When it comes to optimizing your site for conversions, are your bases covered? These five strategies can help you boost that bottom line. Read the full blog post: http://www.convinceandconvert.com/digital-marketing/improve-website-conversions/

Before e-commerce, brands used to need literal mass to have gravity in their market. Now, small businesses can build serious gravity, too. Read the full blog post: http://www.convinceandconvert.com/digital-marketing/how-to-build-a-brand/

If LinkedIn is your office and Facebook is your living room, then Twitter is the bar—and a marketer’s best platform for audience engagement. Read the highlights: http://www.convinceandconvert.com/social-media-strategy/twitter-engagement/

If you’re suffering from social media shyness, breathe a sigh of relief—these 25 ideas will supercharge your social presence. Read the full blog post: http://www.convinceandconvert.com/social-media-strategy/25-social-media-ideas/

If you want your guest blogging to earn you more traffic and email subscribers, you have to do it right. These nine tips can help. Read the full blog post: http://www.convinceandconvert.com/content-marketing/get-more-traffic-from-guest-blogging/

Trying to assemble a team of social media management tools that can do everything you need? These 5 have you covered. Read the full blog post: http://www.convinceandconvert.com/social-media-strategy/social-media-management-tools/

How did Canva’s Design School triple their traffic in 60 days? It all came down to refining their content strategy. Read the full blog post: http://www.convinceandconvert.com/content-marketing/how-to-increase-shareability/

The benefits of keeping your web properties mobile-friendly, not to mention the penalties for resisting responsive design, are on the rise. Read the full blog post: http://www.convinceandconvert.com/mobile/responsive-design/

You need a system in place to handle negative feedback consistently, coherently, and objectively. This is the response road map. Read the full blog post: http://www.convinceandconvert.com/customer-experience/why-you-need-a-customer-service-response-road-map/

Just 15 percent of social media marketers are using Slideshare. Here's why 85 percent of them are missing out on a big opportunity. Read the full blog post: http://www.convinceandconvert.com/social-media-research/slideshare-is-the-digital-marketing-secret-weapon-new-research/