The world is overwhelmed, and context is the cure. What a shame that context comes with a steaming hot side dish of rejection.

The bubble of $2,000 courses is popping, so grab a pin, and raise your expectations before you hand over your credit card.

The nature of online courses and programmes is going to change drastically over the next couple of years.

Nobody likes a Meredith Marketer. How do we find the context our customers are facing, and adapt our marketing accordingly? How do we build meaningful connections with our ideal customers?

The content-driven era of the Internet is over. The context era of the internet is here.

This is for you if you’re sick of social media. If it’s become a space of emotional burden instead of social joy. If you’re feeling chained to it or drained by it.

I see you.

This is for you if you feel behind. It’s for you if you look at everyone around you and feel like they’re further ahead than you, or like you’ve missed a memo somewhere and started late.

It’s for you if you feel like you’re chasing a carrot on a stick while everyone else is dipping their organic crudites in a nice pot of bougie hummus.

I see you.

This is for you if you’re frustrated. It’s for you if you’re annoyed, angry, or peeved. It’s for you if you feel like you’ve been bashing your head against a brick wall.

It’s for you if you thought you were running a marathon but it turns out you were on a treadmill.

I see you.

This episode is for you if you’re scared. It’s for you if you’re afraid. It’s for you if the Sunday scaries have found you. It’s for you if fear feels debilitating and is blocking your ability to see what lies ahead. I see you.

This episode is for you if you need hope. It’s for you if you feel like the darkness is endless. It’s for you if you can’t see beyond today.

I see you.