We chat to Christian Monti about using existing data as a risk mitigation tool in financing feature films, the pros and cons of Cinelytic software, the software's genesis, how it improves the film business for independent producers, and the use of predictive modeling in the financing, casting and distribution phase of a film's lifecycle.

About the Guest: Christian is the COO at Cinelytic. Prior to joining Cinelytic, he was a studio executive for 17 years and developed a deep knowledge of Studio analysis and distribution.  His positions included managing the international television business development and distribution for Paramount Pictures, and VP of International Theatrical Distribution at Warner Brothers.  He was also SVP of Sales and Acquisitions for Relativity Media helping to establish their international business.  A former lawyer, Christian has an MBA from Wharton and an MA from The Lauder Institute.