Design Your Life, Your Way - Strategic Growth for the Conscious Midlife Entrepreneur

Design Your Life, Your Way - Strategic Growth for the Conscious Midlife Entrepreneur

By Gloria Grace Rand - Conscious Midlife Strategy ExpertBusinessEntrepreneurshipAlternative HealthHealth & FitnessEducationSelf-Improvement
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Design Your Life, Your Way - Strategic Growth for the Conscious Midlife Entrepreneur episodes

  • 4 Reasons Why You Need Quality Blog Titles [PODCAST]

    If you’re blogging for your business, it’s crucial that you have good quality blog titles. Those article headlines are what your prospects see first when they’re searching on Google. If that headline doesn’t pique their curiosity, all your hard work is for nothing.
    In this podcast episode, I discuss four reasons why you need to take time to come up with interesting titles for your blog articles.
    You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading relevant to this episode:
    3 Major SEO Mistakes that Keep Bloggers from Attracting Readers
    Create Blog Content in 4 Easy Steps
    8 Reasons Why You Need a Business Blog

    8 min
  • How to Create a Case Study for Your Website

    Do you know what a case study is? You could say it’s a customer testimonial on steroids! 🙂
    A case study demonstrates how your particular product or service benefitted your customer. In today’s podcast episode, I talk about the benefits of a case study and how to create one for your website.
    You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading relevant to this episode:
    3 Reasons Why Case Studies are a Valuable Marketing Tool
    Case Study Example:
    How Blogging Helped Boost Monthly Page Views for Elegant Custom Images
    9 min
  • How Does SEO Help Your Small Business?

    Do you know why Search Engine Optimization (SEO) is important for your small business?
    If not, tune in to this podcast episode. I explain what SEO is and why you need to pay attention to it.
    You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading relevant to this episode:

    3 Major SEO Mistakes that Keep Bloggers from Attracting Readers
    How to Avoid a Google Penalty
    Google’s Mobilegeddon: Much Ado about Nothing?
    10 min
  • Why Your Business Should Produce Online Videos
    One of the best ways your small business can communicate its message to prospective clients is with online videos. From email to testimonials to product demonstrations, video is a powerful marketing tool.
    In this episode, I share some video marketing statistics that drive home the reason why video should be part of your marketing mix. And I offer some tips on how you can use video in your business.
    You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading relevant to this episode:

    Are You Making These Mistakes with Your YouTube Videos?
    15 min
  • 7 Reasons Why Small Business Owners Should Use Email Marketing

    If you’re wondering whether it’s a smart investment for your small business to do email marketing, this podcast episode is for you.
    You’ll learn seven reasons why email is a powerful and affordable tool that every small business owner should use to promote their products or services.
    You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    Further reading relevant to this episode:

    7 Reasons Why Email Marketing is Smart for Small Businesses
    How to Test Your Emails to Engage Subscribers
    Why You Should Publish an eNewsletter

    Email Marketing Do’s and Don’ts
    20 min
  • What You Need to Know Before Creating a Business Website
    Are you planning to launch a new business website?
    In today’s podcast, I talk about the things you need to consider, and information you need to gather before hiring a web designer. I guarantee that it will save you time and money. And the end result will be a website that successfully attracts your ideal audience.
    You can listen to today’s episode above, on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    17 min
  • 3 Easy Ways to Generate Blog Ideas
    Do you ever get stuck trying to come up with blog topics?
    If so, I’m here to help. In my latest podcast episode, I share three easy techniques to help you generate new blog ideas. In fact, you may even have some of this information already available on your website. You’ll just need to tweak it into blog article format.
    You can listen to today’s episode above or in iTunes (where I’d also LOVE to get your reviews on that platform if you have a moment).
    Further reading relevant to this episode:
    5 Reasons Why Your Business Needs an Editorial Calendar
    How to Build an Editorial Calendar
    15 min
  • 6 Ways to Repurpose Your Blog Articles
    Do you struggle to come up with content for social media? I’ve got a solution that should relieve some of your stress. And it’s as simple as leveraging the content you already have: Your Blog!
    In this podcast episode, I’ll share 6 different ways you can repurpose your blog articles into other content that can be used to educate and inform your target audience.
    You can listen to today’s episode above or in iTunes (where we’d also LOVE to get your reviews on that platform if you have a moment).
    Further reading relevant to this episode:
    How to Repurpose Content in 5 Easy Steps
    Why it Pays to Publish an Email Newsletter
    17 min
  • Why You Should Follow the Golden Rule of Blogging
    Do you know what the Golden Rule of Blogging is? If not, listen to this podcast episode. In it, I explain what the “Golden Rule” is, why it matters and how you can use it attract your ideal client to your blog, and turn prospects into customers.
    You can listen to today’s episode above or in iTunes (where we’d also LOVE to get your reviews on that platform if you have a moment).
    15 min
  • How to Use Content Marketing to Turn Ice Cold Prospects into High Ticket Buyers
    A lot of people think that content marketing is nothing more than blogging. But that’s not the case. Content marketing can be in the form of infographics, videos, white papers and audios – like a podcast!
    In this episode, I’m going to share my thoughts on a recent article from Digital Marketer that showed how you can use content marketing to turn ice-cold prospects into high-ticket buyers.
    You can read the full article for yourself here.
    You can listen to today’s episode above, or on iTunes or Stitcher (where I’d LOVE to get your reviews when you have a moment.)
    14 min

About Design Your Life, Your Way - Strategic Growth for the Conscious Midlife Entrepreneur

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Strategic Growth for the Conscious Midlife Entrepreneur.

Stop settling and start scaling. If you’re a midlife entrepreneur who’s hit a ceiling, this show is your bridge to the next…