Studying, student life and stepping up to professional hypnotherapist

The leap from student to professional is both exciting and a bit (a LOT) scary. The learning curve is vertical and the path can be rocky in a few places...so what better time than this to interview someone about their current and lived experiences. Woo hoo! Seriously though - Graham is an absolute star and I am so grateful for his willingness to share this part of his business journey with us.  It makes for compelling and heart warming listening.  This episode is both raw and real and I won't hide the reality of that, because we tell the truth here. 

Surely that's a terrible way to encourage people? Nope - knowing what to expect actually makes things easier, because it helps your brain start coming up with ways to figure that shit out and you already know, on some level, you can get through it. You have done many hard and complicated things in your life and this is simply the next on the list. 

What makes thriving businesses different is they hold their nerve when their survival brain (and maybe their friends/family!) is telling them to go get a 'real' job.  What can be more real than changing lives? What can mean more than being told that without you someone might not be here today? But you can only do that if you're out there, doing it. And Graham is doing it, with aplomb.

In this episode we talk about his experience of training and getting volunteers, explaining hypnosis myths, deciding what you are and are not prepared to do as a business owner, the joy of doing what you love and Graham's very unique take on what to do if you're struggling...you'll have to listen to the end to hear the best line ever ;-)

So listen on my brilliant friend and let's go change the world.

Find Graham here 

https://www.instagram.com/allsparkhypnotherapy

https://www.facebook.com/AllSparkHypnotherapy 

Graham trained with CPHT in Kent - you can find out more about their courses here 

If you are a hypnotherapist (in training or professional) there is a supportive place to talk business with other hypnotherapists over in my free  Facebook Group

Accountancy and Business Basics. For many of us, when we started or hypnotherapy practice it was also the first business we'd started. Gaining confidence as a therapist at the same time as learning how to set up and flourish in business is a lot.  What's more, after marketing, finance is the most daunting topic I ever discuss with students and graduate hypnotherapists. You wonder how much to charge, how to register a business, book keeping...the list goes on. Luckily, in this episode, you'll get the answers to all this and more. 

I'm speaking with Jerry Gordon Brown of JJA accounting. Jerry is a serial business owner (7 at my last count) who specialises in working with small service businesses, particularly those who are new to business. I've sent several colleagues to have their financial tears dried by Jerry and invited him to speak to my students at CPHT - they loved him by the way.

Here's what we talked about: 

How do you budget and how do you set your prices - Jerry has some very simple ways of looking at this age old dilemma.

Do you need to be a limited business? 

Do you need a business account? 

Do you need accounting software?

Can you do your own books?

What to ask an accountant?

You'll also get to hear about the costly mistakes those new to business make time and time again. 

Here's how to get in touch with Jerry

[email protected]

https://www.linkedin.com/in/jerrygordonbrown/ - this is where you'll find him most.  He's very active on LinkedIn

www.jjaaccounting.co.uk

If you are a hypnotherapist (in training or professional) there is a supportive place to talk business with other hypnotherapists over in my free  Facebook Group

Marketing is the way we bring awareness to what we do and how we can help. It's how people find us. It's also the thing which often worries hypnotherapists the most, particularly if you've never run your own business.

On this episode, Elle Cloke, of We Do Social Media and the Social Media Gym brings her sunny disposition and decade of experience in marketing and social media to uncover the essentials in marketing.

Key takeaways include planning, goals and strategies. It's easy to think we have to be everywhere and just get content out there, but Elle is the queen of strategy and planning.

Do you need to niche and how does that happen?

What to do about negative comments and trolls?

Social media etiquette and getting the tone right

And the takeaway quote "When you understand people you can create good content."

Find Elle online at We Do Social Media and the Social Media Gym

https://wedosocialmedia.co.uk/

https://www.instagram.com/thesocialmediagym/

If you are a hypnotherapist (in training or professional) there is a supportive place to talk business with other hypnotherapists over in my free  Facebook Group

In all the podcast stuff you can read about out there they always say you should do an intro show about you. If you’re not fussed and want to get into hearing from the experts I will not be offended. If you do fancy a listen to the wacky world of Ali Hollands Hook, the accidental hypnotherapist – listen on my friend, otherwise I’ll catch you on the next one.

If you are a hypnotherapist (in training or professional) there is a supportive place to talk business with other hypnotherapists over in my free  Facebook Group

Hypnotherapy is a rewarding, varied and potentially lucrative career path. Running your own business gives you the freedom to build a practice that suits you and supports your lifestyle. However, it's not always straightforward or easy. This podcast will help you think about what's important, encourage you to be brave, pick you up when you're losing heart and kick you up the bum to get back on track.

In this episode you'll find out what the average hypnotherapist's hourly rate is and what to expect in the rest of the shows. 

You're too awesome not to succeed and the world needs more brilliant therapists, so let's get out there and change the world.

If you are a hypnotherapist (in training or professional) there is a supportive place to talk business with other hypnotherapists over in my free  Facebook Group

Hi and welcome to Creating a Thriving Hypnotherapy Business – the get your shit together podcast. This podcast is for new and experienced hypnotherapists looking to flourish in practice and stay in business.

Being a hypnotherapist is rewarding on a level most of us were not expecting. However, it can be tough too.

Not only do you need to keep up with the latest research and training, run your business like Warren Buffet, market yourself like an Instagram influencer – you still need time and capacity to see your clients. Plus, people totally expect you to have your ducks in a row – when most of us have squirrels at a rave! It can be overwhelming, demoralising and exhausting.

In forthcoming episodes expect a variety of content to sooth your soul, boost your confidence and increase your business smarts. Interviews with business experts, successful hypnotherapists and clinical experts, plus anything else you need so you can get out there with confidence and resilience.

Subscribe now and let’s go change the world.

If you are a hypnotherapist (in training or professional) there is a supportive place to talk business with other hypnotherapists over in my free  Facebook Group