Daily Content Machine

This episode is jaaaaam packed with value. In an EPIC finale to the 3-part series on Making A Living With The Trifecta, I break down 8 methods of teaching and conflate both short term and long term monetization strategies (hint: The Long Game Mindset always wins).

Don’t think you have anything to teach? This episode is for you.

Have a lot to teach and don’t know where to begin? This episode is for you.

Already teaching and want ideas for new ways to teach and make money long term? This episode is for you.

I guarantee you’ll be reeling with ideas for days after listening to this one.

The 2nd step in overlapping with The Trifecta is Products. Using money saved from client work, we talk about treating products as a long term investment and not expecting to see quick returns.

We hit on a plethora of product-related topics including creating demand, ecommerce platforms, shipping, systems, when to restock, how much inventory to purchase, crafting the customer experience, how many products to launch with, what kind of conversion rates to expect, and insight into the right kind of emails you should send leading up to a launch.

Learn about launches, marketing, and why it doesn't matter if you lose money on your first product.

The Trifecta is what I define as the 3 methods to make money from your passion: Client Work, Products, and Teaching. While The Trifecta is something I’ve talked about in many shows, we’re doing an in-depth, 3-part series to focus specifically on the money-making aspects of each.

In Part 1, we dive into the many facets of client work—looking at everything from defining the right type of client, building a portfolio, getting clients, design professionalism, case studies, pro-bono, value-based pricing, and a whole lot of other good stuff to consider when working with clients.

Tune in to hear a solid, foundational episode for making a living doing what you love in what will be yet another powerful 3-part series.

Ben and I have a conversational show around transitioning to something new when you have an existing audience for something else. It can be hard, feeling like you still have some of your identity wrapped up in that previous pursuit. We talk about making this switch wisely, the right time to do so, and how to go about it in a way that still provides value to your audience.

In wrapping up our series on growing your business, we use Part 3 to discuss the benefits of removing yourself from the busywork of your business to focus on future growth. We take a step back and ask some great questions that apply to wherever you're at in business. Many of the rhetorical questions will apply to various stages of your business, so while they won’t all apply to you now, the episode is sure to be worth a re-listen at future points in your business growth as you'll get something new out of it every time.

Continuing with Part 2 of our Growth Scaling series, we dive deeper into the hiring aspect of growing you business. Finding the right people, the concept of scaling back to scale up, preserving the sacredness of things tied to your unique voice, bringing people on board with your values, tackling the struggle of maintaining craftsmanship and authenticity—we talk about it all. Ultimately you have to ascertain whether or not you're truly solving a problem for your client or customer and whether delegating can help you provide greater value.

You've been hustling and working super hard to grow your business—in this episode we'll help you make sure that effort is not in vain and show you how to actually get a return on your initial investment.

We introduce a new 3-part series on growing your business. In part 1 of this series, you'll learn how to recognize superhero syndrome. We talk about determining the value of your time, embracing 90% perfection, finding tasks the tasks you should NOT be doing, and how to replace them with systems or people while still maintaining quality.

As an ex-nocturnalist, I attempt to call the Night Owls over from the dark side to see the benefits of waking up early. I talk about how I didn't believe the hype on how successful people wake up early—I got plenty done at night. But I changed my mind when I compared daily logs of my output: the results showed a 2x increase in productivity and output.

We talk about how you can get more from the same amount of hours by structuring your day right. Get challenged to run your own tests and prove it to yourself.

For those of us with multiple passions and numerous skills, the single biggest challenge is curating what we share. The reality is that people put other people in boxes. We have a compulsive need to categorize. People put other people in boxes because it's too difficult to try to comprehend the true complexity of each and every individual.

We talk about how to use this to your advantage, and the one exception that will allow you to be known for multiple things. In the spirit of multiple passions, you get to hear a brand new electronic music track inside this episode and we close out the second half of the show discussing the way to close the gap between reality and what's in your mind's eye.

There's been a lot of #harshsean in the last few episodes, so we thought it was time to take a step back and have one of our conversational episodes without a hard outline or bullet points.

We took a conversation happening in the Community live chat on introversion and extroversion and dug deeper, looking into the challenges of each type and how it affects networking, co-working, and making real connections.

We talk about Myers-Briggs Type Indicator and discuss the different ways various personality types think and how they communicate differently. We challenge both introverts and extroverts to practice their areas of weakness.