This report, a joint effort by BCG and Snapchat, analyzes the spending power and values of Generation Z in India. The report argues that Gen Z is a $2 trillion opportunity for brands, as they are the largest generation in India and are already driving significant consumer spending. 

NotebookLM created this podcast from the classical text of Ramana Maharshi - "Who am I ?"

This is a AI generated chat on emerging creative trends of 2024 - from a report published by Dentsu Creative. Generated by NotebookLM from Google .