Data Dialogues Podcast

From Jägermeister's toxic pool party and Dr. Pepper's graveyard treasure hunt to LG's balloon riot and Domino's tattoo fiasco, this episode covers some of the most notable marketing blunders and their disastrous consequences.

Join us for a fun, yet cautionary look at marketing strategies gone awry.

Cheetos lip balm, anyone? In this episode, we explore 10 strange consumer products that were quickly discontinued after their launch. From Google glasses to Cheetos lip balm, each of these products faced unique failures, ranging from public backlash to dangerous malfunctions. Tune in for these cringe-worthy marketing mishaps and see why some innovations just don't catch on.

Join hosts Larisa Bedgood and Michelle Taves in this fun episode of the Data Dialogues podcast as they delve into a list of some of the world's most unique and eccentric homes. 

They discuss the potential insurance risks these houses present while providing fascinating facts about each property. Featured homes include the Winchester Mystery House, the Window House in Spain, the Flintstone House, and many more. 

This episode offers a captivating blend of quirky architecture and practical insurance considerations.

Fact? Fiction? Uncover the truth behind common property data myths and what it all means for your home's insurability on this insightful episode of Data Dialogues! 

Host Larisa Bedgood, sits down with Michelle Taves, VP & Group GM at PGM to bust myths and reveal surprising facts about everything from metal roofs in thunderstorms to the real cost of those elaborate holiday light displays.

Plus, get an exclusive look at PGM's groundbreaking new product, Home Factors. Michelle explains how this exclusive property data solution is transforming the future of the P&C insurance industry and its exciting potential for marketers in home retail and services.

Gen Z's loyalty is hard-won and easily lost. They are tech savvy, expect authenticity, and love a good deal. But, there's a lot more to know about this generation if you want to win them over for the long-term. 

In this episode, we'll chat about the nuances of this generation's purchase behaviors and preferences—and what all of it means for capturing their attention and earning their loyalty.

Let's talk about the up and coming generation: Gen Z!

We cover 5 key characteristics that make them unique. 

So, if you're marketing to Gen Z in 2025, this is a must- listen to episode!

It’s hard to wrap your head around big data, with 328.77 million terabytes of data being created each day – how do you even begin to navigate that? 

But just because the data is there, doesn’t mean you should use it. 

We are joined to explore how PGM transforms data into actionable insights. Learn more about the complexities of massive data, and how marketers can find their sweet spot to enhance their campaigns. 

So, prepare for some data fun-facts and to find out how to use data to reach the right people, with the right message, through the right medium, at the right time. 

Marketing often involves navigating a very thin line between privacy and personalization. Can we have our privacy and still enjoy those personalized, serendipitous experiences too?  

In this episode of Data Dialogues, we are joined by data experts Michelle Taves and Kristin Jones to discuss the "Privacy Paradox.” We explore the contrasting reality, which is that we all want brands to be protecting our personal information while the allure of tailored recommendations (and earning freebies and rewards) is undeniable. 

Now, let’s discover why 73% of adults feel they lack control over how their data is used along with the ways marketers can create unique experiences without crossing the line…

What can data tell us about the unparalleled success of Taylor Swift as a brand?

We are joined by Kristin Jones, Marketing Manager at Porch Group Media, who helps us explore the facts found in a Harris Poll about Taylor’s fans and mega-fans (aka Swifties).

Join us for a data-driven look into Taylor Swift!

Want to try CTV advertising this year but don't know where to start?

In this episode of Data Dialogues, we are joined by CTV expert, Matt Collins, the Director of Product Marketing at MNTN. Matt lays out a checklist that will get your brand ready for CTV success on this valuable channel