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Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents
Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents episodes
- 119: Balancing Being a Full-Time Mom and Real Estate Agent w/ Chelsea WeighnerBalancing Real Estate and Motherhood: Insights from ChelseaIn this episode of the Modern Real Estate Mama podcast, we chat with Chelsea, a seasoned real estate agent and dedicated mom of three. Chelsea shares her journey of starting her real estate career with a newborn and navigates the challenges of being a stay-at-home mom while managing a full-time real estate business. We dive into topics like social media marketing, setting boundaries, and the importance of community support for moms in real estate. Tune in for valuable advice on balancing family life and a successful career in real estate.Topics in this episode:00:33 Chelsea's Background and Real Estate Journey02:20 Early Real Estate Experiences and Challenges03:50 Balancing Real Estate and Motherhood07:14 Effective Time Management Strategies10:06 Lead Generation and Marketing Tactics13:29 Building Relationships and Community Involvement22:45 Setting Boundaries and Client Expectations24:45 Challenges and Sacrifices in Real Estate29:58 Future Goals and Contentment in Real Estate35:58 Final Advice and Encouragement
Follow Chelsea on Instagram
Join The Modern Real Estate Mama Community on Facebook
Real Estate Marketing Membership: The Breakout Agent
40 min - 118: Hosting Events for your Real Estate Clients and Community w/ Jenny McCaslin
Have you been considering hosting community and client events for your real estate business? In this episode of The Modern Real Estate Mama podcast, we're interviewing Jenny McCaslin from Texas. Jenny has successfully incorporated events to give back to her community along with scaling her real estate business and team.
Listen in and go connect with Jenny on Instagram!https://www.instagram.com/jennymccaslinrealtor/Are you a part of the FREE Modern Real Estate Mama Facebook Community? If not, come join us!https://www.facebook.com/groups/modernrealestatemamaThe Modern Real Estate Mama is a podcast and community for realtor moms to connect and collaborate. We talk all things: being a mom in real estate, real estate marketing and lead generation ideas, productivity for realtor moms, and MORE.Check out these free and paid resources to support you in your real estate business:✨ FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guidehttps://braiden.myflodesk.com/ultimaterealestatemarketingguide⚡ JOIN The Breakout Agent Membership- This is a marketing training and template membershipwww.thebreakoutagent.comConnect with Braiden on Instagram: www.instagram.com/heybraidenmckee43 min - 117: 3 C Formula for New Real Estate Agents to Launch their Real Estate Business
Resharing this live from inside The Modern Real Estate Mama Facebook group.
⚡ Ultimate Real Estate Marketing Guide: Real Estate Marketing and Lead Generation Ideas that don't include cold calling or door knocking. https://braiden.myflodesk.com/ultimaterealestatemarketingguide⚡ Facebook Groups Marketing E-book: https://braiden.myflodesk.com/fbgroupebook⚡ The Breakout Agent Membership & Community- Monthly Real Estate marketing trainings, resources, and Q+A calls: www.thebreakoutagent.com⚡ Get 50% Off your first year of Flodesk: https://flodesk.com/c/BRAIMCKEE🎙 Listen to The Modern Real Estate mama on Spotify: https://open.spotify.com/show/2lhvHPwcKStXs7Nb4mSasG?si=8d757113993d4be2🎙 Listen to The Modern Real Estate mama on Apple: https://podcasts.apple.com/us/podcast/the-modern-real-estate-mama-real-estate-marketing/id1584114874🎥 Record Horizontal AND Vertical Videos All In ONE: https://rstyle.me/+ha8xmp9xFwwKU45GgP1yTg🎥 Stabilizing Gimbal: https://rstyle.me/+Nrnd1D8My_XoZCx-fjqPLQ26 min - 116| Real Talk: How Long Does it Take to get Leads, Clients, and Closings as a NEW Real Estate Agent?Real Estate Success for New Agents: Mastering Lead Generation & MarketingIn this episode, we explore essential strategies for new real estate agents focusing on lead generation and real estate marketing. We cover how to navigate the first few critical years of your