Digital Marketing Stories

By Jim Banks

Want to know the characteristic ALL digital marketers share?

They have ALL made bad decisions at some point in their digital marketing career.

In every podcast episode you'll hear from digital marke... more

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FAQs about Digital Marketing Stories:

How many episodes does Digital Marketing Stories have?

The podcast currently has 50 episodes available.

Digital Marketing Stories episodes:

March 12, 2025How To Manage a Full-Service Agency
In this episode of Digital Marketing Stories, host Jim Banks interviews Naresh Vissa, the founder of Krish Media & Marketing and Krish Capital.
Naresh shares his journey from Wall Street to becoming a digital marketing and real estate entrepreneur.
He details his service offerings, emphasizing his approach to providing 'almost' full-service digital marketing by outsourcing.
Naresh also discusses his podcasting experience, advice on monetising podcasts, and insights on leveraging AI and outsourcing to maximize efficiency and quality.
He talks about the importance of passion in business and being transparent and being adaptive to client needs.
TRUMPBOOK: How Digital Liberals Silenced A Nation Into Making America Hate Again
THE NEW PR: 21st Century Public Relations Strategies & Resources... To Reach Millions
Fifty Shades Of Marketing: Whip Your Business Into Shape & Dominate Your Competition
Podcastnomics: The Book of Podcasting... To Make You Millions

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Digital Marketing Stories.
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40min
March 05, 2025 Blueprint for Effective Networking and Business Growth
Melissa Snow is the founder of the Powerful Women Rising Community.
In this episode of Digital Marketing Stories Melissa shares her journey from being a high school English teacher and personal injury paralegal to becoming an entrepreneur by accident.
She discusses her initial venture into life coaching and the realization of the importance of networking and relationships in business growth.
Melissa highlights the benefits of her community, which includes coworking, mastermind calls, and networking opportunities for female entrepreneurs.
We explore the common challenges women face when starting a business and the value of strategic networking over conventional business setups like logos and websites.
Melissa talks about how her podcast supports her community by offering actionable business advice and fostering genuine connections.
The episode looks at the evolving nature of entrepreneurship, the impact of AI, and the future of networking in 2025 and beyond.

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Digital Marketing Stories.

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38min
February 28, 2025Digital pioneers talk about the evolution of SEO
In this episode of Digital Marketing Stories, Jim talks with John McDougall, a veteran in the digital marketing field.
John recounts his early experiences starting from 1995 when he was tasked with selling websites at his father's agency.
He describes how he learned about it in 1996 and utilized tools like WebPosition Gold.
John and Jim exchange stories from the late '90s and early 2000s, covering keyword stuffing, link-building strategies, and the evolution of SEO tactics.
They discuss the changing landscape of digital marketing, the importance of content creation, and the challenges of working with difficult clients.
John shares his insights on niche marketing, in law firms and education, the significance of technical SEO, and the role of AI in SEO practices.
The episode also touches on the educational aspect of digital marketing, emphasising the need for up-to-date, practical knowledge in university curricula.
Content Marketing and SEO for Law Firms: How to Get Consistent Website Leads by Following a Highly Actionable Roadmap

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Digital Marketing Stories.
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1h
February 26, 2025Crafting Effective Strategies in Digital Marketing with Corey Morris
In this episode of Digital Marketing Stories, host Jim Banks chats with Corey Morris, a seasoned digital marketing professional with over 20 years of experience.
Corey shares insights from his career journey, which began in 2005, and explains his progression from project management to becoming the owner of Voltage, a full-service digital marketing agency.
They delve into the importance of niche specialization, consistent strategy implementation, and the pivotal role AI tools play in modern marketing practices.
Corey discusses the idea behind his book on digital marketing frameworks and the benefits of having documented processes.
The conversation explores the dynamic nature of the industry, touching on changes in search engine dynamics, the impact of generative AI, and the necessity of staying adaptable in a constantly evolving digital landscape.
HubSpot CRM
SYSTEMology: Create time, reduce errors and scale your profits with proven business systems
Free Text to Speech & AI Voice Generator - ElevenLabs
Castmagic - Turn podcast episodes into content using AI

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Bad Decisions with Jim Banks.
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42min
February 21, 2025Ensuring Brand Consistency in the Digital Space
In this episode of Digital Marketing Stories, host Jim Banks chats with Grace Clemens, a digital marketing expert hailing from the United States, but currently based in Barcelona, Spain.
We delve into Grace's career journey, focusing on her e-commerce expertise and the significance and value of digital marketing audits for e-commerce brands, nonprofits, and B2B companies.
Grace explains in detail her audit process, stressing the importance of branding consistency, purposeful content across multiple platforms, and effective email automation.
We discuss challenges and opportunities in digital marketing, including the role that AI, community management, and multi-channel strategies have to influence brands overall success.
Grace offers valuable insights on how businesses can optimize their marketing efforts and maintain a strong multi-channel presence amid challenging social media dynamics.
A must listen episode for digital marketing practitioners.
The Filter Bubble: What The Internet Is Hiding From You (Book)
Lucky Orange - Dynamic heatmap, visitor activity tracking
Notion - Podcast workflow and episode distribution

