Operating principles require cross-functional collaboration to be implemented successfully. In this mini-series, Robert Martichenko, co-author of Discovering Hidden Profit, recommends which operating principle(s) should be embraced by the core business processes of: Business Strategy, Product Life Cycle Management, Sales & Marketing, and Supply Chain Operations.
When establishing Business Strategy, supply chain functions are often not sufficiently involved, resulting in unnecessary complexity and waste. In this episode, Robert will discuss how an organization should view its supply chain as a lever for profitability in top-line revenue growth, reduced operation costs, improved working capital, and margin improvement. This is accomplished by implementing a business strategy based on the operating principle of supply chain performance as a competitive weapon and strategic differentiator.
