In this episode, I’m sitting down with Central New York real estate agent Tyler Marschall of Marschall Realty (Real Broker NY LLC) to break down how he’s built a modern real estate business through high-impact video marketing. If you’ve ever wondered how to leverage video strategy to win listings, gain local authority, and turn online views into real clients, Tyler shares the exact blueprint he uses to stand out in today's competitive housing market.

We dive deep into the power of video content creation for real estate agents—from cinematic house tours and hyper-local neighborhood guides to relatable social media content. Tyler pulls back the curtain on how video marketing builds instant trust with prospective buyers and sellers, how he crafts engaging real estate videos that convert, and how video strategy helps him win client referrals long before he ever meets someone in person.

Whether you're a real estate agent looking to scale your business with video, a small business owner aiming to level up your social media presence, or someone curious about the Central New York housing market, this episode is packed with practical growth hacks and real estate tips you can start using today.

Connect with Tyler:

Website: https://www.marschallrealty.com/YouTube: https://youtube.com/@livingincentralny?si=gHekRd7bMJkM_FLh

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Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

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In this episode, I sit down with Jody Manning, Executive Director and Planning STEAM Principal, to explore how the new Syracuse STEAM High School is revolutionizing education and workforce development in Central New York. Housed in the historic Central Tech building in downtown Syracuse, this landmark regional high school bridges the gap between traditional academics and real-world career preparation. Jody walks us through how the school breaks down ZIP code barriers by partnering the Syracuse City School District (SCSD) with surrounding OCM BOCES component districts, creating an accessible educational hub for students across the region.

We dive deep into how the school functions as an "employability incubator" designed around the actual needs of local industry leaders and major tech employers. From cutting edge career pathways in robotics, semiconductor manufacturing technology, and data analytics to entertainment engineering, construction management, and the visual and performing arts, Jody shares how project-based learning and industry mentorships give students a head start. We discuss how students can earn up to 30 transferable college credits, complete real world internships, and graduate with industry-recognized CTE certifications alongside their high school diploma.

Whether you're an educator, a parent looking into innovative high school options in CNY, or a community member excited about the region’s growing tech and creative economy, this conversation offers an inside look at the future of hands-on learning.

To learn more about the school's mission, curriculum pathways, and community partnerships, visit steam.syracusecityschools.com.

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Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

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In this episode, we sit down with Chris Anderson to unpack what it really looks like to balance the high-stakes worlds of parenting, higher education, and competitive athletics—all while being a fully present, supportive husband. Whether you are a parent trying to navigate the youth sports craze, a student-athlete aiming for the next level, or just trying to show up better for your partner, this conversation is packed with real, no-nonsense insights. Chris pulls back the curtain on how he manages to keep his family grounded and thriving amidst the noise of modern life.

We dive deep into the real pressure on families surrounding student-athlete recruiting, academic achievement, and the often-overlooked mental health of our kids. Chris shares his raw, personal philosophy on intentional parenting, why active communication is the ultimate game-changer in a marriage, and how to foster resilient kids who aren't afraid of failure. If you’ve ever felt like you're dropping the ball trying to balance your career, your relationship, and your kids' busy schedules, this episode is the reality check and the pep talk you need.

👋 LET’S CONNECT!

Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

📸 Instagram: @Frothy_Lawson

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📧 Email: [email protected]

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🎧 The Cory Cast: Watch on YouTube @FrothyLawson or listen on Spotify & Apple Podcasts.

Navigating the complexities of elder care can feel like a full-time job, and for many families, it’s a source of overwhelming stress. On this episode, I’m sitting down with Melissa Murphy from Aging Advocates CNY to break down how to actually manage this journey with some peace of mind. We dive into the reality of coordinating care for aging loved ones, why having a dedicated advocate in your corner makes all the difference, and how to proactively plan for the future rather than just reacting to crises.

We cover the practical side of aging life care management, including how to handle those difficult conversations about senior housing, crisis intervention, and the importance of having a personalized needs assessment. Whether you are currently in the thick of caregiving or just starting to look ahead at what your own aging journey might look like, Melissa shares actionable advice on how to build a better support system and ensure dignity for those who cared for us.

If you’ve been searching for clarity on healthcare navigation or need help figuring out the next steps for a family member, this conversation is for you. We keep it real about the challenges, the resources available right here in Central New York, and how the right team can help you turn a chaotic situation into a manageable, hopeful plan. Don't miss this one—it’s an essential listen for anyone balancing the responsibilities of family caregiving.

