In this voice note to an acquaintance, I shared this helpful tip which applies to almost every body; even folks whose skills are not technology-aided. 

During the course of this lock-down, I have had to hire an AC Technician, a Plumber and even a Generator Engineer...and they got paid. The lock-down didn't affect that particular income for them. In fact, the Generator guy has returned twice after that to help other neighbours I referred him to. More earnings for him!

The principle behind those guys making money during the lock-down is the same simple principle that can help keep the cash flowing in for you too as long as you have a skill that can be exchanged for money.

A lot has been said on how to stop spam(that leads to scam) from reaching your inbox, in fact tools and services are being created and sold to people daily to achieve this same goal; some work, while some even open you up to more spam. Many of us simply ignore the emails in the spam folder and treat the entire lot as one singular unwanted entity...and in one default move, we trash them all!

In this episode of #DigitalAvenue #Podcast, a different approach is given to help make the email spam/scam situation altogether better for all of us. 

The virtual nature of Social Media makes bad behavior easy, and in fact, putting up the wrong attitude might feel like a good defense mechanism to help you cope with your insecurities in the mean time, but in the long run, positivity and good manners will pay you better ...especially if you are trying to sell something...Yes, online 'Savagery' is only funny in memes, if you will make money from this online thing, you've gotta learn how to talk to people...some of them are not your mates! Literally.

Enjoy Digital Avenue 5 as I touch on this very critical issue; why you need to be better behaved online and how to start!

People join LinkedIn with a hope to cultivate their careers and businesses; hence, it is the most viable online space to achieve business results. This is so because every user on that platform enlisted with the aim of achieving some kind of business or career mileage.

This episode shares seven simple tips to help increase your chances of closing more deals with the help of LinkedIn this year.

Cold-calling as a strategy applies beyond sales or business. It applies to any area of human endeavour where one intends to draw results from new sources. Even in job hunting, it works. 

You do not have to wait until there is a job advert calling for CVs relating to your skills, you can begin to break new grounds and establish vital contacts that can sometimes turn into an interview or a job offer for you soon. This episode narrates an effective method to land your next major job this way.

Cold-Calling is one of the classic strategies when it comes to generating direct traction to your business or product; phone calls being the default method, then Email. With the advancement of various Digital Media platforms, Cold-callings has been seen to have moved to an all new plane over the past few years.

In fact, Social Media is becoming one of the biggest cold-calling channels today. However, it has its own pros and cons and so replicating any offline strategy in the social media space requires some new learning for it to be effective. Access to people of all status and stature has become incredibly easy, so is it also easy to quickly earn a bad reputation for your brand on social media if care is not taken.

This Episode x-rays the adaptation needed for Cold-calling to become efficient across even the most informal of all online channels.

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Performance in search engine results has increasingly become cardinal to your overall business success. We can agree that any seller or service provide that doesn’t win on that ‘search and find’ space has ultimately lost! Again, If you do not win in S.E.O, You Lost!

This episode of #DigitalAvenue debunks 6 Popular SEO Myths that will do you more damage than any good.