If you’re a life coach with a day job and you’ve ever created content on your lunch break, watched a training between meetings, or snuck in a coaching session during “quiet hours”… this one’s for you.You're not alone — and you're not wrong for wanting more.
In this episode of Build Your Coaching Business Around the 9–5, I unpack the real reasons guilt creeps in when you work on your business during corporate hours — and what to do about it.
From my own cringe-worthy story of accidentally screen-sharing my Canva coaching content to the Nordic C-suite 🫠, to the mindset shifts that changed everything, we’re diving deep into identity, energy, self-concept, and integrity.
Because the problem isn’t just time. It’s what you make it mean.
🔥 In This Episode, You'll Hear:
- What it really means to “steal time” from your 9–5 — and why it’s not about time at all.
- The energetic and identity cost of feeling guilty while building your business.
- How to stop treating your business like a saviour from your job — and shift into true power.
- The secret to doing both (without burning out or betraying your values).
- A personal lesson in corporate professionalism meets Canva slip-up 💻😬
- How to change your attitude towards your 9–5 to unlock more energy, joy, and capacity.
- What high-integrity business building actually looks like for life coaches in the 9–5.
💬 “You’re acting like you’re not good at your job — and it’s hurting you in both places.”
💬 “It isn’t your business’s job to save you from your 9–5.”
💬 “You’re not working on stolen time. You’re building your future. Make it count.”
🔗 Related Episodes You’ll Want to Hear Next:
- 🎧 Comparison Cost – Get to the root of the silent self-sabotage and reclaim your power.
- 🎧 CEO Series: Investor Mindset – Begin the mindset shift from employee to empowered business owner.
- 🎧 CEO Series: Investor Regrets and Remorse – Learn how to embody the version of you who already knows success is inevitable.
- 🎧 9. Overcoming the guilt of building your coaching biz around the 9to5 with Roz Bacon
⚡ Ready to Actually Do This, Without Guilt?
Inside my 1:1 coaching, we work on this exact duality: thriving in your 9to5 while building a coaching business that replaces your corporate salary — without burnout, bypassing, or shame.
You’ll also get access to The Exit Plan, my signature roadmap that helps you create clarity, structure, and a real plan to transition — or make your current reality way more fulfilling.
Not ready for 1:1 just yet? Start with The Exit Plan. It’s more than just a bridge — it’s the foundation for integrity-fueled business building.
If this episode made you feel seen, share it with a fellow coach in the 9–5.
✨ Hit that ★★★★★, subscribe, and grab your free Client Creation Guide to start signing clients — without waiting for “more time.”
Your mission deserves momentum now.
