In this episode, Richard is joined by Giuseppe Fratoni & Al Boyle, who co-authored a chapter in The Most Amazing Marketing Book Ever in collaboration with Richard and other experts in marketing. Giuseppe and Al wrote Chapter 13: Create a Powerful Marketing Message to Grab Your Ideal Client's Attention. Their chapter covers the differences and similarities between copywriting and messaging with actionable steps to improve your marketing. Listen in as Richard, Giuseppe, and Al discuss key messaging factors, like the importance of pointing out your customer's pain points, crafting your messaging to tell your customer exactly how you solve their problem,  and using language your customer understands.

Host: Richard Bliss
Guests: Giuseppe Fratoni & Al Boyle

Purchase The Most Amazing Marketing Book Ever

Podcast Manager: Kimberly Smith

In this episode, Richard Bliss is joined by Patricia Fripp. Patricia, the author of “Deliver Unforgettable Presentations,” specializes in turning brilliant executives, engineers, and experts in all fields into corporate rock stars.

As Patricia says in the interview, “The most important part is building your confidence that you are a charismatic speaker. You cannot expect to be good at any skill that you haven't focused attention on. And if anybody says, "I'm not a good speaker," I say, No, that isn't true. You are an untrained speaker. We are all untrained until we learn what we have to know. Don't focus on what you can't do. Focus on the magnificent speaker we are uncovering.”

Host: Richard Bliss  at https://blisspointconsult.com

Guest: Patricia Fripp at Fripp.com

Podcast Manager: Kimberly Smith

In this episode of Digital-First Leadership, Keith Gilbert joins Richard. Keith is a specialist in sales enablement. One of the things that leaders find challenging today, particularly in this selling environment, is how to teach their team to find their customers, engage with them, and talk to them.

There are three key elements for companies to build a comprehensive sales enablement program, and Richard and Keith deep dive into each of these three areas: build trust and credibility with the sales and marketing teams you’re training and coaching, reinforce the training, and set up ongoing coaching for the sales teams.

Catch this episode today to improve the overall performance of your sales teams, increase win rates, and achieve higher quota attainment.

Host: Richard Bliss

Guest: Keith Gilbert

Podcast Manager: Kimberly Smith

If you want to find a platform to share your message with the world, look no further than Podcast Hawk, co-founded by the dynamic Stewart Townsend, who joins me today on Digital First Leadership. While LinkedIn is an excellent platform for sharing your ideas, nothing beats having a genuine conversation with your audience, and that's exactly what a podcast offers. Whether you're a solopreneur, an author, a public speaker, or an executive, getting your message in front of the right people can be daunting. Fortunately, PodcastHawk.com has you covered. Their SaaS service promotes you as a guest on hundreds of podcasts without the hassle of doing it all yourself. With a simple subscription fee, you'll have access to around 2.5 million active podcasts and a captive audience eager to hear what you have to say. Tune in and discover the secrets to becoming an exceptional podcast guest.

Host: Richard Bliss

Guest: Stewart Townsend

Podcast Manager: Kimberly Smith

In this episode, Richard Bliss and Richard van der Blom announce a soon-to-be-released book they are co-authoring. It will be packed with immediately useable strategies to use LinkedIn effectively. LinkedIn is not just a platform for finding jobs. There is so much untapped potential on LinkedIn for social selling, finding and connecting with prospects, finding buyers, as well as finding hires. This book will go beyond the LinkedIn algorithm and have all the information that both Richards teach and train large corporations -- all in one place.

Host: Richard Bliss
Guest: Richard van der Blom
Podcast Manager: Kimberly Smith

Today’s episode of the Master Your Bliss Life podcast is packed with pro tips for packing with style. What do you do when you have multiple multi-day events to pack for in one single trip? You don’t want to bring your whole closet; you want to pack as light as possible. Learn styling tips that will take you beyond traveling to use in your daily life. As a bonus, Lia and Kiera discuss being intentional about what is in your wardrobe and home.

