In this episode of Dear Creator, I sit down with Jerry J White III who over the past 20 years has directed and produced 3 distributed feature films, and started multiple film and media programs at independent schools in Los Angeles.
He started Bronson Creative as an experiment around how modern creatives learn, share work, and sustain themselves throughout uncertainty.
Jerry’s garage operates as a living research space, and television studio that he uses to examine media and its ever growing infatuation with our attention.
We talk about the realities of building a creative career in today’s online world.
Jerry shares his 20 year journey in filmmaking from film festivals and distribution deals to experimenting with YouTube and self distribution.
Along the way, he opens up about the harsh truths behind the film industry, why most creators don’t actually make money from distribution and how artists can reclaim ownership of their work.
We explore the power of experimentation, teaching through transparency and why the future of creativity may lie in independent platforms, collaboration and community-driven distribution.
This conversation is an honest look at what it really takes to build a creative life and career.
Here's what we discuss:
- Why traditional film distribution often fails creators
- The realities of making money on YouTube
- Why experimentation is essential for creativity
- How filmmakers can self-distribute and build their own audience
- The importance of transparency in the creative industry
- Building a creative career without chasing algorithms
If you're a creator, filmmaker or artist trying to navigate the modern digital landscape... this conversation will give you a new perspective and actionable tips.
Connect with Jerry
Website: www.bronsoncreative.us
Instagram: https://www.instagram.com/bronsoncreative/
YouTube: https://www.youtube.com/@bronsoncreative
Watch Jerry’s Films: https://www.bronsoncreative.us/support
Substack: https://bronsoncreative.substack.com/
Tiktok: https://www.tiktok.com/@bronsoncreative
Morgan’s Interview on Jerry’s Channel: https://www.youtube.com/watch?v=00lV0jCfPV0&t=170s
Connect with MorganWebsite / Work With Me: https://www.morganmarkowski.com/Newsletter: https://morganmarkowski.myflodesk.com/newsletter-sign-upYouTube: https://www.youtube.com/@morganmarkowskiInstagram: https://www.instagram.com/morganmarkowskiTikTok: https://www.tiktok.com/@morganmarkowskiDear Creator Articles: https://www.morganmarkowski.com/blog?category=Podcast