You’ll often hear that crowdfunding is about outperforming your competitors. But, there’s much more to it than that.

And today’s story proves it!

In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to Hong Kong-based crowdfunding expert Hunter Ma about everything that happened behind the scenes of a $139,870 Kickstarter campaign. 

You’ll learn:

• How to create a winning pre-launch campaign plan 

• Which marketing channel they used the most

• Why he went to Kickstarter after several successful campaigns on Indiegogo

Hope you learn tons from today’s podcast episode!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.

Resources and Tools Mentioned on the Show

• The FREE Kickstarter Email Course
• Subscribe for Weekly Crowdfunding Tips
• The Kickstarter Launch Formula Audiobook
• Cocinaré ESSENCE on Kickstarter
• Cocinaré

If launching a regular crowdfunding campaign allows some room for trial and error, with Reg CF you need to know what to do every step of the way.

So, in this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to Caroline Strzalka about all that goes into creating a million dollar equity crowdfunding campaign!

Caroline shares great insider tips such as:

• How did they use LinkedIn in a targeted way to reach investors?

• How did they build a compelling landing page and how often do they update it?

• What strategic partnerships did they make to make their product really stand out?

It’s such a great interview, we hope you enjoy it as much as we did!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.

Resources and Tools Mentioned on the Show

• Equity Crowdfunding Explained
• Free Equity Crowdfunding Course
• Overplay on WeFunder
• Overplay

One of the best-kept secrets in the crowdfunding space is the practice of testing.

You’ll be surprised how underrated testing is…and the impact it can have on your next crowdfunding campaign!

In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to Robert Haddad who invested a lot of time and effort into product testing, and guess what? They doubled their funding goal already on the launch day!

Robert shares how some incredible tips for new founders like:

• How the product got media mentions in publications like TIME magazine
• Why you should consider creating a VIP group for your product idea
• How we used crowdfunding to connect with early adopters and get his product into people’s hands.

Enjoy the listen!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.

Resources and Tools Mentioned on the Show

• The FREE Kickstarter Email Course
• The Kickstarter Launch Formula Audiobook
• JordiLight on Indiegogo
• JordiLight

If you communicate with your community ahead of time, they will help you create an epic crowdfunding campaign. 

And today you’ll learn precisely why!

In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to the founder of GOAT Tools, Michael O'Donnell, about communicating your product idea with your crowdfunding community and smashing your funding goal.

Michael shares incredible insight tips such as: 

• how he involved backers in the product development process from day 1

• what are some of the hidden costs when running a campaign

• and his take on getting the product to the next step after the campaign’s over

If you’ve someone who has never created a product before, you’re gonna get a heck of a lot of inspiration from this episode. 

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.

Alright, I’ll say it: crowdfunding is not what it used to be ten years ago. 

So, today we take a deep dive into the crowdfunding strategies that work today and the ones that don’t work anymore.

In this episode of the Crowdfunding Demystified podcast, Salvador Briggman talks to the co-founder of Color+Light, Aaron Oppenheimer, about all the tiny steps that went into a mega successful 6-figure Indiegogo campaign!

Aaron shares some great insider information such as:

• In what ways you can build credibility into your campaign

• Why they decided not to rely on organic backers on the launch day

• What social media channels they used to reach customers

It’s a really honest interview packed with practical tips and advice so prick your ears and make sure to take some notes!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.

Today's story is an incredible testament to the power of crowdfunding and listening to your crowd!

In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman speak to the co-founder of UNIT 1, Juan Garcia Mansilla, about everything that went into a $587,256 Kickstarter campaign!

Juan shares some incredible tips for new creators such as:

• Why setting the project duration at 60 days became a winning strategy for them

• What are some of the biggest misconceptions when it comes to launching a crowdfunding campaign? 

• Why do they continue to use crowdfunding even though they don’t necessarily need it to lift a product off the ground? 

We hope you leave today’s episode with a deeper understanding of the mechanics of a crowdfunding campaign, and that you’ll actually put this info to practice.

Enjoy the listen!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.

When doing a crowdfunding campaign, you are also building a brand in the process. 

So, being transparent with your community from the start is a must, and that is one of the things that really set today’s guest up for success!

In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman talk to CEO of Inovelli Eric Hines about all the little steps that went into a $395,003 mega successful Indiegogo campaign!

You’ll hear:

• Why they chose Indiegogo over other crowdfunding campaigns (and why this choice was key!) 

• How long it took the team from prototype to launch

• How they got spotted by Linus Tech Tips

..and more!

Enjoy the listen!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist

With equity crowdfunding, everyday people who believe in your company can invest in it. 

The burning question is, how do you convince them of your vision even in the early stages? 

In this episode of the Crowdfunding Demystified podcast, Salvador Briggman and co-founders of R3 Printing Paul Sieradzki and Petra Wood delve into the communication strategy that raised a seven-figure campaign on StartEngine!

You’ll hear:

• Why they chose StartEngine over Republic for their second campaign

• What marketing tactics they applied

• What methods they use to communicate with potential investors

Hope you enjoy it, learn great tips from it, and take some action!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.

There are new products launching on Kickstarter every single day. So, how to make sure you stand out from the crowd?

In this episode of the Crowdfunding Demystified podcast, Salvador Briggman speaks to creator Tayeb Boussalia about the lesser-known factors that go into creating a bestselling product. 

You’ll learn:

• How Tayeb used Kicktraq to set his third campaign for success

• Why he decided to run the campaign only for a week 

• Why he chose to simplify the information on his Kickstarter page

We hope you enjoy the interview and that you’ll put the information into use this week!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.

Launching a product, whether good or bad, doesn’t mean it’s going to skyrocket. And here’s why:

Anytime you see a successful Kickstarter, chances are there is a lot of money involved. 

In this episode of the Crowdfunding Demystified podcast, you’ll hear Salvador Briggman and creator Anthony Tranchida speak about the things that go into a successful campaign from idea to budgeting to fulfillment. 

You’ll learn:

• How to determine if your idea has potential to be successful on the market?

• What should you know if you are considering doing Indiegogo InDemand? 

• Why finding the right advertising partner is key

… and more! 

So take a pen and paper, and prepare yourself for a great listen!

Book a Coaching Call with Sal

Sponsors: 

• Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist.