Innovation. Where do we even begin? Business Week recently published a list of 50 most innovative companies in the world. Eventhough the data behind these kind of hit lists can be dubious, they always make you think “why are we not on that list?” What’s the secret behind the ones who were chosen? We spoke to Kristine Oustrup, the CEO & Creative Director of Business Innovation Culture in Singapore on “Cultivating Business Innovation Culture”.

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