Direct Sales Done Right
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Direct Sales Done Right episodes

  • Episode 382: Responsible Storytelling: What We Can Learn from the Jesse Ridgway Controversy

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta explores the ethics of storytelling on social media, emphasizing the importance of sharing helpful, hopeful, and healing stories. She reflects on her own experiences with vulnerability, responsibility, and the impact of stories on both creators and audiences.

    💡 Episode Highlights & Time Stamps:

    0:44 The Impact of Public Decisions on Personal Stories

    5:36 The Ethics of Storytelling in the Digital Age

    11:38 Navigating Vulnerability: Healing vs Hurting

    16:08 The Responsibility of Storytellers

    📌 Resources & Links Mentioned:

    • Katy’s Substack: https://substack.com/@katywritescontent 
    • Interested in working with Katy 1:1? Fill out the Inquiry Form Here: https://boards.com/a/NkqW1.9etKLQ

    👥 Connect with Katy:

    • Facebook: https://www.facebook.com/onefitfighter  
    • Instagram: @katywritescontent
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    19 min
  • Episode 381: The Million Dollar Sales Strategy (Summer Edition)

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta shares her summer sales strategy, planning tips, and how to build a business aligned with personal values. She emphasizes intentional calendar design, targeted marketing themes, and the power of small, consistent actions to grow your direct sales business during summer.

    💡 Episode Highlights & Time Stamps:

    3:38 Embracing Summer and Business Strategy

    5:55 Setting Goals with Life in Mind

    10:50 Marketing Focus and Themes

    12:12 The Add-to Cart Strategy

    15:27 Intentional Recruitment Goals

    18:56 Consistency, Small Wins, and the Little Book of Sales

    21:47 Mentorship Opportunity

    📌 Resources & Links Mentioned:

    • The Little Book of Sales: https://amzn.to/4dWmxIT 
    • Interested in working with Katy 1:1? Fill out the Inquiry Form Here: https://boards.com/a/NkqW1.9etKLQ

    👥 Connect with Katy:

    • Facebook: https://www.facebook.com/onefitfighter  
    • Instagram: @katywritescontent
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    26 min
  • Episode 380: Brand Built to Last Part 3/3 - Influencer Fatigue? Here's How to Overcome It

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta dives into the reality of influencer fatigue that is affecting content creators, direct sellers, and small business owners. She shares practical tips to maintain authenticity, build resilience, and create a sustainable brand amidst increasing platform competition and changing consumer behaviors.

    💡 Episode Highlights & Time Stamps:

    0:44 Introduction: Facing Influencer Fatigue

    3:14 Recognizing Fatigue and Redefining Content Consistency

    7:25 Practical Advice for Fatigued Content Creators

    13:03 The Value of In-Person Events for Community Building

    15:45 Building and Nurturing Your Email List as an Owned Platform

    18:24 Building a Lasting Brand Through Real Connections and Authenticity

    📌 Resources & Links Mentioned:

    • Influencer Fatigue Substack Article: https://substack.com/home/post/p-199219909 
    • Interested in working with Katy 1:1? Fill out the Inquiry Form Here: https://boards.com/a/NkqW1.9etKLQ  

    👥 Connect with Katy:

    • Facebook: https://www.facebook.com/onefitfighter  
    • Instagram: @katywritescontent
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    21 min
  • Episode 379: Brand Built to Last - Part 2/3: Is AI Quietly Killing Your Personal Brand?

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta explores how personal authenticity, evolving identity, and mindful use of AI are crucial for building a lasting personal brand. She emphasizes the importance of staying true to oneself amidst rapid technological changes and content trends.

    💡 Episode Highlights & Time Stamps:

    0:44 Building a Lasting Brand: The Foundation

    2:10 The Importance of Authenticity and Connection in Content Creation

    6:39 Navigating the Impact of AI on Personal Branding

    9:08 Reclaiming Your Voice in a Digital World

    11:24 Embracing Evolution in Your Brand Identity

    14:28 Radical Honesty and Authentic Messaging

    📌 Resources & Links Mentioned:

    • Katy’s Substack: https://substack.com/@katywritescontent 

    👥 Connect with Katy:

    • Facebook: https://www.facebook.com/onefitfighter  
    • Instagram: @katywritescontent
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    20 min
  • Episode 378: Brand Built to Last - Part 1/3: The Truth About Visibility, Burnout & Building Online

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta discusses building a lasting personal brand, the impact of social media on mental health, and strategies for authentic engagement. She shares personal insights from her recent health diagnosis and emphasizes self-awareness, relationship-building, and intentional content creation.

    💡 Episode Highlights & Time Stamps:

    0:44 Introduction to Brand Build to Last

    2:49 The Impact of Social Media on Branding

    5:55 Self-Reflection and Purpose in Branding

    8:43 Building a Community vs an Audience

    12:32 The Importance of Personal Branding

    16:27 Visibility vs Authenticity

    17:51 Conclusion and What to Expect in Parts 2 and 3 of This Podcast Series

    📌 Resources & Links Mentioned:

    • "Why the Pressure to 'Show Up Online' Is Breaking Ambitions People" Article: https://substack.com/inbox/post/181673276 
    • “The Trust Recession Is Changing Direct Sales (And Most Leaders Haven’t Caught On Yet)” Article: https://substack.com/home/post/p-195906984  

    👥 Connect with Katy:

    • Substack: https://substack.com/@katywritescontent 
    • Facebook: https://www.facebook.com/onefitfighter  
    • Instagram: @katywritescontent
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    23 min
  • Episode 377: A Life Update and Lessons That Can't Be Unlearned

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta shares a personal life update, reflecting on her health journey, leadership, and redefining success amidst recent challenges. She emphasizes the importance of health, intentional living, and trusting the process in both personal and professional growth.

