Crossover Commerce

Crossover Commerce

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Crossover Commerce episodes

  • Amazon Q4 Goal Setting, Expectations and Preparation for 2020⎜Turnkey Product Management⎜EP. 6

    Host Ryan Cramer chats with Jenna Lieber of TurnKey Product Management, discussing Q4 for online sellers! 

    Covered in this episode:

    Last minute prep, actionable goals to set and what kind of expectations to look for the 2020 holiday season.  

    About TurnKey Product Management: TurnKey Product Management is an Amazon Consulting Agency that helps brands scale their sales on Amazon via a combination of done-for-you and done-with-you services to help free up your time!

    For more information about Turnkey Product Management, check out: https://www.turnkeyproductmanagement.com/

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    About Host, Ryan Cramer:

    Ryan Cramer has worked for various companies in the ecommerce/Amazon space for 6+ years, specializing in partnerships, marketing, business development, and education.  From international manufacturing/distributing/selling on multiple online marketplaces (Evergreen Enterprises), to SaaS (Viral Launch) and FinTech (PingPong Payments), his diverse background and expertise has allowed him to grow businesses of all kinds in the ecommerce and Amazon world. As host of the podcast, "Crossover Commerce" he hopes to bring a unique perspective to the online seller community. With the help of his connections in the eCommerce and Amazon space, he hopes to bring a different and unbiased view on how to "level-up your knowledge".

    *Follow Ryan on Facebook, Instagram and LinkedIn

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    About PingPong Payments:

    Since 2015, PingPong has been on a mission to help e-commerce sellers keep more of their hard-earned profits. Today, more than 600,000 e-commerce merchants around the world trust PingPong to save them money on cross-border payments, VAT payments, supplier payments, and more. To date, PingPong has processed more than $10 billion for global e-commerce sellers, and we now have more than 400 employees in the U.S., Europe, and Asia.

    To learn how PingPong can help you save on your international FX fees, check out: rebrand.ly/crossover-commerce

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    29 min
  • From Engineer to Innovator to Entrepreneur - Get to know Co-Founder of PickFu: Justin Chen - EP. 5

    Ever have a master plan mapping out your life only for the universe to take you on a completely different path? What if I told you that you would build a revolutionary business, simply because your family was tired of giving you their opinion? 🤣

    On today's episode of Crossover Commerce, presented by PingPong Payments, we sit down with co-founder of PickFu, Justin Chen, for a deep dive into his unique background, where the idea of PickFu came from, and trailblazing the world of eCommerce, publishing and e-gaming industry decisions.

    Covered in the episode:

    • Justin's start out of college and taking the unexpected road to entrepreneurship 
    • Building a successful company to fund their new passion project - PickFu 
    • Helping more than just eCommerce businesses succeed!
    • ...and much more!
    • For more information about PickFu, check out: https://www.pickfu.com/pingpong

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      About Host, Ryan Cramer:

      Ryan has worked for various companies in the eCommerce/Amazon space over the past 6+ years, encompassing international manufacturing/distributing/selling online, SaaS and FinTech. His unique perspective comes from working with numerous partners and authorities in the online seller community. With the help of his connections in the eCommerce and Amazon space, he hopes to bring a different and unbiased view on how to "level-up your knowledge".

      *Follow Ryan on Facebook, Instagram and LinkedIn

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      About PingPong Payments:

      Since 2015, PingPong has been on a mission to help e-commerce sellers keep more of their hard-earned profits. Today, more than 600,000 e-commerce merchants around the world trust PingPong to save them money on cross-border payments, VAT payments, supplier payments, and more. To date, PingPong has processed more than $10 billion for global e-commerce sellers, and we now have more than 400 employees in the U.S., Europe, and Asia.

      To learn how PingPong can help you save on your international FX fees, check out: rebrand.ly/crossover-commerce

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      Send in a voice message: https://anchor.fm/crossover-commerce/message
      37 min
    • Selling on Amazon through Storytelling - Special Guest: Emma Tamir - EP. 4

      What is the most important part of an Amazon listing? Should images and videos be your focus? What about the product description? On today's episode, we sit down with Amazon listing expert and co-founder of Marketing by Emma, Emma Tamir, to discuss breaking through the noise, grabbing and holding a customers’ attention, and boosting conversions.

      Covered in the episode:

      • Emma's entrepreneur journey with her co-founder and husband, Erez
      • Building a brand through Amazon listings
      • How often should you revisit and update your listing
      • ...and much more!

        Check out the whole talk on YouTube

        For more information about Marketing by Emma, check out: marketingbyemma.com/pingpong

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        About Host, Ryan Cramer:

        Ryan has worked for various companies in the eCommerce/Amazon space over the past 6+ years, encompassing international manufacturing/distributing/selling online, SaaS and FinTech. His unique perspective comes from working with numerous partners and authorities in the online seller community. With the help of his connections in the eCommerce and Amazon space, he hopes to bring a different and unbiased view on how to "level-up your knowledge".

