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Content Marketing Real Talk with Joanna Rutter from Animalz
On this episode of the 3C Podcast, Brett talks with a Content Marketer at Animalz, Joanna Rutter. The two discuss the dark side of writing as a content marketer, mental health, the Superpath group, and speculate how the future of AI and automation will improve their careers.
0:00 Intro
1:20 Conversation with Joanna
3:51 Career path of a content marketer
5:48 Superpath
7:50 What attracts writers to content marketing
14:00 Dark side of content marketing and mental health
20:40 Content vs digital marketing
31:40 Narrowing down your audience
40:38 Advice to marketers
43:21 Outro
Get our newsletter and sign up to be on our waitlist!
Joanna: | Twitter | Website | Animalz
Follow Fathom:| Website | Blog | Twitter | LinkedIn
View all episodes
By Jonathan Gandolf
5
1515 ratings
On this episode of the 3C Podcast, Brett talks with a Content Marketer at Animalz, Joanna Rutter. The two discuss the dark side of writing as a content marketer, mental health, the Superpath group, and speculate how the future of AI and automation will improve their careers.
0:00 Intro
1:20 Conversation with Joanna
3:51 Career path of a content marketer
5:48 Superpath
7:50 What attracts writers to content marketing
14:00 Dark side of content marketing and mental health
20:40 Content vs digital marketing
31:40 Narrowing down your audience
40:38 Advice to marketers
43:21 Outro
Get our newsletter and sign up to be on our waitlist!
Joanna: | Twitter | Website | Animalz
Follow Fathom:| Website | Blog | Twitter | LinkedIn
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