“Witness the immense growth prospects for FlyArystan and the exceptional talent nurtured within the country as we traverse the expansive landscapes of Kazakhstan, a nation poised for a travel revolution. Discover how Adrian and his team are revolutionizing the skies with their unwavering dedication to a pure low-cost model. Don't miss this enlightening exploration of the fundamentals of the low-cost business that will leave you inspired by their remarkable achievements.”

► Host Digital Airline: Enric Puig, CEO at Newshore: https://www.linkedin.com/in/enric-puig/

► Invited: Adrian Hamilton-Manns , Managing Director FlyArystan: https://www.linkedin.com/in/adrianhm/

► Sponsorship: https://www.newshore.es/

► You can watch the episode on YouTube! 👉🏼 https://youtu.be/gcKLzwf3AR4

03:08 - Introduction

03:36 - Who's Adrian Hamilton-Manns

05:37 - Can a full-service airline give birth to an LCC?

09:45 - Focusing on direct relationship with the customer

 11:21  - Competing and partnering with other players

12:08 - Value proposition, channel, and price

16:48 - Milking every inch of the airport

19:10 - Customer self-managing disruption in extreme weather

21:22 - Keeping competitors at bay

23:17 - Sourcing options for digital in FlyArystan

26:50 - The ancillaries' roadmap

28:10 - What keeps you up at night?

Every eCommerce business knows what the fight is about: being agile! The airline industry, while early technology adopter, hasn’t been traditionally very agile. But this (along with many other things) is changing in Avianca. In today’s episode, Robert Mulet, Avianca’s Digital Director explains what this iconic airline is doing to improve results and pave a bright future.

► Host Digital Airline: Enric Puig, CEO at Newshore by Flyr: https://www.linkedin.com/in/enric-puig/

► Invited: Robert Mulet, Director of eCommerce & Ancillary Revenue at Avianca: https://www.linkedin.com/in/robertmulet/ 

► Sponsorship: https://www.newshore.es/

► You can watch the episode on YouTube! 👉🏼 ttps://youtu.be/MYPHanu4U5w

03:14 - Who´s Robert Mulet?

04:10 - Turning Avianca upside down

04:37 - The need w2fly is to fulfil

05:18 - What´s the difference between a legacy and a low-cost airline?

08:12 - Testing and learning

12:10 - Building an ecosystem for evolution

17:02 - The pillars of Avianca's digital strategy

19:56 - Opportunities and challenges of integrating into Abra

24:36 - How big is the digital gap in airlines compared to other industries?

26:54- How do we adapt technology to deliver better results?

28:58 - What keeps you awake these days?

* At the beginning of the episode I incorrectly introduce Robert Mulet as Chief Digital Office, while his correct position is Director of eCommerce and Ancilliary Revenue.

"Challenge: how would you sell ancillaries to clients that you don’t know until they check in? Well, Alvaro Coromina, IT & innovation Manager Director with World 2 Fly is explaining how they do that. Additionally, World 2 Fly is a great example of a Digital Airline, since they use Virtual Reality to sell more ancillaries (with impressive results) and they have embraced the paperless mindset from the very beginning.

► Host Digital Airline: Enric Puig, CEO at Newshore: https://www.linkedin.com/in/enric-puig/

► Invited: Alvaro Coromina Sanz, IT & Innovation Director @ World 2 Fly: https://www.linkedin.com/in/acoromina/

► Sponsorship: https://www.newshore.es/

► You can watch the episode on YouTube! 👉🏼 https://youtu.be/D4wg5b5WEmo

02:45 - Introduction

04:33 - The need w2fly is to fulfill

06:27 - Selling ancillaries to clients you don't know… yet

13:35 - Using 3D technology to sell ancillaries

15:34 - Benefits of 3D for the business

18:30 - w2fly ancillaries plan

19:42 - Direct integration with travel agencies

23:08 - Challenges for the future

"You have to know it before you change it”. This is one of the great points Ann Cederhall makes during this podcast about legacy distribution systems. Ann looks to me like the perfect person to walk us through the complexity of legacy distributions solutions and show us the new ways of selling travel products because she started with the old approach but she is actively defining and implementing some of the cutting edge solutions that are re-shaping airlines’ distribution landscape.

► Host Digital Airline: Enric Puig, CEO at Newshore: https://www.linkedin.com/in/enric-puig/

► Invited: Ann Cederhall, Travel Technology Specialist: https://www.linkedin.com/in/anncederhall/

► Sponsorship: https://www.newshore.es/

► You can watch the episode on YouTube! 👉🏼 https://youtu.be/mOiUH7s6LhY

02:26 - Who's Ann Cederhall?

03:50 - Why distribution in the airline industry is so complex?

16:15 - The economics around the shift in distribution

20:00 - Why does it take that long to change?

24:26 - Is NDC going to solve this?

25:55 - How to implement change?

29:37 - How does the future of distribution look like?

34:12 - Exciting projects Ann is involved with

In Digital Airline we talk with Juliana Ramírez, travel business consultant and former Ancillaries Revenue Manager with Volaris. She explains how to retain a customer in the airline business, an industry well known by its sensitivity to price. Volaris is continuously listed as one of the top performers in ancillary revenue, and Juliana explains the "Ancillary Roadmap" approach, her framework to conduct the implementation of new products based on their return and implementation costs. Juliana also shares some valuable strategies to manage resistance to change and what decided to shift gears and her new projects.

► Enric Puig, Host Digital Airline: https://www.linkedin.com/in/enric-puig/

► Juliana Ramirez, Former Ancillay Revenue Head: https://www.linkedin.com/in/ramirezjuliana/

► Sponsorship: https://www.newshore.es/

► You can watch the episode on YouTube! 👉🏼 https://youtu.be/dKQWg_TWg1w

2:08 - Who's Juliana Rodríguez

4:33 - Travel and innovation… how do they get along?

6:43 - The ancillaries roadmap

10:41 - Change management in the airline industry

12:58 - Experiments

18:43 - Metrics

21:34 - The Netflix for aviation

27:43 - Blurring lines among airline business models

39:22 - The new big thing in hospitaly