Welcome to the Digital Ecommerce Podcast! In this episode, Kenneth sits down with Joseph Wilkins, founder of FunnySalesVideos.com, to uncover the secrets behind creating viral video campaigns that drive massive e-commerce sales. With over a billion views and $250 million in tracked sales, Joseph is a leading expert in humor-driven advertising.

Joseph shares his journey from producing traditional TV ads to pioneering viral video marketing with his 8-step formula for creating ads that connect emotionally and deliver exceptional ROI.

In this episode, we cover:

▪ Funny sales videos: How humor drives engagement and sales

▪ Joseph Wilkins advertising insights: Key takeaways from top campaigns

▪ Viral video marketing tips: Creating content that gets noticed and shared

▪ Emotional connection in marketing: Why storytelling matters ️

▪ Long-form vs short-form video content: Choosing the right format for your goals

▪ Case study: True Earth campaign: Breaking down a $50M+ viral ad success

▪ Effective comedy in advertising: Using humor to boost ROI

Joseph Wilkins launched FunnySalesVideos.com in 2018 after years of producing TV spots for top brands like Google, LinkedIn, McDonald’s, and more. His 8-step viral video formula has revolutionized digital marketing, helping e-commerce brands achieve unmatched returns on ad spend.

Joseph is also the host of the How to Make a Video Go Viral Podcast, where he shares actionable insights to create sales-driving content.

Connect with Joseph:

LinkedIn: linkedin.com/in/wilkinsjoseph

Website: FunnySalesVideos.com

About the Digital Ecommerce Podcast

Welcome to the Digital Ecommerce Podcast! Tune in for insightful conversations with industry leaders and successful entrepreneurs who share their strategies, stories, and tips for thriving in the digital marketplace.

Whether you're an aspiring entrepreneur or an e-commerce enthusiast, our expert guests provide the tools and inspiration you need to succeed. Join us as we empower and connect a global community of e-commerce enthusiasts and business owners to thrive.

Follow Us:

LinkedIn: linkedin.com/in/digitaldylanofficial

Spotify: https://open.spotify.com/show/4XSD6NC...

Watch the full episode now, leave your comments below, and don’t forget to subscribe for more expert insights and strategies!

#DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #Podcast #FunnySalesVideos #ViralMarketing #JosephWilkins #EcommerceGrowth #VideoAdStrategies #TrueEarthCaseStudy #HumorInAdvertising #DigitalMarketing

Discover how to transform your Amazon selling strategies with expert insights from Selman Akinci, Co-Founder at Profit Cyclops! In this episode of the Digital E-commerce Podcast, Selman dives deep into tools and tactics for managing cash flow, uncovering hidden fees, and boosting profit margins. This is a must-watch for sellers aiming to thrive in the competitive world of Amazon and multi-channel e-commerce.

Key Takeaways:

Decoding Amazon’s Hidden Fees: Understand the true cost of selling on Amazon and learn how to identify unnecessary expenses.

Inventory Optimization: Discover how to avoid overstocking, reduce storage fees, and manage inventory efficiently during peak seasons.

Leveraging Technology: How Profit Cyclops provides real-time insights to maximize profitability.

Expanding to Multi-Channels: Why diversifying to platforms like Walmart, Shopify, and TikTok can boost your bottom line.

Don’t miss these insights that could transform your e-commerce business!

Call-to-Action:

Subscribe for more episodes featuring top e-commerce experts.

Share your favorite tip or ask Selman your questions in the comments.

Like and turn on notifications to stay updated with our latest releases.

Spotify: https://open.spotify.com/show/4XSD6NCdhuq7...

Connect with Selman Akinci:

LinkedIn: https://www.linkedin.com/in/selman-akinci/

#DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks

#SelmanAkinci #ProfitCyclops #AmazonFBA #EcommerceTools #OnlineBusiness

#AmazonSellingTips #InventoryManagement #HiddenFees #EcommerceGrowth #FBAOptimization #podcast #Amazon

Welcome to EP 05 of the Digital E-commerce Podcast!

In this power-packed episode, Matthew Slaymaker, a seasoned Google Ads expert and founder of Slaymaker Marketing, shares his insider tips and proven strategies to dominate Google Ads and improve your SEO rankings.

What you’ll learn:

Campaign setup secrets to drive traffic and conversions

How to optimize your quality score and pay less per click

The best ways to use Performance Max, YouTube Ads, and Search Campaigns

Why SEO and Google Ads work better together for holistic growth

Tips to create compelling landing pages and ad creatives

Whether you’re new to Google Ads or looking to refine your skills, Matthew’s practical advice will help you unlock better results without blowing your budget.

Key Takeaways:

⏵Google Ads vs. Facebook Ads: What works better for your goals

⏵Using keyword match types and creative testing for maximum ROI

⏵SEO integration to rank higher and attract the right audience

⏵How to navigate common challenges with Google Ads

Guest Links:

https://www.linkedin.com/in/matthew-slayma...

Subscribe for more insights from top marketing experts!

Like this video and share your favorite takeaway in the comments.

#GoogleAds #GoogleAdsTips #CampaignOptimization #SEOTutorial #SEOForBeginners #RankInGoogle #KeywordResearch #QualityScore #ConversionTracking #MarketingSuccess #SearchEngineOptimization #OnPageSEO #DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #MatthewSlaymake

Unlock the potential of TikTok Shop for your e-commerce business in this episode of the Digital E-commerce Podcast! ️ Our special guest, Michelle Barnum, a seasoned Amazon marketing expert, shares her 5-step strategy to optimize TikTok Shop for maximum sales.

Key Takeaways:

Learn how TikTok Shop simplifies the journey from discovery to checkout in just seconds.

