The Scrum guide defines a Product Owner (PO) as a role accountable for maximizing the value of a product resulting from the work of a Scrum Team. To become great at product management, however, you must be willing to move beyond the textbook definition of a product manager. She says, "You do not attract bees with vinegar, but with honey".
In this podcast, you will discover:
- Why product management is a critical competency in an organization seeking to drive value in the products/services it is shipping into a market
- What you need to know to structure and get your MVP right
- Why engagement and negotiation are important skills that every PO needs to learn
- Why POs need to get a seat at the strategic decision-making table
- The difference between an empowered PO and a glorified PO
- How to influence through effective leadership
- How to grow into an awesome PO
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