What does it take for a creator to transcend social media? This is something Cole and Cody Hock think about every day with the creators they manage — they're on an interesting trajectory!

Today, a lot of music discovery comes from TikTok. We hear a couple seconds of a song and start to fall in love with that moment. What's missing is the backstory behind the songs and the artists making them. That space is being filled by many creators, and one of my favourites is helloyassine.

Some managers work with many creators — sometimes up to as many as 20. Others like to give all their energy to one and really help them build their career. Benji Sudmann, Airrack's Day to Day manager, falls in the latter bucket. So, how does the mindset change when you're just focused on one? Listen to find out

Imagine starting out as a creator and taking all you've learned to represent the creators in your community. It's what Shannae Ingleton Smith did and is uplifting black creators as the founder of Kensington Grey.

Eric Bogard started Undercurrent Entertainment as an artist management company but soon realized there was a massive opportunity in supporting creators, specifically on TikTok. Now he's figuring out how to help his talent build brands beyond social media!

Many creators squirm at the idea of a corporate job. Corporate Natalie sees things differently and we're here to uncover why

What does it take to manage rising stars, culturally relevant creators and celebrities? Lots of trust and a vision for the long-term. Leanne Perice sits down with us to talk about long term partnerships and building relationships with your talent

Is there a formula to growing as a creator? Maybe, but this week's guest has set up a system to identify rising talent and support them on their way to millions of views. Today's guest is Amp Studios founder, Max Levine

So you've just signed with an agent or manager. What should you expect? Christina Brennan helps us better understand the realities of the creator and talent agent/manager relationship

Meet today's underrated creator — Jack Cook. Imagine vlogging on TikTok for 518 days straight...