        *Follow Ryan on Facebook, Instagram and LinkedIn

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        About PingPong Payments:

        Since 2015, PingPong has been on a mission to help e-commerce sellers keep more of their hard-earned profits. Today, more than 600,000 e-commerce merchants around the world trust PingPong to save them money on cross-border payments, VAT payments, supplier payments, and more. To date, PingPong has processed more than $10 billion for global e-commerce sellers, and we now have more than 400 employees in the U.S., Europe, and Asia.

        To learn how PingPong can help you save on your international FX fees, check out: rebrand.ly/crossover-commerce

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        Send in a voice message: https://anchor.fm/crossover-commerce/message
        1 hr
      • Chatbots and Manychat - Special Guest: Paul Baron - EP. 3

        3 episodes in, I think I have the hang of this podcast thing...if I could just remember the NAME OF MY OWN SHOW! 🙄

        On today's episode, we "chat" with chatbot expert and Amazon 7 figure seller, Paul Baron. Paul is the Founder and CEO of Chat Marketing University, the longest-running chat marketing education platform online, with thousands of successful students. Paul has been selling on Amazon since 2015 and has been teaching  how to gain subscribers, launch and rank products, and get reviews on those products (all within Amazon's Terms of Service).

        *Follow Paul on Facebook, Instagram and LinkedIn

        Covered in the episode:

        • Paul's entrepreneur journey
        • What is a ChatBot? 
        • Why it is great for Amazon/eCommerce sellers?
        • How to set up and use ManyChat
        • How to use inserts to build a loyal following (correctly)
        • ...and much more!
        • *Check out the whole talk on YouTube*

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          About Host, Ryan Cramer:

          Ryan has worked for various companies in the ecommerce/Amazon space over the past 6+ years, encompassing international manufacturing/distributing/selling online, SaaS and FinTech. His unique perspective comes from working with numerous partners and authorities in the online seller community. With the help of his connections in the ecommerce and Amazon space, he hopes to bring a different and unbiased view on how to "level-up your knowledge".

          *Follow Ryan on Facebook, Instagram and LinkedIn

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          About PingPong Payments

          Since 2015, PingPong has been on a mission to help e-commerce sellers keep more of their hard-earned profits. Today, more than 600,000 e-commerce merchants around the world trust PingPong to save them money on cross-border payments, VAT payments, supplier payments, and more. To date, PingPong has processed more than $10 billion for global e-commerce sellers, and we now have more than 400 employees in the U.S., Europe, and Asia.

          ---
          Send in a voice message: https://anchor.fm/crossover-commerce/message
          1 hr 20 min
        • A/B Testing on Amazon - Special Guest: Anthony Cofrancesco - EP. 2 - Part 2

          PART 2 of our talk with Anthony Cofrancesco, Industry Liaison at PickFu - We go more in depth about about A/B testing your business ideas, helping you to know what sells, before you sell it. PickFu lets you easily get insights on things like branding, logos, taglines, product packaging, advertising copy, images videos and more. Simply upload your idea and get instant feedback from our panel of 10K+ USA based members. Every time a PickFu panelist votes, they’re required to give a detailed explanation as to WHY they chose their answer. The detailed responses are jammed packed with unique perspectives and out of the box ideas, which are perfect for gaining a creative edge over your competition.

          *Follow Anthony on Instagram and LinkedIn

          Covered in the episode:

          • A/B testing - Why is it important for any business owner?
          • Improving your product listing/images via surveys
          • Case Studies from BIG companies
          • More than just a solution for ecommerce companies!
          • *Check out the whole talk on YouTube here*

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            About Host, Ryan Cramer:

            Ryan has worked for various companies in the ecommerce/Amazon space over the past 6+ years, encompassing international manufacturing/distributing/selling online, SaaS and FinTech. His unique perspective comes from working with numerous partners and authorities in the online seller community. With the help of his connections in the ecommerce and Amazon space, he hopes to bring a different and unbiased view on how to "level-up your knowledge".

            *Follow Ryan on Facebook, Youtube, Instagram and LinkedIn

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            About PingPong Payments

            Since 2015, PingPong has been on a mission to help e-commerce sellers keep more of their hard-earned profits. Today, more than 600,000 e-commerce merchants around the world trust PingPong to save them money on cross-border payments, VAT payments, supplier payments, and more. To date, PingPong has processed more than $10 billion for global e-commerce sellers, and we now have more than 400 employees in the U.S., Europe, and Asia.

