Sign up to save your podcasts
Or
Share Creating a New Role at Your Brand By Creating Content with Nick Bennett at Alyce
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Creating a New Role at Your Brand By Creating Content with Nick Bennett at Alyce
Nick Bennett is the newly promoted Director of Evangelism and Customer Marketing at Alyce, a B2B gifting platform. Nick proposed this new position at Alyce after creating successful business pipelines with his consistent LinkedIn content. On this episode, Brett and Nick talk about building an online personal brand, LinkedIn, the comeback of in-person conferences, and much more.
0:00 Intro
1:00 Conversation with Nick
1:52 In-person conferences
6:00 Alyce
7:28 Creating your own role
12:47 LinkedIn Engagement
15:22 Tracking progress
18:08 Social Advocacy Program
20:56 LinkedIn business pipelines
25:30 Testing channels & measuring performance
26:50 Personal VS work brand
30:26 Advice to marketers
33:20 Closing thoughts
Join The Juice
Sign up for the Creator Pages waitlist
Sign up for The Blend (weekly newsletter from The Juice)
Follow The Juice:| Website | Blog | Twitter | LinkedIn
Follow Nick: | LinkedIn | Twitter | Alyce
Follow Brett:| Twitter | LinkedIn
View all episodes
By Jonathan Gandolf
5
1515 ratings
Nick Bennett is the newly promoted Director of Evangelism and Customer Marketing at Alyce, a B2B gifting platform. Nick proposed this new position at Alyce after creating successful business pipelines with his consistent LinkedIn content. On this episode, Brett and Nick talk about building an online personal brand, LinkedIn, the comeback of in-person conferences, and much more.
0:00 Intro
1:00 Conversation with Nick
1:52 In-person conferences
6:00 Alyce
7:28 Creating your own role
12:47 LinkedIn Engagement
15:22 Tracking progress
18:08 Social Advocacy Program
20:56 LinkedIn business pipelines
25:30 Testing channels & measuring performance
26:50 Personal VS work brand
30:26 Advice to marketers
33:20 Closing thoughts
Join The Juice
Sign up for the Creator Pages waitlist
Sign up for The Blend (weekly newsletter from The Juice)
Follow The Juice:| Website | Blog | Twitter | LinkedIn
Follow Nick: | LinkedIn | Twitter | Alyce
Follow Brett:| Twitter | LinkedIn
More shows like The Content Cocktail Hour
View all
Pivot
9,745 Listeners
Science Vs
12,182 Listeners
The SaaS Revolution Show
29 Listeners
Job Interview Preparation Simplified
67 Listeners
The Dave Gerhardt Show (from Exit Five)
49 Listeners