There's a particular exhaustion that comes from living half-invested in your own life, when you're saying yes to everyone else's timeline while your own dreams accumulate dust. This week, we're pulling up a chair to the table we've been setting for five years, laying out every strategic detail, hard-won insight, and unfiltered observation about what it actually takes to build a life that doesn't require you to choose between future goals and presence, checking boxes and your nervous system, momentum and moments.
Thea, Meg, Audrey, and Lana convene to kick off 2026 with the kind of conversation that feels less like a podcast episode and more like the group chat you've been craving. No disclaimers. No hedging. No apologizing for wanting it all. Just four women who've spent half a decade living the methodology for sustainable achievement, discussing every single strategy, planning framework, and operational principle they've tested alongside 1,300+ women.
Please note: this isn't a teaser for what's inside the membership. This is the full playbook with nearly 50 pages of distilled wisdom, and the core methodology that's transformed businesses, marriages, and the daily operations of women who refuse to settle for good enough. Because if five years has taught us anything, it's this: the answer isn't hustling harder or culling your dreams. You need better infrastructure, and you definitely need a village. We start again here.
Listen In For…
- Why five years of experimentation has led to giving away the entire methodology for free and what that signals about the conversation we're ready to have in 2026.
- The antidote to "you can have everything, but not at the same time": compounding instead of choosing, cultivating practices instead of burning out.
- What actually changes when you stop treating your ambition like something to apologize for and start treating it like the data it is.
- Why isolation and withdrawal are the default response to exhaustion, and how intentional connection becomes the counterintuitive path forward.
- Why we're done with the shame narratives and ready for nuanced conversations that honor complexity when it comes to entrepreneurship, motherhood, family, and ambition.
- The art of finding your people, developing friendships that feel like infrastructure, and surrounding yourself with women who elevate rather than diminish.
- Why overcomplication is a defense mechanism and how embracing practices creates the ease that allows you to do more with less friction.
- The shift from performative planning to operational excellence.
- How to quit overthinking and start iterating: taking imperfect action to generate the information you need to refine your approach.
- What "nutrient-dense life" actually means: high quality, deeply satisfying, strategically designed to nourish.
TL;DR (Minute by Minute)
- 00:00 Five years of Cowgirls Over Coffee and 1,300+ women later, here's what we've learned.
- 04:45 The full methodology drop: 40 pages of our methodology free.
- 08:30 Why we're done censoring and disclaiming because we're over the exhaustion of apologizing for wanting more.
- 12:15 The shame and judgment around ambition.
- 16:00 Strategic planning as the antidote to overwhelm: practices, routines, and the compound effect.
- 20:45 Finding your people and creating infrastructure through connection.
- 25:30 What makes Cowgirls Over Coffee different is that it's not about the resources, it's about the conversations.
- 30:00 The year of observation and what 2025 taught us about social media, sustainability, and showing up authentically.
- 34:20 Compounding versus choosing, and why you don't have to sacrifice one area of life for another.
Where to Go From Here
- Your turn: Screenshot this episode, tag our host Thea @thea.does.all.the.things on Instagram, and tell us what landed. Are you ready to be a villager? Embrace the system? Stop apologizing? We want to hear all about it.
- Get the full playbook: Download the complete Cowgirls Over Coffee Playbook: Infrastructure for Ambition. No gatekeeping. TAP TO REQUEST IT HERE
- Subscribe and share: This is the first of many unfiltered conversations in 2026. Subscribe to the podcast, share this episode with someone who needs to hear it, and come back every single week.
- Build your village: If you're tired of doing it alone, start here. Listen, engage, and be a villager first.
- Thea Larsen: @thea.does.all.the.things
- Audrey Hall: @audreyetta
- Meg Scales: @meg.scales
- Lana Wilkes: @small.town.preachers.wife
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