Crowns & Chaos

In this episode, we delve into how your mind sabotages your biggest goals, explore shedding the 'not self' to embody your true self, and uncover how to realize your most authentic desires. Learn the importance of self-reflection, integrity, and how to shift realities at will.We discuss the paradox of remaining ever the same while constantly evolving and provide practical tips on aligning your internal compass with your external actions. By the end of this episode, you’ll be equipped with tools to create the reality you know is possible for you while becoming the authority in your life and business. Tune in for insights, laughs, and quantum leaping 101.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

In this episode, we delve into the 'Paradox of Visibility' and explore why so many individuals, especially entrepreneurs and creatives, struggle with being seen despite wanting their work to succeed.

We discuss how this fear often stems from deeper-rooted traumas, primarily residing in the third eye chakra, and how it leads to obstacles in marketing and sales.

We offer practical tools and strategies to help rewire the nervous system, dissolve the fear of visibility, and move from mental ideation to actionable steps.

We also explore the importance of grounding, the balance between mental and physical realms, and the significance of integrity and continual personal evolution.

If you’re looking to overcome visibility fears and bring your creative genius into the world, this episode has medicine for you.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

“Until you make the unconscious conscious, it will direct your life and you will call it fate.”- Carl Jung

In this episode, we’re delving into the concept of 'Endarkenment,' a term Dawn coined to describe a deeper, richer, and more fulfilling spiritual journey often relegated to the shadows. Contrasting societal biases toward 'light supremacy,' this episode explores how reclaiming one's darkness and embracing emotions like rage, grief, and frustration can be sources of potent personal power. Through anecdotes, historical insights, and discussions on patriarchy, racism, and spiritual frameworks, we’re challenging listeners to deconstruct internal and external conditioning and invite them to embark on a transformative path of deeper self-discovery. Whether you’re an entrepreneur, a spiritual seeker, or someone longing for a more decadent life experience, this episode provides a guide to reclaiming and embodying the dark goddess within.Join Dawn’s 27-Day Dark Goddess Activation Journey Here

Interested in working deeper with Dawn and Sarah? Reach out to us at [email protected]

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

In this episode, we delve deep into offer creation and the courage to sell for entrepreneurs. We’re discussing why having a premium offer is crucial for small business success, how to create an offer that resonates, and the psychological barriers that often hold entrepreneurs back from succeeding. From the importance of having a unique 'hot take' to overcoming resistance and fear, this episode is packed with actionable insights. Whether you're new to entrepreneurship or looking to pivot to premium offerings, this episode is a must-listen.

Join us as we explore the rich, chaotic path to entrepreneurial success and how to navigate it with courage and clarity.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

We’re announcing a major pivot in our focus towards the premium and luxury spaces.

On our journey over the past year, we’ve circled the drain on this in so many ways, and if you’ve been waiting for further details on the ‘Pivot to Premium’ program, this episode is for you.

We’re claiming a new path forward and giving you all the details on what this program truly requires of us, including Sarah’s new book on what she’s calling the ‘Desire Blueprint’.

We’re also giving tangible advice so you can learn why starting at a premium level is crucial for small businesses, and get insights into the concepts of glamour and threshold magic that enhance premium marketing.

Join us on this new adventure to elevate your business and ours!

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

In this episode, we explore the concept of an 'embodied brand,' delving into the importance of branding, essence, and self-trust for entrepreneurs.

We discuss the pitfalls of living a disembodied life, shiny object syndrome, and the significance of grounding your business decisions in your true self.

Learn how being in tune with your body and mastering self-awareness can create a powerful and sustainable brand that not only brings success but also fulfillment.

This episode is a blend of personal anecdotes, practical advice, and philosophical insights aimed at helping you build a business that is an authentic extension of who you are.

Chapter Markers:

00:00 Welcome to Crowns and Chaos

01:49 The Importance of Embodiment in Business

02:33 Body First Coaching Approach

04:45 Challenges of Disembodiment

06:43 Creating an Embodied Brand

16:29 Shiny Object Syndrome and Self-Trust

20:23 The Power of Self-Awareness

21:30 Discovering Your Personal Brand

22:00 The Wardrobe Analogy

23:19 Embracing Evolution and Change

24:08 Avoiding External Validation

26:12 The Danger of Broken Mirrors

29:38 Creating Art from Life

32:14 Trusting Your Intuition

37:52 Claiming Your True Self

41:41 Conclusion and Final Thoughts

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

In this podcast episode, we delve into advanced marketing concepts aimed at elevating businesses from mass market to premium, ultra-premium, and luxury spaces.

We’re discussing the importance of shifting from budget to higher-end markets and introducing a framework called the 'Four Core Magics'—White, Black, Red, and Gold Magic.

Each 'magic' is dissected to reveal its role in a successful marketing strategy.

