Creator Scale

#073 - In this episode I talk with Kitty Peters who runs Atola Visuals, a filmmaking company focusing on client work, as well as a YouTube Channel with the same name, where she features filmmaking gear and tutorials.

We talk about whether or not she believes film school was worth it for her, why it’s important to have multiple income streams, and quantity vs. quality when it comes to content.

In this episode we talked about:

00:31 - How do you explain what you do to non-YouTubers?
01:44 - Going to film school
08:48 - First getting into filming
13:58 - How do you make your videos entertaining?
17:06 - A tactic you know would work that you don't use
18:50 - Balancing quality and quantity
21:32 - The ups and downs to social media
30:07 - Gear: A flop and the must haves

📲Follow Kitty here:

• Kitty's YouTube channel
• Kitty's Instagram
• Kitty's Twitter

Items Mentioned in this Episode:

• One, Ten, One Hundred - A Wistia Original Series

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#072 - Levi Allen is an adventure filmmaker. In this episode we talk about how his short film Untethered got a Vimeo staff pick, which lead to the film being distributed internationally, but then how he fought back for the rights to have it free and public again.

We also talk about how to build up a client business from scratch and why your personality is an important reason why people subscribe to your YouTube channel.

In this episode we talked about:

01:07 - Introduction
02:01 - Untethered getting a Vimeo Staff Pick
13:46 - After Untethered’s success & tempering expectations
17:55 - Distribution & owning your work
25:43 - Why were are bad YouTubers
29:39 - Letting your personality show
33:25 - Titling & thumbnail tips for Youtube
38:26 - Being open with other creators
44:16 - Landing your first clients

📲Follow Levi here:

• Levi's YouTube channel
• Levi's Instagram
• Levi's Twitter

📺 Watch Levi's short film:

• Untethered

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#071 - Pat Flynn helped me co-invent and create SwitchPod over the past 15 months before we launched it on Kickstarter.

At the time of recording this episode, a couple days into the campaign, we had already doubled our goal and raised over $227,000 to make thousands of SwitchPods for our backers.

In this episode we talked about:

• 1:06 — 15 Months of Development
• 7:25 — Building Pre-Launch Buzz
• 13:02 — Solving Problems with Products
• 19:31 — Negative Marketing
• 23:52 — Finding Your Own Niche
• 27:52 — Launch Day Response
• 32:09 — Pat's Amazing Wedding Video
• 34:13 — SwitchPods in the Wild
• 36:03 — Documenting & Connecting
• 39:00 — Superpowers & Collaborating

🛒 Order a SwitchPod.

🎧 Listen to our episode on Pat's podcast.

📦 Check out Prouduct, who helped us create SwitchPod.

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#070 - In this conversation I chat with 5 other YouTubers and Filmmakers about what it takes to be a full-time YouTuber or Filmmaker, gear recommendations for starting out, what really matters feature wise in a camera, what stats and numbers you should track (and what you should ignore), and how to actually make money on YouTube.

If you'd like to jump around the conversation, use the timestamps below.

• 0:45 — Weird Things That Happen While Filming
• 2:11 — Lightweight & Cheaper vs. Heavy & Expensive Gear
• 12:42 — Camera Companies Purposely Limiting Features
• 19:52 — The Urge to Always Upgrade Gear
• 24:02 — "Reviewing" Gear on YouTube
• 28:13 — The Long-Game of Making Money
• 31:53 — Being Negative & Honest in Reviews
• 34:21 — Current YouTube Trends & Competition
• 38:22 — Does Subscriber Count Matter?
• 41:30 — Focusing on Money instead of Vanity Metrics
• 44:41 — Planning Successful Videos
• 48:37 — Variability in View Counts
• 51:30 — Why Did You Start?
• 54:17 — Tips for Filmmakers Wanting to Go Full-Time

Subscribe to their YouTube Channels here:

• Armando: https://www.youtube.com/user/wicked4u2c
• Matt: https://www.youtube.com/user/blackboxfilmcompany
• Jason: https://www.youtube.com/channel/UCBG4ZzTTBVg23yVdQhztnfQ
• Greg: https://www.youtube.com/user/lensprotogo
• Josh: https://www.youtube.com/user/MrJMMedia

This was filmed at the YouTube Space in Los Angeles. Special thanks to Greg for helping me set for hour before we started. :)

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#069 - In this episode I share why I am putting this podcast on hold to focus on creating more video content for YouTube. I talk about doubling down, simplifying, following what is working, and how video is the best format for most of what I want to share & create. I also share my ten favorite episodes from the last sixty-eight.

