Corey Keating – Unfiltered

Corey Keating – Unfiltered

By Corey KeatingBusiness
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Corey Keating – Unfiltered episodes

  • Building Zencastr out of the ashes. | Josh Nielsen (011)

    A great conversation with Josh Nielsen the Founder and CEO of Zencastr, the high-fidelity remote recording software that’s making its mark among podcasters. Our conversation starts with the early days and how Zencastr was built in the ashes of Soundkeep and continues to outperform and exceed expectations.

    Within the first few minutes of this episode I share my thoughts on Kobe Bryant.

    Let us know what you thought: [email protected]

    Would you like to be a guest, or do you have a suggestion for a compelling guest for What How? Send us an email at the address above.

    Learn more about Josh Nielsen and Zencastr by visiting: https://www.zencastr.com/

    54 min
  • Start-up marketing mistakes, content creation at scale, and breaking the LinkedIn stigma. | John Baranauskas (010)

    John Baranauskas is back on the show and we get into marketing mistakes made by start-ups with good ideas, but undefined roles, content creation; how and where the opportunities are today (30:25), how clients of financial planners are disappointed in the lack of content generated out of their financial advisory firm (37:20), and how the older millennial's will eventually create a shift in the ongoing culture clash of Gen X and Millennial's (43:40). Finally, we close this episode with the hyper-growth of LinkedIn (47:20) and breaking the old stigma that “it’s a place to hang a diploma and resume,” and a little bit of Parent Corner, a segment that we roll-out every once in a while to shed some light on what’s going on at home. Enjoy.

    Let us know what you thought: [email protected]

    Would you like to be a guest, or do you have a suggestion for a compelling guest for What How? Send us an email at the address above.

    Find more about John Baranauskas and Sweetgum Labs at: https://www.sweetgumlabs.com/

    1 hr 15 min
  • How he created a crowdfunding platform that’s changing the way businesses access capital. | George Cook (009)

    Honeycomb Credit, CEO and Co-Founder, George Cook joins the show to explain how they’re aiming to change the way SMBs access “quality” capital. We also get into small business trends (25:00), have microbreweries reached saturation, some of the basics that business owners ignore early on, and how business operators should start paying closer attention to their capital source(s).

    Let us know what you thought: [email protected]

    Would you like to be a guest on SMB.FM? Send us an email at the address above.

    Find more about Honeycomb Credit at: https://www.honeycombcredit.com/

    35 min
  • “Talent is rare—finding great people is more rare.” Part 2 | Jon Robinson (008)

    In Part 2, Jon discusses building the firm around great people, focusing on the process and trusting the outcome, and how we all naturally make emotional decisions that we attempt to later justify with facts.

    (4:00) Given a similar situation, would your advice to your kids in the future, match your behavior in 2007?

    (4:50) “You better be comfortable in what you decide and be able to own it”
    (8:20) Focus on the process and trust the outcome will match the intended result
    (13:40) We were under the spell that complexity sells
    (20:25) Present day
    (24:10) Talent is rare—finding great people is more rare
    (25:15 We really appreciate diversity and diversity of thought
    (27:15) Our philosophy is lose small win big
    (33:20) We have a huge segment of the population that has not lived through a bear market
    (35:40) I worry that folks are getting lulled to sleep
    (40:45) We make emotional decisions that we justify intellectually
    (45:20) The gap has widened, no question
    (48:18) My wife grabs my forearm, “just don’t embarrass me”
    (52:30) Quick hit Q&A
    (57:20) “We’re trying to build a firm that puts people first in an industry that traditionally has not made that a priority”

    Let us know what you thought: [email protected]

    Would you like to be a guest on SMB.FM? Send us an email at the address above.

    Find more about Blueprint at: https://blueprintip.com/

    1 hr
  • “We started with all we had, $60,000, on the first day of 2007.” Part 1 | Jon Robinson (007)

    “We started with all we had, $60,000, on the first day of 2007.” The first half of a great, in-depth conversation with the CEO and Co-Founder of Blueprint Investment Partners, Jon Robinson (Part 1) – SMB.FM 007

    Jon Robinson, CEO and Co-Founder of Blueprint Investment Partners sits down to discuss leaving Wall Street, recognizing human behavioral biases, and launching an asset manager only months before the recession.

    (2:00) What Blueprint does

    (4:15) Who Blueprint serves and the problem we set-out to solve
    (7:25) How we came to be
    (9:30) Discovering “trend-following”—The Call to Damascus
    (10:40) Humans are our own worst enemy in investing
    (15:25) Survival is critical as an entrepreneur
    (18:05) We made the decision in 2006…
    (22:20) “We started trading with all we had ($60k) on the first day of 2007.”

    Let us know what you thought: [email protected]

    Would you like to be a guest on SMB.FM? Send us an email at the address above.

    Find more about Blueprint at: https://blueprintip.com/

    26 min
  • The story of Felix Gray and they're attempting to solve eyestrain, fashionably. | David Roger (006)

    David Roger, Felix Gray Co-Founder and CEO, joins the show to discuss the early days and how he and his team have made blue light filtering eye-wear actually, cool.


