Course Record Show

1 week a year, Augusta, GA becomes the center of the sports universe. But what happens the other 51 weeks a year in Augsuta? In this episode, mayor Hardie Davis, Jr. joins us to discuss how the Masters impacts the city of Augusta, how he leverages the tournament in his leadership, the role of engineering and theology in public service and handling adversity.

This episode is Part 3 of 3 of a special series on Direct to Consumer companies focused on the golf market.

This episode features Mike Gottfried, Founder and CEO of Piper Golf (www.piper.golf). Piper Golf makes performance golf balls at reasonable prices using a simple fitting system.

Listen to the episode to hear how Mike thinks about digital marketing, building lifetime value in golf and the role of experimentation in business. After the interview, Roberto and Dan discuss takeaways from the discussion with Mike.

If you are interested in trying Piper Golf balls, use code CRS10 at checkout on piper.golf.

This episode is Part 2 of 3 of a special series on Direct to Consumer companies focused on the golf market.

This episode features Brad Payne, Founder of Walker Trolleys (www.walkertrolleys.com). Walker Trolleys makes a premium golf pushcart to help golfers enjoy the experience of walking during their round.

Listen to the episode to hear how Brad thinks about marketing channels, managing supply chain risk and his prospects for DTC in golf more broadly. After the interview, Roberto and Dan discuss takeaways from the discussion with Brad.

If you are interested in buying a Walker Trolley, use code COURSERECORD20 at checkout for $20 off on walkertrolleys.com.

This episode is Part 1 of 3 of a special series on Direct to Consumer companies focused on the golf market.

This episode features Wayne Birch Jr., Co-founder and Co-owner of Trap Golf (trapgolf.com). Trap Golf makes apparel that reflects the intersection of golf, art and hip-hop.

Listen to the episode to see how Wayne (who is a caddie on the PGA Tour) has used his unique background to bring legitimacy to a brand that's growing the game of golf and the tactics he's using to help it grow.

Much like Lebron in 2010, CRS decided to take it’s talents to South Beach…well, not quite. But we did land in Orlando for the PGA Show! We had an interesting panel of 3 guests, and covered a lot of ground. Specifically, you'll hear from: (1) Jon Bradway of Captech, a technology consulting firm that recently signed a marquee partnership with the PGA of America, (2) Ken Reynolds of aboutGOLF Simulators and (3) Matthew Hobbins of Concert Golf Partners, an owner-operator of over 25 upscale clubs nationwide.

We know you'll enjoy their perspectives on what's hot in the game right now and how their companies are making bold bets for the future of golf. After the interview, Dan and Roberto debrief on their main takeaways of the conversation and whether some of their predictions for 2022 (see Episode #13) are more bullish or bearish after hearing from insiders.

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Roberto and Dan kick off 2022 with predictions for 2022. We discuss non-green grass golf, betting in golf, golf media, the future of startup golf leagues (PGL, SGL), direct to consumer brands, and gender equity in golf.

Stay tuned throughout the year for deep-dives on some of these topics with expert guests.

Stewart Cink has been a PGA Tour player since 1997. He has 8 PGA Tour wins, highlighted by the 2009 Open Championship, appeared in five Ryder Cups and reached the #5 position in the Official World Golf Ranking. Stewart was a He's is one of the game's consummate gentlemen and a wealth of knowledge of the evolution of the professional game (and barbeque).

Club Pro Guy (@clubproguy) is a satirical character who depicts the life of a Golf Club Pro. Having risen to fame through his accomplishments on the Mexican Mini Tour, CPG then transitioned to become the Club Pro at one of Kansas City's elite semi-private golf clubs. In this episode, CPG talks about his business experience involving many aspects of running a golf operation and founding a new club altogether. He captures many of his thoughts in his new book "Club Pro Guy's Other Black Book: Wisdom from a Lifetime of Punching out Sideways" available at clubproguy.com.

As CPG is a fictional, satirical character please take this interview with a grain of salt, and enjoy a good laugh.

Please subscribe if you enjoy the show, we have a lot more great guests coming up!

Jesse Menachem is Executive Director and CEO of Mass Golf, the state Golf Association in Massachusetts. He’s been with the organization since 2004, where he started as an intern, then Director of Rules and Competition, before becoming Executive Director in 2013. Jesse is also the President of the International Association of Golf Administrators. He’s dedicated his life’s work to improving the game of golf and has a unique perspective on the game.

Eric Stepanian is the founder of The Fliers Club, an international travel and private club experience designed by a collective of golfers who are inspired by the discovery of diverse courses, cultures & time-honored traditions of the game. In this episode, we talk to Eric about what makes a community of golfers so unique, how the Fliers Club turned a community of golfers into a business and how Eric took aspects from his background in the PGA of America and other jobs to form the Fliers Club.