CBP Stories showcase individual members who have an inspiring story to tell.

When companies want an ownership culture that includes trust and engagement along with positive financial impact, Larry Chase helps them make it happen. He coaches them in building an Open-Book Management system. In reality, it’s a people operating system that leads to growth for both individuals and the business.

Prior to being a Great Game of Business Certified Coach®, Larry was a professional brewer for 23 years. He’s been a frequent speaker at the Craft Brewers Conference and served on the Brewers Association Board of Directors from 2013-2021. During 6 of those years he was the Board Treasurer and chair of the BA Finance Committee. Beyond beer and business coaching you'll find him vying for "Dog Dad of the Year" and filling Chief Support Officer duties for his wife's professional speaking business.

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

We recently posed the question, "What questions on brewery marketing do you wish you knew the answer to?"

In this session, we have invited several industry experts to answer your questions.

This conversation features:

Amy Martin (Stormcloud Brewing Company)

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

In this podcast you'll hear the audio version of the Taproom Success Membership monthly Industry Expert conversation.

Join Andrew, Kary Shumway (Craft Brewery Financial Training), and Chema Mora (Business Development Manager of the Cicerone® Certification Program) for a conversation on the importance of professional development.

The Cicerone Certification Program offers a path to advance your career and the knowledge of your team. Join Advanced Cicerone Chema Mora, Business Development Manager for the Cicerone Program, as he shares an inside look at the program and shares tips and strategies to meet your goal. Whether you are studying for the next exam or just hearing about the program for the first time, there is something for you. 

We have an engaging conversation with Chema on the value of education in craft beer and how you can use knowledge to craft a more successful taproom experience.

Learn more at https://taproomsuccess.com/

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

In this panel session, the Cannabis Beverage Association (CBA), a trade organization focused on the cannabis beverage industry, will introduce itself and the work we are doing to overcome obstacles and build awareness of the segment. We will have CBA member companies who can provide an overview of the cannabis industry and discuss the cannabis beverage market and how it is relevant to craft beer brewers.

This conversation features:

Evan Eneman - Harmony Craft Beverages - Co-Founder

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

Join us for a conversation with Brandon Selinsky (Beer Law HQ) on the current issues and pains points craft breweries are facing. From trademarks to copyright infringement, we hear from a legal perspective on best practices and how you can protect your intellectual property. We dive into examples of how small craft breweries have gone up against larger companies, and won. You will walk away with new strategies to strengthen your trademarks, and how to eliminate overlap with other breweries.

Brandon specializes in trademarks and trade secrets, leading a proactive approach to alert clients early on to potential conflicts, ways to strengthen their trademarks, and how to eliminate overlap with other breweries. When a trademark war breaks out, his extensive local and federal litigation experience helps resolve issues efficiently. He has successfully represented breweries and other business clients in front of the USPTO, TTAB, and federal court. In addition to trademarks, Brandon specializes in beer and spirits law more broadly, including TTB compliance, licensing/permitting, and other regulatory issues. He is an active member in the Brewers Association and Colorado Brewers Guild.

Learn more at BeerLawHQ.com

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

Join us for a discussion with Kevin Barnes (former Brewmaster, Two Roots Brewing Company) on the rise of NA craft beer. We talk about the history and future of the trend. Kevin will give the basics and pros/cons of the various production methods.

Kevin Barnes is the former Brewmaster for a successful and highly awarded NA craft Brewery, Two Roots. He is now working on new initiatives, including consulting for brewers and businesses looking to get into the NA beer market. He is passionate about getting more NA beers made and available, as well as continuing to help increase quality and diversity of styles offered. He has personally crafted NA beers using a few of the available techniques, and is very familiar with products made using the other options as well.

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

What can we learn from the gaming industry? In this conversation, we speak with Jake Keyes (Skydance Brewing Company) about how a past career managing casinos better prepared him for operating his brewery. Jake shares the lessons he learned, why we need to invest in people, and his plans to ensure a successful future.

Jake Keyes is a former tribal gaming executive, Native Business Magazine Top 50 Entrepreneur, brewer and owner of Oklahoma City’s first Native American owned craft brewery, Skydance Brewing Company.

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

As the weather warms, you should not only be trying to WOW your guests with your outdoor space, but also create the safest experience possible. In this session, we will be joined by Kyle Rheiner (Arthur Hall Insurance/Beer Mighty Things podcast) to discuss best practices of beer garden safety. We will discuss everything from preventing underage drinking to the importance of keeping your tent from blowing away.

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

CBP Stories showcase individual members who have an inspiring story to tell.

Jonathan Hughes, Ph.D., is the director of brewing and sensory science at UC Davis Continuing and Professional Education and the microbiology instructor for the Master Brewers Certificate Program. He entered the brewing industry in 2013, when, as a graduate student in microbiology at UC Davis, he founded the QA/QC laboratory at Heretic Brewing Company in Fairfield, California. Before joining Continuing and Professional Education, Hughes served as the quality assurance manager at Heretic while teaching introductory brewing and microbiology classes at Sacramento State University and UC Davis.

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at https://cbpconnects-stlouis.eventbrite.com/

When you commit to the cost of a canning system, you are committing to more than the machine’s sticker price. Understanding the total cost of equipment ownership is crucial to buying the right canning system for your business and profitability goals, now and in the future. Considerations like equipment uptime, serviceability, labor, supply consumption, maintenance, and more can impact your efficiency or product quality – and ultimately, your bottom line.   

This brewery panel discussion will prepare you for the hidden costs of canning equipment before you invest, so you can avoid unnecessary expenses and maximize your canning profits.

Panelists:

Joe Wells (Fair State Brewing Cooperative)

Ken Ryan (Wild Goose)

Tyler Jones (Black Hog Brewing)

Moderator: Audra Gaiziunas (Brewed For Her Ledger)

Join us in-person for CBP Connects | Half workshop, half networking

St. Louis, MO | June 20-22, 2022

Learn more at www.CBPConnects.com