This episode is for you if you’re tired. It’s for you if you feel exhausted. It’s for you if you’re worn down and weary. I see you.

In this episode, I share a little update about what's been going on for me personally in 2021 (and why I took a break from recording podcast episodes) as well as sharing an introduction to my next few podcast episodes - a series of special business pep talks.

Vanity metrics won't get you a single potato (unless you're a full time influencer). So what are they? And why do we care about them so much?

So you’ve got Google Analytics and Google Search Console installed… But now what? You need to keep an eye on your metrics each month to track your business performance!

Google Search Console one of the most amazing tools, and beloved by SEOs everywhere, but most business owners don’t even know it exists. In this episode, we look at what it is and why you need it.

When did you last log in to Google Analytics? In this episode, we look at why Google Analytics is an AMAZING must-have in your marketing.

Why should you care about Google tools in your business? Because they help you grow! This is the first in a series looking at Google Analytics and Google Search Console.

Have you ever come across the concept of the customer journey? Today, we're thinking about how it impacts your keyword research.

You can use keywords all over the internet beyond just your website - in this episode, I explain the ways you can repurpose them er'rywhere!

There are different kinds of keyword phrases you need to be aware of for your online business. In this episode, I give you the lowdown.