What does it take... How do you enable a design team to deliver their best work?

As the VP of Design at Capital One, Jamin Hegeman is thinking about this on a daily basis.

He is tasked with the big responsibility of making sure that his 700+ design colleagues are able to make a positive contribution to the business and its customers.

In this week's episode you'll hear the journey Jamin has been on over the last few years. How he transitioned from being a design practitioner at a respected consultancy to now being a design leader at a major corporate.

We talk about the need for designers to understand how things get done inside an organization. And how Jamin gained a new perspective on what success looks like.

This conversation has some great insights on what it takes for design(ers) to be more impactful. Even if you're currently not a VP ;)

It's a great privilege to be able to pick the brains of people like Jamin. And that they are willingly taking the time out of their busy schedule to share their experiences with us!

Enjoy the conversation and keep making a positive impact!

--- [ GUIDE ] -—

00:00 Welcome to episode 143

03:45 Who is Jamin

05:15 60 second rapid fire

07:00 How to become a VP of Design

11:15 What does success look like?

15:30 Being visible

20:30 Lessons learned

25:30 Good design leadership

29:15 Agency versus in-house perspective

34:15 Operationalizing design

38:30 Sense of accomplishment

43:30 Fighting the right battles

50:00 The impact of scale

51:15 What's next

52:00 Closing thoughts

--- [ LINKS ] ---

* https://www.linkedin.com/in/jaminhegeman/

* Design Justice (book) - https://amzn.to/3sFzWxz

--- [ HOW TO EXPLAIN SERVICE DESIGN ] ---

Learn what it takes to get your clients, colleagues, managers, CEOs and even grandmas as excited about service design as you are.

https://servicedesignshow.com/free-course