• Subscribe to the DIY Video Guy YouTube Channel
• Check out all our free and paid courses at DIYVideoSchool.com
• Follow me on Instagram

1. Austin Evans — #31
2. Thomas Frank — #56
3. Sean McCabe — #10
4. Amy Schmittauer — #12
5. Levi Allen — #57

1. 10 Video Mistakes I've Made & How to Avoid Them — #23
2. Creative Distance — #48
3. Professionals Show Up — #17
4. Hey YouTuber, You're Doing These 9 Things Wrong — #34
5. 9 Ways to Overcome Video Editor's Block — #37

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#068 - I think podcasts are one of the best ways to continually learn while you're doing something. Most days I listen to multiple podcast episodes while driving, working out, or walking my dog. In this episode I share what some of my favorite podcasts for filmmakers, YouTubers, and freelancers are.

April 21, 2016

http://www.DIYVideoGuy.com/68

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#067 - When you follow a lot of people online and you see them publishing videos all the time, it is easy to get down on yourself for not publishing as frequently or at as high a quality as you'd prefer. In this episode I chat with Satchell Drakes, who runs a YouTube channel with some of the highest quality videos in the video gaming niche. I talk with him about his process of creating videos, what has helped his channel grow, and what he recommends for someone that isn't getting the traction they want out of their videos.

Items mentioned in this episode:

• Satchbag's Goods - YouTube
• SuperTry Satch (@SatchellDrakes) | Twitter
• DidYouKnowGaming? - YouTube
• TheNationalDex - YouTube
• That One Video Gamer - YouTube
• NormalBoots - Entertainment Rebooted
• Nerd Writer on YouTube

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#066 - In this episode I discuss video gear, but I don't talk about specific pieces I recommend. This will be more of a philosophical discussion about why you need gear and more importantly, when to stop buying it once you get to a certain point. I also talk about when to upgrade vs. when to keep using what you have and share my strategies for getting the most money you can when selling old gear you don't use anymore. We also published our new "Recommended Gear" pages.

Here are all of our "Recommended Gear" pages mentioned in this episode:

• Cameras — DIY Video Guy
• Lenses — DIY Video Guy
• Audio — DIY Video Guy
• Lighting — DIY Video Guy
• Bags & Traveling — DIY Video Guy
• Movement & Stabilizing — DIY Video Guy
• Accessories — DIY Video Guy
• Podcasting — DIY Video Guy
• iPhone & Android — DIY Video Guy

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#065 - Knowing exactly why you're making videos and who they are for is the best way to be successful on a platform like YouTube. In this episode of the podcast I talk with Jessica Holsman, who YouTubes at Study with Jess, about what it's like to grow a YouTube channel to 100,000 subscribers in a year by knowing exactly who your target audience is and what to make for them. She also shares how she got more comfortable on camera by vlogging on a second channel, how she collaborated with a YouTuber on a different continent that she'd never met before, and how she used YouTube to grow an existing business selling physical products.

Items mentioned in this episode:

• Study With Jess - YouTube
• seed.ED Educationery
• A Love Letter To My Younger Self - YouTube
• communitychannel - YouTube
• Thomas Frank - YouTube
• All Our Free & Paid Courses at DIYVideoSchool.com

March 24, 2016

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.

#064 - It is already a ton of work to make a video, so setting up your YouTube channel with proper branding, tags, upload defaults, and more often gets set aside. In this podcast episode I chat with Tom Martin about how to properly get your YouTube channel fully set-up so your videos are more likely to show up in search and as suggested videos in the sidebar. After listening you'll have a bunch of ways to make your YouTube channel look more professional and in turn help your videos rank even better than they do now.

Items mentioned in this episode:

• FAQTube.com | Helping you achieve better YouTube results
• YouTube Optimization: The Complete Guide Ebook | FAQ Tube
• How To Start A YouTube Channel The RIGHT Way | FAQ Tube
• Tom's Page for DIY Video Guy listeners | FAQ Tube
• Tom's YouTube Channel Audits | FAQ Tube
• vidIQ | More Views, Less Time.
• vidIQ Vision Extension for Chrome
• TubeTrackr

March 17, 2016

To learn more about me and what I offer, go to CalebWojcik.com. Cheers.