, social media for real estate agents, social media marketing strategy for realtors, instagram for real estate agents


    18 min
  • 98: The 3 Types of Blog Posts EVERY Real Estate Agent and Team Should Have on their Website

    ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


    ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠

    In this episode of The Modern Real Estate Mama podcast, we explore the essential blog post categories every real estate agent and team should feature on their website. Learn how to attract and engage your audience with content that matters, from market insights to community highlights and expert advice. Whether you're a seasoned agent or just starting out, this episode is packed with valuable tips to boost your online presence and drive more leads. Tune in to discover the top three blog categories that can make your real estate website a go-to resource for clients and prospects.



    Grab a copy of my ⁠Pinterest marketing blueprint & 14 Day Challenge here⁠.

    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about business and marketing strategies for real estate moms, realtor moms routines and scheduling tips, encouragement for moms in real estate, navigating managing a business and their family.

    ⁠⁠⁠Join ⁠⁠⁠⁠⁠⁠⁠The Modern Real Estate Mama Facebook Group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Follow The Modern Real Estate Mama on ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠.
    Follow Braiden on ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠.
    💜 Merch Collab: ⁠⁠⁠⁠⁠TMREM x Basically Kasie ⁠⁠⁠⁠⁠
    💜 SHOP ⁠⁠⁠⁠⁠CLOSING GIFTS⁠⁠⁠⁠⁠ AND GET A FREE GIFT (USE THIS LINK)


    Real estate blogs, blogging for real estate agents, real estate website content, real estate marketing ideas, real estate SEO, SEO for real estate websites

    28 min
  • 97: Pinterest Marketing for Real Estate Agents & Real Estate Teams

    ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


    ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠

    I'm so excited to share this episode with you about how to get started using Pinterest marketing in your real estate business. Whether you are a solo agent or have a team, Pinterest is an underutilized marketing platform for the real estate industry.


    Pinterest is a search engine that can drive traffic to your website, video content, YouTube channel, landing pages, and social media content. This makes it a great platform to repurpose and extend the life of a lot of the content that you're already creating! Listen in to learn how to use Pinterest marketing as a part of your real estate content plan.


    Grab a copy of my Pinterest marketing blueprint & 14 Day Challenge here.

    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about business and marketing strategies for real estate moms, realtor moms routines and scheduling tips, encouragement for moms in real estate, navigating managing a business and their family.

    ⁠⁠⁠Join ⁠⁠⁠⁠⁠⁠The Modern Real Estate Mama Facebook Group⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Follow The Modern Real Estate Mama on ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠.
    Follow Braiden on ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠.
    💜 Merch Collab: ⁠⁠⁠⁠TMREM x Basically Kasie ⁠⁠⁠⁠
    💜 SHOP ⁠⁠⁠⁠CLOSING GIFTS⁠⁠⁠⁠ AND GET A FREE GIFT (USE THIS LINK)


    Pinterest for real estate agents, real estate marketing with Pinterest, real estate SEO strategy

    26 min
  • 96: The Number ONE Content Membership for Real Estate Agents

    Today's bonus episode is all about our partner, Modern Agent Social Club! This episode is all about using a content membership which is SO much more than just templates. Yes, you may join to start with the Instagram templates. But, the gold is in all of the other tools to help you implement and the strategy that Chelsea teaches.


    If you are ready to use Instagram marketing in your real estate business, and develop a social media marketing strategy, you need to join the best Instagram membership for real estate agents.


    ⚡️JOIN the Club! Modern Agent Social Club Membership: Use code MODERNMAMA for your first month free and this link: ⁠⁠⁠⁠⁠⁠Modern Agent Social Club Content Membership⁠⁠⁠⁠⁠⁠

    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about business and marketing strategies for real estate moms, realtor moms routines and scheduling tips, encouragement for moms in real estate, navigating managing a business and their family.

    ⁠⁠⁠Join ⁠⁠⁠⁠⁠The Modern Real Estate Mama Facebook Group⁠⁠⁠⁠⁠⁠⁠⁠

    Follow The Modern Real Estate Mama on ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠.
    Follow Braiden on ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠.
    💜 Merch Collab: ⁠⁠⁠TMREM x Basically Kasie ⁠⁠⁠
    💜 SHOP ⁠⁠⁠CLOSING GIFTS⁠⁠⁠ AND GET A FREE GIFT (USE THIS LINK)

    29 min
  • 95: 3 Social Media Marketing Goals for Real Estate Agents

    ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


    ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠


    Are you a real estate agent that wants to start implementing a social media marketing strategy? In this episode, I'm talking about the first 3 goals for real estate agents with social media marketing. Real estate agents can greatly benefit by using social media marketing to expand their relationships, stay in front of their past clients and sphere, and connect with their local community.