business, emphasizing the importance of experimenting with various methods to find what works best. Key topics include effective budgeting, strategic spending, nurturing leads, and maintaining strong customer relationships. Additionally, we highlight the significance of building a local email list, prioritizing client needs, and managing your mindset for long-term success. The episode also discusses the value of resilience, personal development, and support resources like 'Modern Real Estate Mama.' Whether you're new, returning, or balancing your career with parenthood, join us for practical advice and encouragement to thrive in the real estate industry.00:00 Clips from Real Talk: How Long Does It Really Take to Get Leads & Clients as a New Agent?07:14 Learning What Marketing & Lead Gen Works For You10:40 Market Conditions11:39 Lead to Client Conversion Timeline21:21 How to Start Getting Leads as a New AgentWatch the video episode on YouTube: https://youtu.be/OS8iSnfITNA⚡ Ultimate Real Estate Marketing Guide: Real Estate Marketing and Lead Generation Ideas that don't include cold calling or door knocking. https://braiden.myflodesk.com/ultimaterealestatemarketingguide⚡ Facebook Groups Marketing E-book: https://braiden.myflodesk.com/fbgroupebook⚡ The Breakout Agent Membership & Community- Monthly Real Estate marketing trainings, resources, and Q+A calls: www.thebreakoutagent.com⚡ Get 50% Off your first year of Flodesk: https://flodesk.com/c/BRAIMCKEE🎙 Listen to The Modern Real Estate mama on Spotify: https://open.spotify.com/show/2lhvHPwcKStXs7Nb4mSasG?si=8d757113993d4be2🎙 Listen to The Modern Real Estate mama on Apple: https://podcasts.apple.com/us/podcast/the-modern-real-estate-mama-real-estate-marketing/id1584114874🎥 Record Horizontal AND Vertical Videos All In ONE: https://rstyle.me/+ha8xmp9xFwwKU45GgP1yTg🎥 Stabilizing Gimbal: https://rstyle.me/+Nrnd1D8My_XoZCx-fjqPLQ31 min
- 115: The First 5 Steps for Every NEW Real Estate Agent
This is for the brand new real estate agent that is excited to get their career in real estate started. With this episode, I'm giving you the first five things you need to do to get started and building momentum in your business. If I could go back these 5 things are what I would focus on in the first month of my real estate business.
Watch the video episode on YouTube: https://youtu.be/ycqHgKKn6sc
⚡ Ultimate Real Estate Marketing Guide: Real Estate Marketing and Lead Generation Ideas that don't include cold calling or door knocking. https://braiden.myflodesk.com/ultimaterealestatemarketingguide⚡ Facebook Groups Marketing E-book: https://braiden.myflodesk.com/fbgroupebook⚡ The Breakout Agent Membership & Community- Monthly Real Estate marketing trainings, resources, and Q+A calls: www.thebreakoutagent.com⚡ Get 50% Off your first year of Flodesk: https://flodesk.com/c/BRAIMCKEE🎙 Listen to The Modern Real Estate mama on Spotify: https://open.spotify.com/show/2lhvHPwcKStXs7Nb4mSasG?si=8d757113993d4be2🎙 Listen to The Modern Real Estate mama on Apple: https://podcasts.apple.com/us/podcast/the-modern-real-estate-mama-real-estate-marketing/id1584114874🎥 Record Horizontal AND Vertical Videos All In ONE: https://rstyle.me/+ha8xmp9xFwwKU45GgP1yTg🎥 Stabilizing Gimbal: https://rstyle.me/+Nrnd1D8My_XoZCx-fjqPLQ00:00 The First 5 Things Every NEW Agent Needs To Do01:20 Congratulations on your new career02:17 1: Finding your Brokerage or Team07:07 2: Learn Your Contracts10:48 3: Setup Online Profiles12:38 4: Start Building Your Database14:48 5: Talk About your Real Estate Business17:07 What I Wish I Knew as a New Agent19 min - 114: Serving your Community > Sales after Natural Disaster
In the days, following hurricane Helene and the additional storms, flooding tornadoes, etc. that have damaged many communities… If you're an agent in or around those areas, this is for you I am hearing so many agents being encouraged to get on the phones, asking people about buying your selling generating prospecting and it's time to read the room. Here's how you can serve your community and serve your people WELL in the days following natural disaster in your community.
Head to The Modern Real Estate Mama group to share links for donations and support.
