Copy Chief Radio

Chainsaw instructor Abbey Woodcock recently had the chance to test drive Joe Schriefer's "Copy-Boarding" method in one of her sales letters. Take a listen and find out how "Copy-Boarding" makes writing copy easier than you ever imagined.

Dean Edelson discusses the dangers of “scope creep”, how to eliminate it... and share some client war stories from deep in the trenches. Take a listen and find out how to NEVER fall prey to the confidence-killing shackles of “scope creep.”

Former drink slinger turned freelance copywriter Carolynn Ananian joins me to share her unique BAR method for writing compelling marketing stories.

Peter Michaels reveals three critical steps freelancers must take to kick their career up a notch, and why you must carve out daily "white space" to recharge your creative battery (Ignore this, and it'll only be a matter of time before you burnout.)

Chris Orzechowski reveals the four common mistakes most marketers make when sending launch emails. He also shows you the small sales-multiplying tweaks you can use to craft emails that get the click and close the sale.

Angie Colee reveals how you can boost your sales with the seductive power of juicy product descriptions. (You'll want to hear Angie's insights on how to do it without getting slapped with lawsuits or federal investigations.)

With over 240 interviews under her belt, Fabienne Raphaël reveals how you can grow your business using the connection-boosting power of interviews.

Mike Rinard reveals why every business owner must have these five critical automation components in place. Come discover the five critical ingredients to deliver the perfect message to your customers, and how to be more human through automation.

Candice Lazar reveals the three critical types of proof you cannot ignore in your sales copy. You'll want to hear Candice's unique insights from years of litigation experience. (Know this and you'll prove your value like a lawyer proves facts)

Jody reveals the three biggest mistakes most marketers make when developing their voice, including the difference between real and manufactured authenticity... (Get it wrong and you lose your prospect in an instant.) Listen and find out how to develop a voice your prospect will never forget.