Dear Content Creator

Dear Content Creator

By Margarette LeandreEducationSelf-Improvement
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Dear Content Creator episodes

  • 15. How Canadian Creators Can Get Ready for Tax Season

    Tax season doesn’t have to be scary, especially when you’re prepared. In this episode, we’re breaking down everything Canadian creators need to know to file confidently, maximize your tax savings, and keep more of your hard-earned money.

    💡 In this episode, we cover:

    • The difference between a sole proprietorship and incorporation (and which one is best for you)
    • How to track your income and expenses like a pro (plus common write-offs you shouldn’t miss)
    • When to register for GST/HST—and why it might benefit you even under $30K
    • What you need to know about CPP if you have a 9-5 and creator income
    • When to DIY vs. hire an accountant
    • THINGS I'M LOVING RIGHT NOW

      • Wave- Wave is a Canadian company that provides financial services and software for small businesses and solopreneurs. I have been using Wave since 2024 and what about it is that it allows me to create beautiful, branded invoices, accept online payments, and make accounting easy—all in one place.
        • Business Bookkeeping Tracker by Dani Nelson

        • Need to register your business in Canada? Ownr is offering 20% off to help you register or incorporate your business. Visit https://get.ownr.co/start/ and use code OWNR200K at checkout.


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          37 min
        • 14. Beauty Standards & Content Creation: Battling Seborrheic Dermatitis + Sephora Squad Canada

          Dear Content Creator, have you ever felt like you had to fit into a certain beauty standard just to be taken seriously online?


          In this episode, I’m getting real about the impact of beauty standards on content creators, from the pressure to always look “put together” to the unspoken rules of who gets visibility and opportunities. I’m also sharing my personal journey with seborrheic dermatitis—how it’s affected my confidence and why I almost let it hold me back from showing up online.

          Plus, I’ll be talking about why I applied for Sephora Squad Canada and what this opportunity means to me as a creator challenging traditional beauty narratives.

          Let’s have this conversation! DM me, comment, or share your experience—I’d love to hear your thoughts.

          37 min
        • 13. 2025 Social Media Updates: What Canadian Content Creators Need to Know"

          Keeping up with social media updates feels like a full-time job. Every platform is rolling out new features, promising to help creators grow, monetize, and streamline their workflow. But if we're being honest, they are all competing with each other for our attention. As creators, it's up to us to leverage those opportunities. In this episode, we’re diving into the latest game-changing updates from Instagram, YouTube, and Snapchat,

          Plus, in The Creator’s Mailbox, I’m answering a question from one of you:

          Social media changes so fast—what’s the best way to stay updated without feeling overwhelmed?


          THINGS I'M LOVING RIGHT NOW

          Repurpose.io

          Repurpose.io is a content repurposing tool that allows you to automatically repost from one platform to the next.

          *I get a small commission when you use my affiliate link*


          For updates on the latest creator news and events, Subscribe to the newsletter

          43 min
        • 12. The Double Life of a Content Creator: 9-5 by Day, Creator by Night

          Let’s be real—juggling a full-time job and content creation isn’t easy, but it’s absolutely possible! In this episode, we’re talking about making a content calendar, setting realistic goals for yourself, how to leverage your 9-5 for content creation and setting boundaries between your 9-5 and content. If you’ve ever wondered how to make content creation fit into your already packed schedule, this episode is for you!

          Plus, in our latest segment The Creator’s Mailbox, I’m answering a question from one of you.


          THINGS I'M LOVING RIGHT NOW

          Notion

          Notion has been helping me stay organized and on top of my content planning


          For updates on the latest creator news and events, Subscribe to the newsletter

          41 min
        • 11. 2024 Canadian Creator Year in Review: Industry Changes, Personal Wins & 2025 Predictions"

          In this season finale of Dear Content Creator, host ChariMaggie reflects on an eventful 2024, highlighting personal milestones, professional achievements, and lessons learned along the way. From career wins to strengthening relationships, this episode is all about growth and gratitude.Plus, get a sneak peek at what's in store for 2025 and beyond.


          00:00 Introduction and Year-End Reflection

          00:27 Welcome to Dear Content Creator

          01:05 Holiday Vibes and Personal Updates

          01:47 Small Business Plug 03:35 Reflecting on 2024

          06:46 Personal Milestones and Relationships

          12:23 Professional Growth and Achievements

          19:46 Looking Forward to 2025

          25:44 Dear Future Me and Closing Remarks


          For updates on the latest creator news and events, Subscribe to the newsletter

          29 min
        • 10. Your secret weapon to brand deals: A Media Kit

          In this episode of Dear Content Creator, CharisMaggie dives into the importance of having a media kit as a content creator. She breaks down what a media kit is, why it’s essential for building partnerships, and how it can set you apart when pitching to brands or collaborators. Tune in for advice, tools, and real-life examples to help you make a lasting impression.


          Community Shoutout- Michelle, podcast host for A Shot of Melanin


          THINGS I'M LOVING RIGHT NOW

          Canva

          *I get a small commission when you use my affiliate link*


          For updates on the latest creator news and events, Subscribe to the newsletter

          30 min
        • 9. Start With What you Have- Creator Essentials

          In this episode of Dear Content Creator, CharisMaggie talks about the importance of starting with what you have. This episode is packed with practical advice to help you take that first step and make progress without feeling overwhelmed by the need for perfection.

          I’ll share insights from my journey, including lessons learned about embracing imperfection and making the most of limited resources. Plus, I’m recommending some of my favourite beginner-friendly tools and software that can help you level up your content game without breaking the bank. From editing tools to productivity hacks, you’ll walk away with actionable tips to get started today.


