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The recently-released annual study out of Strategic Vision shows that consumers are hungry for a car from tech giant Apple, even if no such thing exists yet.
The survey included Apple on their list of car brands for the first time, and found that 26% of those asked said they would "definitely consider" buying an Apple-made car, following only Toyota and Honda.
For more, KCBS Radio news anchor spoke with Bloomberg reporter David Welch.
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The recently-released annual study out of Strategic Vision shows that consumers are hungry for a car from tech giant Apple, even if no such thing exists yet.
The survey included Apple on their list of car brands for the first time, and found that 26% of those asked said they would "definitely consider" buying an Apple-made car, following only Toyota and Honda.
For more, KCBS Radio news anchor spoke with Bloomberg reporter David Welch.
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