Our podcast wraps up an entire conversation on waiting in line at Disney, exploring a variety of ideas that can be applied to your customers who have to wait on you. Your host is J. Jeff Kober, who as a life-long fan and former Disney Institute leader, brings a love of all things Disney to life and work from The Happiest Place on Earth. Check out not only the podcast but our show notes at disneyatwork.com

In this episode, we look at the tangible and intangible price people will pay to experience the new Galaxy's Edge. Lessons from this podcast will give insight as to the price your customers pay for the products and services you offer.

We look at the rides, retail and even food & beverage of Galaxy's Edge coming to Disneyland and Disney's Hollywood Studios at Walt Disney World to showcase some really great lessons in how you create products that wow even your most difficult-to-impress customers. Be sure to check out the show notes at DisneyAtWork.com

In this Business Magic Moment, Jeff discusses the processes like reservations and queueing that will be critical during the opening of Star Wars Galaxy's Edge.

In this Business Magic Moment, J. Jeff Kober discusses the setting of the new Star Wars lands.