Aging Advocates Website: https://agingadvocatescny.com/

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Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

📸 Instagram: @Frothy_Lawson

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In this episode of The Cory Cast, I’m sitting down with my friend and fellow martial artist, Kevin MacDougall, for a deep dive into the discipline and mindset that keeps us coming back to the mats. We trace Kevin’s journey back to his roots in karate, exploring how those foundational years shaped his approach to combat sports and eventually led him to fall in love with Brazilian Jiu-Jitsu. We discuss the transition between these two disciplines and the unique lessons learned while earning his black belt in both arts.

Whether you're a seasoned practitioner or just curious about the path to a black belt, Kevin’s story offers incredible insight into the dedication required to master multiple disciplines. We pull back the curtain on the mental fortitude necessary for high-level training, the reality of the grind, and why the "martial" part of martial arts is just as much about internal growth as it is physical technique. It’s a great conversation about longevity, technique, and the constant evolution of a lifelong martial artist.

If you enjoy hearing from athletes and local leaders who are truly dedicated to their craft, make sure to subscribe and leave a review. This episode is a must-listen for anyone interested in the technical nuances of BJJ, the tradition of karate, and the Stoic approach to training that we talk about often on the show. Join me as we break down what it takes to stay committed to the journey and why, no matter the belt, there is always more to learn.

Connect with Kevin:

Instagram: @kevin.macdougall.90

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Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

📸 Instagram: @Frothy_Lawson

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🎧 The Cory Cast: Watch on YouTube @FrothyLawson or listen on Spotify & Apple Podcasts.

I am thrilled to sit down with Paul Sacco on this episode of the Cory Cast to break down exactly how he climbed to the top of the real estate market in Utica, NY. We dive deep into the real estate industry, focusing on why building genuine, high-quality relationships is the ultimate secret weapon for long-term success. If you are looking to elevate your business, this conversation is packed with actionable insights on networking, client trust, and staying relevant in a competitive landscape.Paul shares his journey from starting out to becoming the number one agent in his territory. We discuss the importance of showing up for your community, how to turn simple connections into lasting professional bonds, and the mindset required to stay at the top once you get there. Whether you are a seasoned broker or just starting your real estate career, Paul’s approach to client advocacy and personal branding is a masterclass in modern sales strategy.We wrap up the show by discussing how to maintain balance while hitting high performance goals in the Central New York market. This is an episode you don't want to miss if you are ready to scale your business and redefine what it means to be a top producer in today's economy. Catch the full episode now and learn how to implement these strategies into your daily workflow.HAVE THE DAY YOU DESERVEPaul's Website: PaulSacco.HowardHanna.com

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Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

📸 Instagram: @Frothy_Lawson

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In the latest episode of The Cory Cast, I sit down with martial arts black belt and practicing attorney Tony Johnston for a deep dive into what a lifetime on the mats actually teaches you about success. Tony shares his incredible martial arts evolution, tracing his roots from the traditional striking disciplines of Karate and Tae Kwon Do to finding his ultimate passion on the ground in Brazilian Jiu-Jitsu (BJJ). As a dedicated black belt who has spent the majority of his life studying and practicing grappling, he opens up about what it takes to sustain a lifelong love for the sport and the daily discipline required to reach the highest levels of combat sports.

We also explore the fascinating intersection between martial arts and the legal world, discussing exactly how the problem-solving and strategic thinking of BJJ translate to a high-stakes career as an attorney. Tony breaks down how the mental toughness, calm under pressure, and tactical chess match of high-level Jiu-Jitsu directly mirror the challenges he faces inside the courtroom and when managing complex legal cases. It is a powerful conversation about how the lessons learned through physical struggle can completely reshape your professional mindset and execution.

Whether you are a dedicated BJJ practitioner looking for tips on combat sports longevity, a legal professional interested in career strategy, or just someone looking to build more discipline and focus in your daily life, this episode is packed with practical takeaways. Tune in to hear Tony’s unique perspective on modern grappling, martial arts philosophy, and the ultimate grind of earning a black belt.

Tony's Instagram: @johnstony

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Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

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📧 Email: [email protected]

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🎧 The Cory Cast: Watch on YouTube @FrothyLawson or listen on Spotify & Apple Podcasts.