          Special Podcast shoutout

          Everything 90s Podcast


          List of resources mentioned in the video

          Copyright free music

          1. Epidemic Sounds- https://zubtitle.com/?via=margarette

          2. Uppbeat- https://shorturl.at/tm1yp

          3. Artlist- https://shorturl.at/JBvAN

          4. YouTube Music Library


          AI video repurposing tool

          1. Opus Clip- https://www.opus.pro/

          2. Zubtitle- https://zubtitle.com/?via=margarette


          THINGS I'M LOVING RIGHT NOW

          Hollyland Lark M2

          * I get a small commission when you use my affiliate link*


          CONTENT CREATOR WISHLIST


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          36 min
        • 8. How to Get Started as a Content Creator

          In this episode of Dear Content Creator, host CharisMaggie introduces a three-part series called 'Back to the Basics.' She discusses how new content creators can start by defining their purpose and audience, choosing the right platform, and focusing on consistency over perfection. CharisMaggie also emphasizes the importance of knowing your 'why' and shares insights from her eight years of experience. Plus, she introduces a new segment called 'Creator ShoutOut' and updates listeners on recent TikTok Canada news.


          00:00 Introduction: Starting Your Content Creation Journey

          00:32 Welcome to Dear Content Creator Podcast

          02:30 Series Overview: Back to the Basics

          03:05 Defining Your Purpose and Audience

          05:22 Understanding Different Content Types

          18:50 Creator Shoutout and Updates

          20:06 Choosing the Right Platform

          26:40 Consistency Over Perfection

          31:32 Dear Future Me Segment


          Creator Spotlight

          Shon Williams from The Safe Room is offering Video Business Plan Packages for anyone in the Toronto & GTA area

          https://www.thesaferoom.ca/video-business-plan


          Creator Scoop

          The Canadian Government has banned TikTok Canada offices. This means that business operations in Canada can no longer happen. While the app is still available for users, creators may have questions about what this means for them in the near future


          Things I'm Loving Right Now

          Colin and Samir Podcast

          Get the break down on the latest news in the creator economy from a creator's perspective.


          For updates on the latest creator news and events, Subscribe to the newsletter

          37 min
        • 7. Creator Economy vs Traditional TV and Film: How Creators Are Disrupting Hollywood

          In this episode of Dear Content Creator host Charismaggie explores the shrinking gap between traditional film and television industries and the world of content creators. She discusses the opportunities and challenges of transitioning from online platforms to Hollywood, sharing her personal journey with her web series 'Kitchens of Toronto.' Charismaggie also highlights notable creators like Issa Rae, Lilly Singh, and Bo Burnham, who successfully made the leap from digital content to mainstream film and television, what helped them and lessons creators can take away from their journey to navigate this landscape.

          Check out Kitchens of Toronto


          Time stamps

          00:00 Introduction: The Changing Landscape of Content Creation

          00:33 Welcome to Dear Content Creator Podcast

          01:02 Personal Updates and Reflections

          01:52 The Inspiration Behind Today's Topic

          04:49 Event Recap: Content Canada

          09:41 Event Recap: TOWebFest

          12:24 Hollywood's Gatekeeping and Social Media's Impact

          15:18 Case Studies: Successful Content Creators

          21:17 Creator Scoop: Issa Rae's New Venture

          29:33 Things I'm Loving Right Now: Reality TV Series

          34:27 Challenges and Advice for Content Creators

          40:23 Dear Future Me: Words of Encouragement

          42:21 Conclusion and Call to Action


          For updates on the latest creator news and events, Subscribe to the newsletter

          43 min
        • 6. The Business Behind Content Creation

          Did you know that as a content creator, you’re also a small business owner? In this episode of Dear Content Creator, host Charismaggie explores the business side of content creation, uncovering the investments of time, money, and effort needed to turn passion into profit. From the evolution of monetization methods, starting with YouTube's partnership program in 2007, to the rise of TikTok and the diversification of income streams like digital products and user-generated content (UGC), discover actionable advice to boost your earnings.


          THINGS I'M LOVING RIGHT NOW

          If you're a podcaster or video content creator, try Descript for it's amazing features including: studio sound, word filler remover, dubbing, transcription, captions and more

          Use my affiliate link and give it a try today

          https://www.descript.com/?pscd=get.descript.com&ps_partner_key=bWFyZ2FyZXR0ZWxlYW5kcmU3MDEx&ps_xid=bxyyV2iHmY2xNm&gsxid=bxyyV2iHmY2xNm&gspk=bWFyZ2FyZXR0ZWxlYW5kcmU3MDEx

          * I get a small commission when you use my affiliate link*


          CREATOR SCOPE

          Upcoming Creator Events in Toronto

          1.Buffer Festival- Nov 1 &2

          2.BFUTR 2024- Nov 6 &7. Use code MAGGIE40 for 40% off your ticket

          3.Mastering Content Creation with an iPhone Workshop- Nov 9th

          4. Creator Networking Event by SoPlugged- Nov 29th


          For updates on the latest creator news and events, Subscribe to the newsletter

          38 min

        About Dear Content Creator

        From the publisher's feed

        Welcome to Dear Content Creator, the ultimate podcast for creators who work tirelessly behind the scenes—conceptualizing, filming, editing, and hustling every day. Hosted by CharisMaggie, this podcast is more than a podcast; it's a love letter to the underdogs in the creator world. Whether you’re just starting out or already on the move, this space is for you to feel seen, heard, and appreciated. 🎙️