Cut the Bullshit: the no-BS marketing podcast with Abdul Rastagar

After a 2-week break, the Cut the Bullshit marketing podcast is back! Excited to feature Doug Weatherhead, VP of Marketing at Lokavant, discussing principles-based Product Marketing. Check out the great convo on why Marketing is like a fitness bootcamp, why PMM should be your first Marketing hire (and when it shouldn't), and how to keep the perfect from becoming the enemy of the good.

Courtesy of Abdul Rastagar

Co-founder of Sirona Marketing

⁠www.sirona.marketing⁠

Customers are evolving, and so is the science of competitive intelligence. So who better to have on today's Cut the Bullshit podcast than Patrick Wall, Head of CI at Imperva. Check out his amazing insights on how to modernize your CI strategy!

Courtesy of Abdul Rastagar

Co-founder of Sirona Marketing

⁠www.sirona.marketing⁠

Kevin McNulty, Sr. Director of Product Marketing, discusses his unique strategy for leveraging customer surveys to build a GTM motion. Check out the insights, novel methodology and some of the potential pitfalls to avoid.

Courtesy of Abdul Rastagar

Co-founder of Sirona Marketing

⁠www.sirona.marketing⁠

Our guest today is the one and only Thomas Dong, VP of Marketing at Netspring, talking about his journey from engineer to product marketer to head of marketing! As a former organic chemist turned PMM turned head of marketing, I can relate to the pain and suffering this required. Check out Tom's transformative career journey, and pick up advice from some of his learnings along the way.

Courtesy of Abdul Rastagar

Co-founder of Sirona Marketing

⁠www.sirona.marketing⁠

Nobody cuts through the BS about AI like Ali Hanyaloglu, VP of Product Marketing at Amplience. Check out this episode of "Cut the Bullshit" as one of the best in the game discusses how AI will and will not affect your Marketing program (and your Marketing career!)

Courtesy of Abdul Rastagar

Co-founder of Sirona Marketing

⁠www.sirona.marketing⁠

Becky Trevino is both Product leader and Product Marketing leader of the year and she joins this episode of Cut the Bullshit to discuss how marketing teams can collaborate effectively with their product team counterparts.

Courtesy of Abdul Rastagar

Co-founder of Sirona Marketing

⁠www.sirona.marketing⁠

Sujoy Chandra, executive marketing director at JPMorgan Chase, discusses the importance of understanding finance for marketing professionals, and provides practical advice to learn to speak the language of the CFO.

Courtesy of Abdul Rastagar

Co-founder of Sirona Marketing

⁠www.sirona.marketing⁠

Julien Sauvage, head of corporate and product marketing at Clari talks about the evolution of the product marketing function, and how PMMs must be more than just product marketers.

Courtesy of Abdul Rastagar

Co-founder of Sirona Marketing

⁠www.sirona.marketing⁠