Episode 165: Solving Homelessness One Small Footprint at a Time with Dominic TricaseIn this episode, I’m sitting down with Dominic Tricase from A Tiny Home for Good, an incredible non-profit organization that is reimagining what affordable housing looks like.We live in a world where the housing crisis is reaching a breaking point, and many of our neighbors are left without a safe place to call home. I wanted to dive deep into how a smaller footprint can lead to a massive social impact. Dominic and I discuss the mission behind building high-quality, dignified tiny homes on vacant city lots and how these spaces provide more than just a roof—they provide a foundation for a new life.In this conversation, we explore:- The inspiration behind starting a housing non-profit focused on small-footprint living.- How A Tiny Home for Good supports individuals transitioning out of homelessness.- The challenges of urban development and how tiny homes can revitalize communities.- Why professional support and a "community-first" approach are vital for long-term tenant success.- How listeners can get involved in the tiny home movement to support social justice.Whether you’re passionate about innovative architecture, social entrepreneurship, or simply want to know how we can better support those struggling in our communities, this episode is a must-listen. Dominic’s passion for dignity and stability in housing is truly contagious, and I think you'll walk away feeling inspired by what’s possible when we think outside the (big) box.Connect with the Mission:If you want to support the incredible work Dominic and his team are doing, I encourage you to learn more, volunteer, or make a contribution today. Every bit helps provide a permanent home for someone in need.Donate or get involved here: https://www.atinyhomeforgood.org/

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Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

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💼 LinkedIn: https://www.linkedin.com/in/cory-lawson/

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📧 Email: [email protected]

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🎧 The Cory Cast: Watch on YouTube @FrothyLawson or listen on Spotify & Apple Podcasts.

Stop Being a Sucker: Mastering Your Money with Riley Myles

Welcome back to another episode of The Cory Cast. Today, I’m sitting down with someone who is truly changing the game when it comes to financial literacy and building a legacy. My guest, Riley Myles, is a Senior Wealth Advisor and a powerhouse behind the How Money Works movement. If you’ve ever felt like the financial system was designed to keep you in the dark, this conversation is exactly what you need to hear.

One of the most impactful parts of our chat was Riley’s take on generational wealth and the importance of financial education for the whole family. He isn't just talking about stocks and bonds; he’s talking about a fundamental mindset shift. We explore how to transition from being a passive consumer to an active builder of your own future. Riley shares his professional insights on retirement planning and how to protect your assets so that the life you’re building today stays secure for the people you love.

I genuinely appreciated Riley’s no-nonsense approach to personal finance. He’s on a mission to provide financial freedom to everyone, regardless of their starting point or income level. This episode is packed with the kind of "aha" moments that make you want to pause and go check your bank statements immediately.

Connect with Riley Myles:

If you’re ready to stop guessing and start growing, check out Riley’s work and get your hands on the resources we discussed today. You can find everything at his official site: therealhowmoneyworks.com/us/Myles_Riley.

Riley's Instagram: @RileyRmyles

Make sure to follow Riley for more insights on wealth building and financial security. As always, if you enjoyed this episode of The Cory Cast, hit that subscribe button, leave a review, and share this with a friend who is ready to take control of their financial destiny. Let’s stop being suckers and start building wealth!

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Whether you’re looking to move in Central New York or just want to stay ahead of the market, I’m here to help. Reach out anytime! 🤝

📍 Howard Hanna Real Estate Services

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I’m joined by Maggie Hartnett, the PR Coordinator at McClurg. We dive deep into the world of home transformation and the unique "design-build-remodel" process that has made McClurg a staple in the Central New York community.Renovating a home is a major investment, and Maggie shares her expertise on how a seamless customer experience makes all the difference. We discuss the benefits of having design and construction under one roof, the importance of clear communication during a remodel, and what homeowners should look for when choosing a contractor for high-quality additions, kitchens, and bathroom renovations.If you’ve been considering a home improvement project or want to understand the logistics behind professional remodeling, this conversation offers a behind-the-scenes look at how to turn a vision into a reality. Maggie explains how McClurg manages the complexities of project planning to ensure a stress-free experience for their clients from start to finish.To learn more about Maggie and the team, visit McClurg’s website. https://www.mcclurgteam.com/-----Don't forget to follow, rate, and subscribe!----Instagram: @Frothy_Lawson | Twitter: @FrothyLawson---Thank you to this episode's sponsors:Thur13en