    (4:15) “I liked to argue”
    (6:40) How Felix Gray came about
    (10:40) “We went out to investors and they said: Yeah, good luck.”
    (14:30) Trying to turn off and find time outside of Felix Gray
    (17:20) Why CX is the most important job to our brand
    (19:00) Changing the framework for decision making
    (21:40) Our future and expanding into the youth market
    (24:35) Quick hit Q&A

    Let us know what you thought: [email protected]

    Would you like to be a guest on SMB.FM? Send us an email at the address above.

    Find more about Felix Gray at: https://shopfelixgray.com/

    27 min
  • “There’s something here, I just have to keep going.” | Charlynda Scales (005)

    On SMB.FM 005 we get the back story on Mutt's Sauce and the journey of entrepreneur Charlynda Scales. The story of a hopeful collegiate athlete turned active service member in the Air Force, Charlynda shares how Mutt's Sauce eventually became her life.


    (4:00) Still no explanation as to why Mutt's Sauce was left to me
    (6:40) “18 & Out” Raised to be independent
    (11:00) “I’m not going to be in a kitchen whipping up sauce”
    (13:30) Things are starting to formulate
    (16:18) “I just listened to people smarter than me”
    (21:05) Everyone thinks it’s cool to be your own boss
    (24:00) CNBC announced the launch
    (29:05) Winning the Bob Evans Veteran Owned Business of the Year
    (29:35) The Shark Tank experience
    (32:40) Mr. Wonderful
    (34:45) The phone call out of he blue “This is Daymond John”
    (37:45) That time when I was talking to Gary Vee about an exit strategy
    (41:00) Quick hit Q&A

    Let us know what you thought: [email protected]

    Would you like to be a guest on SMB.FM? Send us an email at the address above.

    Find more about Mutt's Sauce at: https://www.muttssauce.com/

    Buy on Amazon

    43 min
  • Reflecting on her unique journey and how she became the CEO of GritCycle. | Cassie Piasecki (004)

    On SMB FM 004 Cassie Piasecki shares her journey from being a consistent GritCycle rider and instructor, to managing the studio's social media accounts, and eventually being elevated to the head saddle & the CEO of GritCycle. 

    (5:00) Entrepreneurial beginnings

    (6:50) Reflecting on regret (9:15) “I just asked if I could manage their social media”
    (11:00) “We would like you to interview to be our CEO”
    (20:00) How a collaborative “united front” helps during stressful periods
    (22:15) I have yet to see a partnership work like GritCycle's
    (24:00) Mindset of a CEO “How often are you thinking about the business?”
    (30:00) Staying true to the business
    (33:25) Quick hit Q&A

    Let us know what you thought: [email protected]

    Would you like to be a guest on SMB FM, shoot us an email at the email address above.

    Find more about GritCycle

    40 min
  • The early days of the Ab Roller, Ab Coaster, and how Sean continues to build his company based on core values. | Sean Gagnon (003)

    SMB.FM episode 003 is a good one. We hear from Sean Gagnon, the CEO and co-founder of The Abs Company and discuss his early start in health & wellness and how his relentless work ethic led to his great opportunity.

    (3:20) Getting integrated into the original business

    (8:10) Handling judgement
    (11:45) Roles in a partnership
    (13:18) Mulling the buy-out
    (18:12) Advice for entrepreneurs
    (19:38) Delegate and “let go”
    (22:45) SMBs & competing with commodity based businesses
    (25:45) How Sean turned his long hours into advertising & branding success
    (29:00) Collecting and then using a careers worth of experiences to create new opportunities
    (33:25) Quick hit Q&A

    Let us know what you thought: [email protected]

    Would you like to be a guest on SMB.FM, shoot us an email at the email address above.

    Find more about The Abs Company at: www.theabscompany.com

    36 min
  • Leveraging a balanced life into owning several businesses. | Aaron Chiaravelotti (002)

    On episode 002 of SMB.FM we talk with Aaron Chiaravelotti, an entrepreneur that’s never known the corporate world. Aaron turned a balanced life of waiting tables and snowboarding into a successful real estate career which he later leveraged into owning several businesses in Downtown Burlington (Vermont).

    (3:04) Aaron’s current businesses

    (8:13) Starting a real estate career in 2007
    (15:45) A good year in real estate almost became a medicinal marijuana dispensary
    (18:45) Are you an entrepreneur or investor?
    (22:45) “Last night I had to help and deliver some pizza’s” (so much for “passive income”)
    (29:20) Keeping the businesses, family, and social life all happy
    (36:00) Quick Q&A session
    (38:00) How to be a kind, but stern leader

    Let us know what you thought: [email protected]

    Would you like to be a guest on SMB.FM, shoot us an email at the email address above.

    Find more about Aaron's businesses, Mr. Mikes and Sidebar. 

    46 min

About Corey Keating – Unfiltered

From the publisher's feed

Welcome to Corey Keating – UNFILTERED, founder of Marketers Company and Corey Keating Marketing. On this podcast you'll find a mix of engaging content that guest interviews, meeting clips, rants, thoughts, and general marketing insight.