In this week’s Content Marketing Quickie: We’ll tell you how to win over Gen Z with influencer marketing, and why you should. Spotify is opening the doors of its podcast kingdom, a little, to 3rd party developers. And I’m going to tell you, but you aren’t going to believe, the percentage of website content that NEVER gets seen by consumers.

In this week’s Content Marketing Quickie: Does your brand have a sincere purpose? Do you know how to convey it without losing the sincerity? Cause that’s really important. Get the latest on how B2B is consuming and producing content. And yes, you need technology, but that won’t get you nearly as far with customers as dealing in emotions.

In this week’s Content Marketing Quickie: Forrester shows us that in #B2B, there is definitely a literal monetary cost for getting content wrong. For all the talk it gets, we’ll show you CX just ain’t that great for most companies, and why. And, you’ve GOT to hear how much time small businesses are putting toward making a video. You won’t believe it.

In this week’s Content Marketing Quickie: TikTok is apparently the social video beast that can’t be stopped, so we’ll tell you trends in it to watch out for. What are the best WordPress plugins for content marketers? And audio content you really need to be thinking about, but that is not podcasting.

In this week’s Content Marketing Quickie: Martech stacks can be confusing. We’ll clear it up by listing the main components of one. We’ll tell you how many pieces of content it takes to get a B2B buyer to buy, and what kind. And 5 big reasons you might be unimpressed your website traffic and conversion rates.

In this week’s Content Marketing Quickie: Some quick tactical tips on how to get your podcast discovered. New B2B video marketing statistics including when and how business types tend to watch. And some of the biggest wastes of marketing dollars being made by small and medium businesses.

In this week’s Content Marketing Quickie: A new social media network, but one unlike any that’s come before it. An update on the health of Twitter. And 5 tips to measure how well your LinkedIn Company Page is performing for you.

In this week’s Content Marketing Quickie: 4 things you’ve GOT to know about writing headlines that get clicks. How to organically boost the number of Instagram followers you have. And why sit around guessing? We’ll reveal what sponsored content costs on YouTube and TikTok.

In this week’s Content Marketing Quickie: We’ll reveal what people say are the most important factors for them to trust your brand. What happens when the cookies are gone and you can’t track people anymore? And the advertising & marketing world is seemingly uniting behind an effort to determine what content will and won’t be permitted. Yikes.

In this week’s Content Marketing Quickie: We’re going to blow your mind with how much brands are spending on influencer marketing, and for no visible reason. You’ll get some myths about SEO that are probably sucking up your time. And dystopia is right around the corner, Instagram is judging photoshopped artistic images as fake news and hiding them.