7 min - 113: Resilience, Authenticity, and Becoming a Mom in Real Estate with Brenna Cogliati
You are going to LOVE our featured guest this week: Brenna Cogliati. Brenna is a real estate agent in Franklin County, NC (in a more rural area outside of Raleigh, NC). Brenna Cogliati is a wife and mom to a 7 month old.
In today's episode we're talking about resilience, comparison, authenticity, goals, and becoming a mom in real estate.
Listen in and go connect with Brenna on Instagram!
Are you a part of the FREE Modern Real Estate Mama Facebook Community? If not, come join us!
The Modern Real Estate Mama is a podcast and community for realtor moms to connect and collaborate. We talk all things: being a mom in real estate, real estate marketing and lead generation ideas, productivity for realtor moms, and MORE.
Check out these free and paid resources to support you in your real estate business:
✨ FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide
✨ FREE Guide: Q4 Client Appreciation Guide
⚡ JOIN The Breakout Agent Membership- This is a marketing membership where I teach real estate agents real estate marketing and lead generation strategies.
Connect with Braiden on Instagram: www.instagram.com/heybraidenmckee
YouTube: www.youtube.com/@heybraidenmckee
43 min - 101: Summer Marketing Series PT 3- Quarterly Newsletters
✨ FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide
✨ FREE Guide: Q4 Client Appreciation Guide
⚡ JOIN The Breakout Agent Membership
In today's episode, we're talking about starting a quarterly newsletter! This is the perfect addition the summer marketing series for agents, because it's low maintenance and allows you to target specific people and addresses with valuable content.
Open House Template Package Easily brand and market your upcoming open house in minutes with this template package!Summer Email Series PDFSign Up for the 7-Day Summer Social Media Challenge! *Note: This challenge is no longer live and will be a replay.The Modern Real Estate Mama Podcast and Community is for moms in real estate that want to learn content marketing strategies so that they can build a real estate business they love and gives them freedom to create the lifestyle they want for their family. If you want a community of other realtor moms that get you and want to support you to find better lead generation methods than cold calling and door knocking, you're in the right place. You will find conversations about business and marketing strategies for real estate moms, realtor moms routines and scheduling tips, encouragement for moms in real estate, navigating managing a business and their family.Join The Modern Real Estate Mama Facebook GroupFollow The Modern Real Estate Mama on Instagram.Follow Braiden on Instagram.💜 Merch Collab: TMREM x Basically Kasie 💜 SHOP CLOSING GIFTS AND GET A FREE GIFT (USE THIS LINK)Real estate marketing, social media for real estate agents, social media marketing strategy for realtors, farming for real estate, real estate mailers23 min - 112: What Real Estate Agents NEED to Know Before Paying for Leads
✨ FREE Guide: Ultimate Real Estate Marketing & Lead Generation Ideas Guide
✨ FREE Guide: Q4 Client Appreciation Guide
⚡ JOIN The Breakout Agent Membership
What you need to know about paid leads in real estate marketing and lead generation!When it comes to real estate marketing and lead generation, paid lead sources can be a great way to generate extra leads and get in front of an audience that you don't already know. I think it's a smart addition for real estate agents that are already using content marketing, social media marketing for real estate, and working their SOI. Watch this video to learn what real estate agents MUST know before incorporating paid lead sources.Connect with Braiden on Instagram: www.instagram.com/heybraidenmckeeYouTube: www.youtube.com/@heybraidenmckee
18 min - 111: REPLAY- Q4 Client Appreciation Ideas for Real Estate Agents and Lenders
✨ FREE Guide: Q4 Client Appreciation Guide
⚡ JOIN The Breakout Agent Membership
September is the perfect time to start planning for your 4th quarter client appreciation events, client gifting, and saying thanks! This episode covers ideas that you can take and implement in your real estate business to stay top of mind with your past clients, let them know how much you appreciate them, and further build your relationships and networks. And don't worry, client appreciation can be done on a budget or as GRAND as you want it. Listen in for this episode to start planning.
36 min
About Content Marketing for Real Estate | Lead Generation and Marketing Tips for Real Estate Agents
From the publisher's feed
Content marketing for real estate agents who want leads without cold calling, door knocking, or becoming a full-time influencer. A working agent shares what's actually generating leads: YouTube, SEO,…
email, and the systems behind them. New episodes twice a month.