    ⚡️JOIN the Club! Modern Agent Social Club Membership: Use code MODERNMAMA for your first month free and this link: ⁠⁠⁠⁠⁠Modern Agent Social Club Content Membership⁠⁠⁠⁠⁠
    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about business and marketing strategies for real estate moms, realtor moms routines and scheduling tips, encouragement for moms in real estate, navigating managing a business and their family.

    ⁠⁠⁠Join ⁠⁠⁠⁠The Modern Real Estate Mama Facebook Group⁠⁠⁠⁠⁠⁠⁠

    Follow The Modern Real Estate Mama on ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠.
    Follow Braiden on ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠.
    💜 Merch Collab: ⁠⁠TMREM x Basically Kasie ⁠⁠
    💜 SHOP ⁠⁠CLOSING GIFTS⁠⁠ AND GET A FREE GIFT (USE THIS LINK)

    26 min
  • 94: CRM Mastery: The Essential Guide for Mom Real Estate Agents

    ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


    ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠

    What is the best real estate CRM? Why do I need a CRM? What do I do once I have a CRM? These are ALL the things we're going over in today's episode.

    In this episode, Braiden is talking about how realtor moms can master a CRM system to manage leads, foster long term client relationships, and create repeat and referral business. Listen in for real estate CRM tips and implementation strategies!


    ⁠⁠⁠Join ⁠⁠The Modern Real Estate Mama Facebook Group⁠⁠⁠⁠⁠

    ⚡️JOIN the Club! Modern Agent Social Club Membership: Use code MODERNMAMA for your first month free and this link: ⁠⁠⁠⁠Modern Agent Social Club Content Membership⁠⁠⁠⁠
    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about business and marketing strategies for real estate moms, realtor moms routines and scheduling tips, encouragement for moms in real estate, navigating managing a business and their family.
    Follow The Modern Real Estate Mama on ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠.
    Follow Braiden on ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠.
    💜 Merch Collab: ⁠TMREM x Basically Kasie ⁠
    💜 SHOP ⁠CLOSING GIFTS⁠ AND GET A FREE GIFT (USE THIS LINK)

    31 min
  • 93: 9 Real Estate Careers for Moms

    ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


    ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠

    Are you a mom considering becoming a real estate agent or looking for a work from home job in the real estate industry? In this episode, we're talking about 9 different jobs, both part time and full time, that you can consider when looking at real estate industry careers.


    There's a lot to consider when becoming a real estate agent but that's usually the first choice people jump to. Today we're talking about work from home real estate jobs, corporate jobs, salaried positions, and more. Save this episode to refer back to as you pursue your next career choice and make the best decision for you and your family.


    Facebook Group Growth E-book

    27 Facebook Group Name Ideas


    ⁠⁠⁠Join ⁠The Modern Real Estate Mama Facebook Group⁠⁠⁠⁠

    ⚡️JOIN the Club! Modern Agent Social Club Membership: Use code MODERNMAMA for your first month free and this link: ⁠⁠⁠Modern Agent Social Club Content Membership⁠⁠⁠
    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about
    business and marketing strategies for real estate moms
    realtor moms routines and scheduling tips
    encouragement for moms in real estate navigating managing a business and their family
    Follow The Modern Real Estate Mama on ⁠⁠⁠⁠Instagram⁠⁠⁠⁠.
    Follow Braiden on ⁠⁠⁠⁠Instagram⁠⁠⁠⁠.
    💜 Merch Collab: TMREM x Basically Kasie
    💜 SHOP CLOSING GIFTS AND GET A FREE GIFT (USE THIS LINK)

    19 min
  • Ep 92: Q2 Client Appreciation Ideas for your Database, SOI, and Community

    ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


    ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠

    As we head into the second quarter, let's talk about some specific ways that you can invest into client appreciation. In today's episode, I'm giving you some Q2 client appreciation ideas so that you can invest into your SOI, database, and community relationships.

    Client appreciation is a great lead generation and marketing tool for real estate agents to stay top of mind, further build out relationships and awareness, and give thanks to their sphere and referrals!
    You can also implement these ideas into your real estate farming strategy if you want to become more involved in your neighborhood and community!

