Text us your thoughts on the episode or the show!

On today's episode, we are joined by Janelle Amos, founder and chief strategist at Elevate Growth, to explore how demand generation and marketing/revenue operations teams can thrive through better collaboration, mutual understanding, and strategic alignment. With a rich background in revenue marketing, advising, and podcasting, Janelle brings powerful perspective and practical tips on fostering cross-functional trust, communication, and shared success.

Tune in to hear:

• How top marketing ops teams stand out by aligning tactical work with broader business goals and communicating their value effectively.
• The power of curiosity and shadowing—why simply asking questions and observing other teams can drastically improve cross-functional rapport.
• Why trust is essential and how "disagree and commit" can move collaboration forward even when there’s tension or differing opinions.
• Tips for building productive relationships, including when to use an internal advocate and how to handle difficult conversations with empathy and clarity.
• How leadership perception and initiative shape success, especially for newer hires aiming to establish credibility and connection.

Episode Brought to You By MO Pros 
The #1 Community for Marketing Operations Professionals

Support the show