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            Send in a voice message: https://anchor.fm/crossover-commerce/message
            49 min
          • A/B Testing on Amazon - Special Guest: Anthony Cofrancesco - EP. 2 - Part 1

            On today's episode, Anthony Cofrancesco, Industry Liaison at PickFu, talks about A/B testing your business ideas, helping you to know what sells, before you sell it. PickFu lets you easily get insights on things like branding, logos, taglines, product packaging, advertising copy, images videos and more. Simply upload your idea and get instant feedback from our panel of 10K+ USA based members. Every time a PickFu panelist votes, they’re required to give a detailed explanation as to WHY they chose their answer. The detailed responses are jammed packed with unique perspectives and out of the box ideas, which are perfect for gaining a creative edge over your competition.

            Covered in the episode:

            • A/B testing - Why is it important for any business owner?
            • Improving your product listing/images via surveys
            • Case Studies from BIG companies
            • More than just a solution for ecommerce companies!
            • *Check out the whole talk on YouTube here*

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              About Host, Ryan Cramer:

              Ryan has worked for various companies in the ecommerce/Amazon space over the past 6+ years, encompassing international manufacturing/distributing/selling online, SaaS and FinTech. His unique perspective comes from working with numerous partners and authorities in the online seller community. With the help of his connections in the ecommerce and Amazon space, he hopes to bring a different and unbiased view on how to "level-up your knowledge".

              Follow him on Facebook, Youtube and Instagram

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              About PingPong Payments

              Since 2015, PingPong has been on a mission to help e-commerce sellers keep more of their hard-earned profits. Today, more than 600,000 e-commerce merchants around the world trust PingPong to save them money on cross-border payments, VAT payments, supplier payments, and more. To date, PingPong has processed more than $10 billion for global e-commerce sellers, and we now have more than 400 employees in the U.S., Europe, and Asia.

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              Send in a voice message: https://anchor.fm/crossover-commerce/message
              36 min
            • Copyrights, Trademarks, and Patents: Everything You Need to Know for Selling on Amazon - Special Guest: Jeff Schick - EP.1

              Welcome to Crossover Commerce - Our new podcast for all things  eCommerce content. We want to become a go-to resource for sellers looking to enter the space or level-up their knowledge.  

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              On today's episode, Jeff Schick, Partner of Rafelson Schick and Founder of SellerBasics, talks about what all Amazon sellers should know when it comes to copyright, patent, and trademarks.  We also cover many questions related to Amazon images and who owns them, should you take your own image, what if you hire someone to do your images, and more. Jeff has been an Amazon seller for over 9 years, and ran a multi-million dollar Amazon Seller Central and Vendor Central business in the United States while attending law school at the University of Pennsylvania. Now, Jeff and the entire legal team at Rafelson Schick use their passion for eCommerce and all-things-Amazon to help entrepreneurs grow their business and thrive on Amazon's marketplaces. 

              Covered in the episode:

              • Will my trademark name on the title or product box cover me?
              • If possible should you add your name on the product or package?
              • Do Amazon sellers get any automatic rights when they start selling?
              • First step before selling should you check patents in countries you are going to sell in?
              • How does an Amazon seller obtain the copyright on an image?
              • How do you know who owns an image when many people use it or modify it?
              • How can sellers protect their material or goods?
              • Should you protect yourself from your factory?
              • Using a partial product from the internet for package photo?
              • Websites that have images you can use for commercial use?
              • Photo services that can work with you and follow legal guides.
              • Amazon Account Health Dashboard.
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                About Host, Ryan Cramer:

                Ryan has worked for various companies in the ecommerce/Amazon space over the past 6+ years, encompassing international manufacturing/distributing/selling online, SaaS and FinTech. His unique perspective comes from working with numerous partners and authorities in the online seller community. With the help of his connections in the ecommerce and Amazon space, he hopes to bring a different and unbiased view on how to "level-up your knowledge".

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                Thanks to special guest host, Rob Stanley, CMO of FeedbackWhiz

                FeedbackWhiz helps Amazon sellers monitor, manage, and automate emails, product reviews, orders, and feedback. Build professional email templates with gifs, emojis, buttons, and attachments. A/B test subject lines and view open rate analytics. Send or exclude emails based on triggers such as refunds, shipment, delivery, feedback, and repeat buyers. Track and manage all product reviews. Instant notifications whenever a review is posted. Monitor all product listings and get alerts when critical events such as hijackers, buy-box loss, and listing changes occur.

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                About PingPong Payments

                Since 2015, PingPong has been on a mission to help e-commerce sellers keep more of their hard-earned profits. Today, more than 600,000 e-commerce merchants around the world trust PingPong to save them money on cross-border payments, VAT payments, supplier payments, and more. To date, PingPong has processed more than $10 billion for global e-commerce sellers, and we now have more than 400 employees in the U.S., Europe, and Asia. 

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                Send in a voice message: https://anchor.fm/crossover-commerce/message
                42 min

              About Crossover Commerce

              From the publisher's feed

              Whether you sell on Amazon in your spare time or you’re an international brand looking to expand your empire, Crossover Commerce is the show for you!

              Hosted by PingPong’s Ryan Cramer, he'll…