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Customer Journey Mapping and Marketing Ops
Text us your thoughts on the episode or the show!
What is Customer Journey Mapping? If you are in Marketing Ops, should you care? We tackle these questions, plus the difference between personas, ICPs (hint: it is not Insane Clown Posse), journey mapping in our conversation with Lucas and Islin Munisteri of Theia Marketing.
Recorded live on September 21, 2021.
Episode Brought to You By MO Pros
The #1 Community for Marketing Operations Professionals
Visit UTM.io and tell them the Ops Cast team sent you.
Join us at MOps-Apalooza: https://mopsapalooza.com/
Save 10% with code opscast10
Support the show
View all episodes
By MarketingOps.com
5
1111 ratings
Text us your thoughts on the episode or the show!
What is Customer Journey Mapping? If you are in Marketing Ops, should you care? We tackle these questions, plus the difference between personas, ICPs (hint: it is not Insane Clown Posse), journey mapping in our conversation with Lucas and Islin Munisteri of Theia Marketing.
Recorded live on September 21, 2021.
Episode Brought to You By MO Pros
The #1 Community for Marketing Operations Professionals
Visit UTM.io and tell them the Ops Cast team sent you.
Join us at MOps-Apalooza: https://mopsapalooza.com/
Save 10% with code opscast10
Support the show
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