    💡 Episode Highlights & Time Stamps:

    0:44 Life Updates and Reflections

    7:28 Health Challenges and Discoveries

    17:54 Redefining Success and Work-Life Balance

    23:10 Embracing Change and Faith

    📌 Resources & Links Mentioned:

    • DSDR Podcast Episode 366 - Redefining Direct Sales Right in a Trust Recession The Future of Network Marketing with Amber Olson Rourke of Neora: https://podcasts.apple.com/us/podcast/episode-366-redefining-direct-sales-right-in-a/id1658099171?i=1000750434053
    • Katy’s Substack: https://substack.com/@katywritescontent 
    • Katy’s Facebook: https://www.facebook.com/onefitfighter 

    👥 Connect with Katy:

    • Instagram: @katywritescontent 
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    26 min
  • Episode 376: Why Your Business Feels Hard Right Now (And What to Fix First)

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta shares practical insights on optimizing your direct sales business by focusing on energy, time management, delegation, and belief. Learn how to identify what's truly moving the needle forward and how to create more joy and energy in your entrepreneurial journey.

    💡 Episode Highlights & Time Stamps:

    1:55 Private Mentorship Announcement

    5:01 Identifying Time and Energy ROI

    8:11  Delegation and Its Importance

    11:42 Energy and Belief in Business

    15:12 Self-Reflection and Moving the Needle Forward

    📌 Resources & Links Mentioned:

    • Interested in Private Mentorship? Fill out the Inquiry Form Here: https://boards.com/a/NkqW1.9etKLQ  
    • Katy’s Substack: https://substack.com/@katywritescontent 

    👥 Connect with Katy:

    • Instagram: @katywritescontent 
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    23 min
  • Episode 375: My Biggest Regrets Starting Over in Direct Sales (And What I’d Do Differently)

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta shares her personal journey and lessons learned from her second experience in direct sales, emphasizing the importance of follow-up, strategic focus, health, and authentic leadership amidst industry shifts.

    💡 Episode Highlights & Time Stamps:

    0:44 Navigating Changes in Direct Sales

    5:14 Lessons Learned from Mistakes

    14:07 Health and Wellness in Direct Sales

    📌 Resources & Links Mentioned:

    • Interested in Private Mentorship? Book a Discovery Call with Katy here: https://calendly.com/katyursta-info/30min 

    👥 Connect with Katy:

    • Instagram: @katywritescontent 
    • Substack: @katywritescontent
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    26 min
  • Episode 374: How to Tell a “Juicy” Story That Gets People to Buy

    🎙️ Episode Summary: 

    In this episode of the Direct Sales Done Right Podcast, Katy Ursta reveals a powerful storytelling framework that transforms how direct sales professionals connect with their audience. Learn how to craft compelling stories using a proven plot diagram to increase engagement and sales. 

    💡 Episode Highlights & Time Stamps:

    0:44 Introductions and Personal Updates

    2:20 The Power of Storytelling in Business

    5:21 Understanding the Storytelling Framework in Direct Sales

    12:47 My Direct Selling Story

    18:21 Final Thoughts

    📌 Resources & Links Mentioned:

    • Purchase Katy’s full Freshen the Feed Workshop here: https://tinyurl.com/freshenthefeed
    • Sign up for 1:1 Coaching with Katy here: https://boards.com/a/NkqW1.9etKLQ 

    👥 Connect with Katy:

    • Instagram: @katywritescontent 
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    21 min
  • Episode 373: She Thought She Needed More Sales, but This Was the Real Problem (live coaching breakdown)

    Are you interested in working 1:1 with Katy? 

    Book a Discovery Call: https://calendly.com/katyursta-info/30min 

    Sign up for Private Coaching: https://boards.com/a/NkqW1.9etKLQ 

    🎙️ Episode Summary: 

    In this unique episode of the Direct Sales Done Right Podcast, Katy Ursta gives listeners a sneak peek into one of her 1:1 Private Coaching sessions.  Discover how personalized coaching can help you see your unique strengths, uncover blind spots, and develop a tailored strategy to elevate your business. Katy shares her passion for helping entrepreneurs realize their full potential and provides actionable insights for those considering private coaching. 

    💡 Episode Highlights & Time Stamps:

    0:44 Introduction to Private Coaching

    1:57 Understanding Individual Client Needs and Goals

    5:18 Sneak Peek into a Private Coaching Session

    7:59 Crafting Clear Messaging for Recruitment

    14:39 Consistency and Faith in Business Growth

    16:46 Why I Love Private Coaching

    📌 Resources & Links Mentioned:

    • Book a Discovery Call with Katy here: https://calendly.com/katyursta-info/30min 
    • Ready for 1:1 Coaching? Sign up here: https://boards.com/a/NkqW1.9etKLQ 

    👥 Connect with Katy:

    • Instagram: @katywritescontent 
    • Website: www.katyursta.com
    • Free Resource: Katy’s Story Strategy Weekly Drops: https://services.katyursta.com/rerise

    📩 Enjoyed this episode? Leave a review on your favorite podcast platform and then tag me on social media so I can shout you out!

    20 min

About Direct Sales Done Right

From the publisher's feed

The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the…