    FREE Q2 Client Appreciation Guide

    MARKET DWELLINGS PARTNERSHIP
    Use our link + code MODERN MAMA to save 10% on every order, every time.
    ⁠⁠⁠Join The Modern Real Estate Mama Facebook Group⁠⁠⁠
    ⚡️JOIN the Club! Modern Agent Social Club Membership: Use code MODERNMAMA for your first month free and this link: ⁠⁠Modern Agent Social Club Content Membership⁠⁠
    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about
    business and marketing strategies for real estate moms
    realtor moms routines and scheduling tips
    encouragement for moms in real estate navigating managing a business and their family
    Follow The Modern Real Estate Mama on ⁠⁠⁠Instagram⁠⁠⁠.
    Follow Braiden on ⁠⁠⁠Instagram⁠⁠⁠.
    💜 Merch Collab: TMREM x Basically Kasie
    💜 SHOP CLOSING GIFTS AND GET A FREE GIFT (USE THIS LINK)


    18 min
  • 5 Ways to Build a Referral Arm in your Real Estate Business

    ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


    ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠


    If you want more agent to agent referrals in your real estate business, this episode is for you! Today we're talking about 5 ways to build a referral arm into your real estate business. If you are working with a lot of relocation clients and want to send out and receive more referrals, you need to create more agent relationships. This episode is going to go over exactly how to build agent to agent relationships.


    Building agent relationships is an extremely value part of real estate marketing and networking! There's value to you on the personal and professional level, but agent relationships also have a big impact on your clients. If you're not yet networking with other real estate agents, I hope this episode gives you some ideas to go out there and get started!


    ⁠⁠

    ⁠⁠Join the 4 week Facebook Groups for Real Estate Training Here⁠⁠

    
    Sign Up For The FREE Facebook Group Training Replay⁠⁠

    ⁠⁠Join The Modern Real Estate Mama Facebook Group⁠⁠

    

    ⚡️JOIN the Club! Modern Agent Social Club Membership: Use code MODERNMAMA for your first month free and this link: ⁠Modern Agent Social Club Content Membership⁠

    

    The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about

    • business and marketing strategies for real estate moms
    • realtor moms routines and scheduling tips
    • encouragement for moms in real estate navigating managing a business and their family
    • 

      Follow The Modern Real Estate Mama on ⁠⁠Instagram⁠⁠.

      

      Follow Braiden on ⁠⁠Instagram⁠⁠.

      20 min
    • 90| Unlocking Real Estate Success: Top 5 Platforms to Amplify Your Email List Growth

      ✨ ⁠⁠FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide⁠⁠


      ⚡ JOIN ⁠⁠⁠The Breakout Agent Membership⁠

      Looking to supercharge your real estate business with a booming email list? Tune in to discover the top 5 platforms I personally utilized to
      expand my email reach and skyrocket my client base. As a seasoned real estate agent, I've tried and tested various strategies, and in this episode, I'll share the cream of the crop platforms that yielded remarkable results. From tried-and-true classics to innovative newcomers, learn how to harness the power of these platforms to grow your email list and take your real estate game to the next level.
      Whether you're a seasoned pro or just starting out, this episode is packed with actionable insights to propel your business forward. Tune in now and start building your email empire!


      Every single real estate agent should have an email list! This allows you to communicate directly with your audience and nurture them until they make a buying decision. But, you can't email a list you don't have! That's why today's discussion is about the top 5 platforms for email list building as a realtor. These are not the ONLY platforms/ways to grow your email list, but more so a roundup to encourage you to continue to promote your email list on social media!


      ⁠Sign Up For The FREE Facebook Group Training Replay


      ⁠Join the 4 week Facebook Groups for Real Estate Training Here⁠


      ⁠Join The Modern Real Estate Mama Facebook Group⁠


      ⚡️JOIN the Club! Modern Agent Social Club Membership: Use code MODERNMAMA and this link: Modern Agent Social Club Content Membership

      

      The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place.

      

      Follow The Modern Real Estate Mama on ⁠Instagram⁠.

      

      Follow Braiden on ⁠Instagram⁠.

      18 min

    About Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents

    From the publisher's feed

    Content marketing for real estate agents who want leads without cold calling, door knocking, or becoming a full-time influencer. A working agent shares what's actually generating leads: YouTube, SEO,…