✨ Join the ‘Pivot to Premium’ Interest List Here ✨

This episode emphasizes that transitioning between market levels requires a transformative mindset shift where the business becomes 'the prize.'

We also discuss an upcoming program designed to help entrepreneurs make this crucial shift by combining strategic and metaphysical principles.

Listen along as we embark on this mystical journey to business transformation.

Chapter Markers:

01:47 The Concept of Magics in Marketing

07:08 Red Magic: Establishing Your Business Foundation

19:40 White Magic: Aspirational and Expansive Marketing

37:00 Black Magic: Fear-Based and Restrictive Marketing

40:51 Fear and Regret in Marketing

41:19 Case Study: JCPenney's Marketing Shift

43:09 The Pitfalls of Fear-Based Marketing

43:31 Balancing White and Black Magic in Marketing

44:22 Real-World Example: Event Ticket Scarcity

46:25 Understanding Black Magic in Marketing

50:55 Introduction to Gold Magic

52:32 The Power of Sensual Marketing

58:47 Gold Magic in Practice: Disney and Taylor Swift

01:06:53 The Deification of Brands

01:07:18 Mastering Gold Magic and Luxury Branding

01:14:27 The Ultimate Mindset Shift: I Am the Prize

01:18:51 Case Study: Liquid Death

01:20:31 Conclusion and Next Steps

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

In this episode, we look back at the profound impact of BREW, our exclusive retreat for mobile bar and event professionals.

✨ Reserve Your Seat at BREW 2026 ✨Sarah shares her insights from this unique experience, where intentionality and powerful moments led to incredible transformation in subconscious and operational perspectives.

Sarah and Dawn discuss their strategic pivot toward supporting business owners with entering and thriving in the premium and ultra-premium markets.They highlight the lessons learned from BREW and future plans for more intimate support systems and upcoming impactful in-person events.Tune in to learn about business strategies, community building, and the magic that happens in the space between structured learning.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

In this episode, we’re emphasizing the pivotal role of community in successful entrepreneurship and personal growth.

This episode is the final pillar of our Villain’s Code. It brings together all that we’ve learned in our villain era so far and helps us bring our radical transformations to the greater community for collective healing and evolution.

We’re discussing the concept of 'radical connection' and providing valuable insights on creating meaningful relationships through vulnerability and authentic self-expression.

Addressing societal myths like the 'self-made' success story, we encourage listeners to lean into their discomfort, share their imperfections, and embrace diverse perspectives for true growth.

We also speak to the nuances of navigating social dynamics, setting healthy boundaries, and the importance of genuine connection both in personal and business contexts.

Join us for another insightful episode to learn how power shared quickly becomes power multiplied.

00:48 The Importance of Radical Connection

01:43 Vulnerability and Personal Growth

02:49 The Myth of the Self-Made Millionaire

04:58 Building Authentic Relationships

05:56 The Power of Shared Imperfections

06:29 Neuroscience Hacks for Networking

08:13 Challenges Faced by Women Entrepreneurs

11:27 The Role of Social Media in Connection

17:59 Navigating Nuance in Community Building

22:42 The Importance of Mission, Vision, and Values

26:07 Engaging in Transformative Conversations

27:44 Embracing Diverse Perspectives

28:09 The Right to Comfort and Its Implications

28:44 Puritan Consciousness and Its Effects

29:21 The Importance of Inner Work

29:50 Navigating Discomfort in Conversations

30:26 The Illness of Avoiding Big Emotions

31:22 Empathy and Shared Burdens

36:27 Building Radical Connections in Business

39:59 The Power of Saying No

48:25 Conclusion and Final Thoughts

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com

In this episode, we delve into the concept of 'radical action'—moving from visionary idea generation to impactful action.

We explore how mental fixation, affirmations, procrastination, and even the constant need for “aha” moments, can sabotage progress.

We’re discussing how aligning thoughts, emotions, and actions can overcome stagnation and help you create REAL momentum in your life and business.

Vital points include the drawbacks of superficial self-help practices, the importance of intentional action, and the challenges posed by the inner saboteur.

Tune in for actionable strategies to get unstuck and genuinely transform your goals into reality.

Chapter Markers:

00:00 Introduction to Crowns and Chaos

00:30 The Mental Plane and Radical Action

01:12 Bridging the Gap: From Ideas to Execution

02:49 Discernment and Aligned Action

08:28 The Power of Intentionality and Ritual

17:55 The Holy Trinity: Action, Emotion, Thought

19:37 Navigating Red Flags and Discernment

21:18 Understanding the Power of Self-Knowledge

23:08 The Role of Movement and Physical Activity

24:21 Battling the Inner Saboteur

27:12 Intentional Action and Overcoming Procrastination

31:58 The Importance of Clarity and Alignment

35:00 Final Thoughts on Radical Action

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit crownsandchaos.substack.com