Hosts: Kiera Masters and Lia Bliss

Podcast Manager: Kimberly Smith

Find Kiera on LinkedIn and Instagram: 

https://www.linkedin.com/in/kieramasters/ 

https://www.instagram.com/missfit_ut801/

Lia on LinkedIn and Instagram: 

https://www.linkedin.com/in/liabliss/   

​​https://www.instagram.com/bestliabliss/ 

Find: Everything Is Your Fault by Lia Bliss https://www.amazon.com/Everything-Your-Fault-Understanding-Unlocking/dp/B0B3HVBJGM/ref=sr_1_1?keywords=everything+is+your+fault+lia+bliss&qid=1663611771&sprefix=everything+is+your%2Caps%2C109&sr=8-1

Susanne Tedrick is my guest in this episode of Digital First Leadership. She advocates for women of color entering the tech industry and helps make the transition less intimidating. Susanne is the author of Women of Color in Tech and will soon publish another book, Innovating for Diversity, in April 2023.

Richard and Susanne discuss how women of color can prepare for these careers and discuss some of the challenges they tend to face, like bias,  mental health, and imposter syndrome. If you are considering a career in tech, know that tech is one of a few fields that you can break into without having a traditional degree or from an expensive school.

Host: Richard Bliss
Guest: Susanne Tedrick
Podcast Manager: Kimberly Smith

Follow Richard Bliss on LinkedIn: https://www.linkedin.com/in/bliss/
Find Susanne Tedrick on LinkedIn: https://www.linkedin.com/in/susannetedrick/

In this episode of the Digital First Leader Podcast, Richard and Shep Hyken, a customer service experience expert, a Wall Street Journal and New York Times best-selling author, and an award-winning keynote speaker, talk about customer experience.

In Shep's newest book, "I'll Be Back -  How to Get Customers to Come Back Again and Again," the point is clear: rather than just measure satisfaction scores, which are very important history lessons, take a look at what's happening right now and in the future with the behavior of your customers.

Today's episode includes analyzing your customers' behavior, the difference between repeat customers and loyal customers, the importance of a company having a social cause the consumer values, and much more. Listen in to learn how to level up the customer service experience in your business.

To learn more about Shep and download a free research report, visit HYKEN.com.

For more valuable tips on mastering the language of social media, subscribe to our newsletter at BlissPointconsult.com. If you'd like to stay in touch, feel free to add Richard on LinkedIn and join the conversation.

Host: Richard Bliss
Guest: Shep Hyken
Podcast Manager: Kimberly Smith

In this episode, Richard is joined by Robbie Fitzwater, who is a professor in the marketing MBA program at Clemson University and the founder of MKTG RHYTHM. Robbie's company focuses on helping eCommerce businesses develop marketing campaigns.

Today's conversation revolves around digital marketing strategies and what's happening in the business world, particularly SaaS and the subscription model, and a variety of other things.

Strategically focusing attention on the right things, like customer retention, are areas that companies consistently overlook. A lot of the real work is done behind the scenes: planning, executing, and really being strategic about where you place your efforts and dollars.

Find Robbie's company at MKTGRYHTHM.COM.

For more valuable tips on mastering the language of social media, subscribe to our newsletter at BlissPointconsult.com. If you'd like to stay in touch, please add Richard on LinkedIn and join the conversation.

Host: Richard Bliss
Guest: Robbie Fitzwater
Podcast Manager: Kimberly Smith

Find Richard Bliss on LinkedIn: https://www.linkedin.com/in/bliss/
Find Robbie Fitzwater on LinkedIn: https://www.linkedin.com/in/robbiefitzwater/

In this episode of the Digital First Leadership podcast, Richard and Lia discuss how understanding and following the rules of LinkedIn's algorithm will build your brand, contacts, engagement, visibility, reach, and open doors of opportunity for you. Listen to find out which strategy will have the most impact with LinkedIn.

Hosts: Richard Bliss and Lia Bliss
Podcast Manager: Kimberly Smith

Follow Richard Bliss on LinkedIn: https://www.linkedin.com/in/bliss/
Find Lia Bliss on LinkedIn: https://www.linkedin.com/in/liabliss/