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Digital Marketing Stories.
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48min
February 19, 2025Exploring the Impact of AI and Marketing Strategies with Benjamin Hoehn
The discussion today touches on topics including the complex business strategies needed to succeed today to the rapid evolution of AI.
Ben Hoehn is a fractional CMO whose personal brand is Mojo Mogul.
Ben explains his passion for working with early-stage startups and his unique approach to 'strategic-cution.'
The conversation dives deep into the AI landscape, discussing its impact on jobs, workforce, and business operations.
Key discussion points include the role of business webinars (along with pet peeves), digital content creation, the importance of quick response times for lead follow-up, and strategies for optimizing PPC campaigns.
Jim and Ben also talk about how the pandemic has altered business practices and the evolving importance of digital marketing techniques, including video content creation and SEO.
They close with insights into the future of targeted advertising and suggestions for optimizing business strategies in a digitally-dominated world.
Well worth a listen.
Free Text to Speech & AI Voice Generator - ElevenLabs
90-Minute Books by Dean Jackson

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Bad Decisions with Jim Banks.
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51min
February 17, 2025Digital Marketing and SEO in a Changing World: A Chat with Jesse Ringer
In this episode, Jim talks to Jesse Ringer, founder and CEO of Method & Metric, an SEO agency based in Vancouver.
Jesse discusses his journey from freelancing in a post-financial 2008 crisis to establishing his agency in 2017.
They talk about the evolution of digital marketing, the importance of human connection in business, and the impact of AI on SEO.
Jesse shares insights into finding and retaining clients, managing and recruiting staff, and the challenges and rewards of running a business.
They dive into the future of SEO amidst changes like Google's recent updates and the rising influence of AI.
Register Now and Start Your FREE Trial Immediately of Similarweb

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Bad Decisions with Jim Banks.
...more
51min
February 14, 2025Ryan Jones on SEO, AI, and the Evolution of Digital Marketing
In this episode of Digital Marketing Stories, Jim talks to Ryan Jones, who shares his journey at Razorfish as well as innovative and new SEO tool SERPrecon.
Ryan discusses the transition from traditional SEO metrics to modern approaches using machine learning and vectors.
Additionally, they explore the impact of AI on search and digital marketing strategies.
Apart from professional insights, Ryan opens up about personal health challenges, including weight loss and knee surgeries, and the positive effects on overall well-being.
They also touch upon side projects, such as Ryan's involvement in playing and promoting cornhole, and his experience with investing in a new cornhole bar.
Insightful, educational, and personal, this episode provides valuable perspectives on balancing professional endeavors and personal health.
Register Now to Start Your Free Trial Immediately of Similarweb
PubCon
Serprecon - Evolve your SEO tools

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Bad Decisions with Jim Banks.
...more
42min
February 12, 2025Navigating the Freelance Landscape in Paid Media with Sam Noble
In this episode of Digital Marketing Stories, host Jim Banks chats with Sam Noble about her journey and experiences in the digital marketing industry.
Sam shares insights from her transitional career, starting at a travel agency and moving through various roles in marketing, financial services, and agencies, before establishing her own freelance consultancy, Biddable Moments.
She discusses the pros and cons of freelancing, the importance of networking, and how she manages work-life balance.
Jim and Sam also touch on the impact of AI in digital marketing, changes in advertising platforms, and the value of speaking at conferences.
Sam offers practical advice for those considering a freelance career and reflects on the industry's evolving landscape.
Register Now to Start Your Free Trial Immediately of Similarweb
brightonSEO the world's largest search marketing conference

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Digital Marketing Stories.
...more
37min
February 05, 2025How To Thrive After Starting A Business At Completely The Worst Time
Welcome to another episode of Digital Marketing Stories.
Today we're diving into a fascinating journey with Drew Donaldson, the founder of GroHaus, an innovative marketing agency.
Despite launching his business just three months before the onset of COVID-19, Drew navigated the challenging landscape to build a successful agency that defies conventional marketing pitfalls.
In this episode, Drew shares his incredible story of resilience and strategic thinking.
We chat about the complexities of setting up a business right before a global pandemic, the nuances of client-agency relationships, and the critical importance of setting realistic expectations.
Drew also provides insights into the advertising shifts from platforms like TikTok to the more stable grounds of Meta and Twitter (X), and he explains why agencies need to put a laser focus on their ideal client profile.
If you've ever wondered how to navigate the highs and lows of the marketing world or want to hear about the strategies that can keep a startup afloat during unprecedented times, this episode is a must-listen.
Let's dive into the conversation with Drew Donaldson on Digital Marketing Stories.
Coaches & Consultants Workshop

I have one small favour to ask, as you listen to the episode would you please follow the show on whichever platform you prefer to listen to podcasts on.
If you consume video podcasts then subscribe to the podcast over on YouTube Music is your best choice and you can subscribe to receive notifications of future episodes.
For audio, find and follow the podcast on Apple, Spotify, Amazon Music and wherever else you listen, just search for Bad Decisions with Jim Banks.
...more
58min

FAQs about Digital Marketing Stories:

How many episodes does Digital Marketing Stories have?

The podcast currently has 50 episodes available.