Creatives Offscript

Carolyn Tisch Blodgett is the former Global Head of Marketing for Peloton, the cycling company that has revolutionized at-home fitness. In this episode, Carolyn gives us a behind-the-scenes look at what it was like scaling Peloton from their humble beginnings in a WeWork office to a global, publicly traded company. She also dishes on creating the aspirational brand identity for Peloton, and gives us an honest account on the difficulties behind balancing motherhood and running a rapidly growing company.

An interview with Margaret Johnson, the Chief Creative Officer at Goodby Silverstein & Partners, one of the foremost advertising agencies in the US. Margaret walks us through her journey to success, and also dives into other topics including Goodby cultural rituals and the future of remote work.