Michelle's collaboration tips for working with TikTok creators and affiliates.

Discover why TikTok Shop is a must-have for small businesses looking to diversify beyond Amazon.

Avoid common pitfalls when onboarding, optimizing listings, and adhering to TikTok's unique rules.

If you're an Amazon seller or a small business owner looking to elevate your social commerce game, this episode is packed with actionable insights you can't miss.

Subscribe to the Digital E-Commerce Podcast for more strategies and tips to grow your online business. Don’t forget to like, comment, and share your thoughts below!

Connect with Michelle Barnum:

LinkedIn: https://www.linkedin.com/in/michellebarnum...

#DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #TikTokShop #ViralTikToks #Shopping #AmazonPrime #SmallBusinessGrowth #EcommerceTips #SocialCommerce #TikTokMarketing #AmazonSellers #OnlineStoreTips #ViralProducts #MichelleBarnum

Ready to take your e-commerce game to the next level? In this Episode 4 of the Digital Ecommerce Podcast, host Digital Dylan brings you a deep dive with Peter Banigo, founder of Target ICT. Peter reveals how his game-changing product, Instant Setters, is transforming how businesses handle customer calls—saving time, closing more deals, and making sales teams smarter. Imagine AI-powered appointment setters that don’t just answer questions but understand your customers’ needs and book meetings for your sales team while you sleep!

Perfect for digital marketers, small business owners, and e-commerce enthusiasts, this episode uncovers the secrets to unlocking customer engagement, cutting costs, and boosting profits using cutting-edge AI technology. Get ready to see how AI can empower your business to thrive in the online marketplace! Tune in, and be prepared to rethink what's possible in e-commerce.

Don't forget to like, share, and subscribe for more episodes packed with expert insights and tips!

If you enjoyed this episode, be sure to

Like,

Comment,

Subscribe, and

Share!

Connect with Peter Banigo:

LinkedIn: https://www.linkedin.com/in/peterbanigo/

#DigitalEcommercePodcast #DigitalPodcast #DigitalEcom #DEP #DEPTalks #AIForBusiness #EcommerceSEO #BusinessProductivity #EcommerceBenefits #DigitalMarketingTips #OnlineMarketplaces #CustomerEngagement #TargetICT #PeterBanigo

Welcome back to the Digital Ecommerce Podcast with your host, Dylan!

In this insightful episode, we sit down with Nathan Hirsch, a leading figure in the e-commerce world, founder of FreeUp, a freelance marketplace that scaled to millions in revenue before being sold. Nathan shares his remarkable journey from selling textbooks on Amazon during his college years to becoming a successful entrepreneur who has built and sold multiple businesses.

Now the founder of EcomBalance, a specialized bookkeeping service for e-commerce sellers, Nathan dives deep into the challenges and opportunities in the e-commerce space. He offers invaluable advice on scaling businesses, building a strong team culture, and the importance of transparency and community in business success.

Whether you're a seasoned entrepreneur or just starting out, Nathan’s story and insights will provide you with the tools and inspiration needed to take your business to the next level. Don’t miss this opportunity to learn from one of the best in the industry!

Key Moments:

00:00:00 - Introduction to Nathan Hirsch

00:03:31 - Journey into E-Commerce

00:07:51 - Building FreeUp

00:15:21 - Scaling and Selling FreeUp

00:22:46 - Current Ventures: EcomBalance

00:29:51 - Entrepreneurship Insights

00:35:31 - Advice for Entrepreneurs

Enjoyed this episode? Don’t forget to Like, Comment, Subscribe, and Share for more insightful interviews with industry leaders! If you’re an entrepreneur looking to scale your business, check out Nathan Hirsch’s latest venture, EcomBalance-your one-stop solution for hassle-free e-commerce bookkeeping.

Welcome back to the Digital Ecommerce Podcast with your host, Dylan.

In this episode, we dive into practical strategies to transform your e-commerce site, reduce customer anxiety, and drive more sales. with Will Laurenson, CEO of Customer Who Click. Discover how you can transform your website’s performance using the unique UAM Method—Usability, Anxiety, Motivation—breaking down how you can apply these principles to boost your business performance. Whether you're an experienced entrepreneur or just starting out, this episode is packed with actionable insights to help you succeed in the competitive world of e-commerce.

CHAPTERS:

00:00:33 Introduction and Background

00:01:43 Will's CRO journey begins

00:02:51 The Importance of CRO for E-commerce Businesses

00:04:13 E-commerce competition insights

00:05:49 Introducing UAM method

00:09:03 Success story: True Classic

00:10:51 The CRO Process and Metrics

00:22:40 The Future of CRO and AI

Don't miss out on these insights that could maximize your revenue!

Welcome to the Latest Episode of Digital E-commerce Podcast!

In this engaging episode, hosted by Dylan, we sit down with the one and only Phil Better Lemieux—a podcast mogul and successful entrepreneur—to explore key topics crucial to thriving in today's competitive business environment. Phil shares his expertise on the Mindset, Marketing Strategies, and Community Building that every entrepreneur needs to master. Whether you're a seasoned business owner or just starting out, this episode is packed with practical advice and strategies that can propel your business to new heights!

00:00:00 - Introduction

00:00:54 - E-commerce meets podcasting

00:02:14 - Monetization in podcasting

00:03:32 - Sponsorship versatility

00:06:42 - Targeting the right audience

00:10:00 - Marketing Strategies for Small Businesses

00:17:52 - Crafting your podcast format

00:18:00 - Building and Engaging a Community

00:22:31 - AI innovations in podcasting

00:25:00 - Conclusion and Final Thoughts