We all like to buy stuff. Endless ads screaming “sale,” “discount," and “free” trick us into believing that we want things that we don’t actually need. In an age of credit cards, Paypal, Venmo, and Apple pay, it has become incredibly easy to spend our hard-earned sheckles and tough to save them.

In this episode of Simplify, behavioral economist and cognitive psychologist Dan Ariely explains what’s behind our irrational behavior in financial decision making and teaches us how we can get better at managing our finances. Based on extensive research and numerous global studies, Dan shows what exactly matters in personal economics and offers ideas toward better ways to save.

For more info, including links to everything we discussed in the episode, go to

Let us know what you thought of the episode, or just give us some book recommendations on Twitter—we’d love to hear from you! Find Caitlin at @caitlinschiller and Ben at @bsto.

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That excellent music you heard is by Nico Guiang. You can find more of it on Soundcloud and Facebook.